Fairness Laboratory Cosmetic Italy in Beauty and Personal Care (Italy)

September 2013 | 2 pages | ID: F9C9192F23CEN
Euromonitor International Ltd

Abstracts

Fairness owns the own brand Genera; however, it is mostly known to insiders as one of the key manufacturers in Italy for private label products for discounters, thanks to the extremely competitive prices and the great flexibility in production coupled with a broad available assortment. The company is located in the northeastern part of Italy, close to the Slovenian border. The company is strong in manufacturing basic BPC products like hair and body care, bath and shower care, skin care, sun...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Cosmetics, Men's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Cosmetics, Sets/Kits, Skin Care, Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Beauty and Personal Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 Fairness Laboratory Cosmetic Italy: Key Facts
Company Background
Production
Competitive Positioning