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Cosmetics and Personal Care Market in Brazil

May 2011 | 60 pages | ID: C500A89B785EN
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The Brazilian cosmetics and personal care industry has witnessed strong growth during the past few years and has emerged as one of the largest industries holding huge future growth potential. The Brazilian cosmetics and personal care industry registered impressive sales worth BRL 27.5 Billion (US$ 16.5 Billion) in 2010. The sector has been mainly driven by the improving purchasing power and rising fashion consciousness of the Brazilian population. Moreover, the industry players have been readily spending on the promotional activities to increase consumer awareness.

According to our new research report “Cosmetics and Personal Care Market in Brazil”, Brazilian cosmetics and personal care sector is expected to witness noteworthy growth rate in the near future owing to the rising consumer spending and product availability. The industry holds promising growth prospects for both existing as well as new players. To support this evidence, we have done an extensive analysis of various segments of the cosmetics and personal care industry keeping in view both the services and the products sector.

The baseline for the optimistic future outlook of the Brazilian cosmetics and personal care industry is that, there has been a rise in variety of products offered by the industry players. Companies have started opting for online retailing and are offering specialized products to generate revenue from all the corners. Growing usage of Cosmeceuticals and Nutricosmetics by the Brazilian consumers will also pave way for the growth of Brazilian cosmetics and personal care market during the forecast period.

Our new research report incorporates an extensive research and rational analysis of the cosmetics and personal care industry in Brazil. It provides segment level analysis of the industry along with emerging trends that may shape up with the betterment of economic conditions. The research will help consultants, industry analysts, and vendors to get an in-depth knowledge of the current, past, and future performance of the industry. The report also provides information about consumer behavior, particularly men, with regard to cosmetic and personal care products.

We have also added the competitive landscape section that incorporates valuable information about the leading cosmetic players.
1. ANALYST VIEW

2. BRAZIL IN CONTEXT OF GLOBAL COSMETICS & PERSONAL CARE INDUSTRY

3. BRAZIL COSMETICS & PERSONAL CARE INDUSTRY PERFORMANCE

3.1 Cosmetics
  3.1.1 Sun Care
  3.1.2 Make-Up
  3.1.3 Fragrances
  3.1.4 Deodorants
3.2 Personal Care
  3.2.1 Hair Care
  3.2.2 Oral Care
  3.2.3 Skin Care
  3.2.4 Bath Products
  3.2.5 Disposable Products
  3.2.6 Shaving Products
3.3 Trade

4. EMERGING TRENDS & DRIVERS

4.1 Cosmeceuticals - Driving Personal Care Segment
4.2 Nutricosmetics - Gaining Momentum
4.3 Men Looking Forward to Personal Grooming
4.4 Growing Preferences for Herbal Cosmetics
4.5 Online Retailing
4.6 Rising Income Levels

5. INDUSTRY ROADBLOCKS

5.1 Fluctuating Currency
5.2 Counterfeit Products

6. KEY PLAYERS

6.1 Natura Cosmeticos SA
6.2 Beiersdorf
6.3 Mundial SA
6.4 O Boticario
6.5 Avon

LIST OF FIGURES:

Figure 2-1: Global - Cosmetics & Personal Care Industry (Billion US$), 2010 & 2014
Figure 2-2: Share of Brazil in Global Cosmetic & Personal Care Industry (2010 & 2014)
Figure 3-1: Cosmetics & Personal Care Market (Billion BRL), 2010-2014
Figure 3-2: Cosmetics & Personal Care Market by Segment (%), 2010
Figure 3-3: Cosmetics & Personal Care Industry by Distribution Channel (%), 2009
Figure 3-4: Sun Care Market (Billion BRL), 2009-2014
Figure 3-5: Make-Up Market (Billion BRL), 2009-2014
Figure 3-6: Fragrance Market (Billion BRL), 2009-2014
Figure 3-7: Sales Share of Male, Female & Child Fragrances (2010)
Figure 3-8: Fragrance Market by Distribution Channel (%), 2010
Figure 3-9: Deodorant Market (Billion BRL), 2009-2014
Figure 3-10: Hair Care Market (Billion BRL), 2009-2014
Figure 3-11: Hair Care Market by Leading Players (%), 2010
Figure 3-12: Hair Care Market by Product (%), 2010
Figure 3-13: Oral Care Market (Billion BRL), 2009-2014
Figure 3-14: Skin Care Market (Billion BRL), 2009-2014
Figure 3-15: Skin Care Market by Leading Players (%), 2010
Figure 3-16: Bath Products Market (Billion BRL), 2009-2014
Figure 3-17: Breakup of Bath Product Market (%), 2010
Figure 3-18: Disposable Products Market (Billion BRL), 2009-2014
Figure 3-19: Breakup of Disposable Products Market (%), 2010
Figure 3-20: Shaving Products Market (Million BRL), 2009-2014
Figure 3-21: Breakup of Shaving Products Market (%), 2006
Figure 3-22: Import and Export of Cosmetics & Personal Care Products (Million US$), 2008-2010
Figure 3-23: Share of Cosmetics and Personal Care Export to South America (2009)
Figure 3-24: Export of Cosmetics and Personal Care by Segment (%), 2009
Figure 4-1: Male Grooming Market (Billion US$), 2010 & 2014
Figure 4-2: Number of Internet Users (Million), 2010 & 2014
Figure 4-3: Per Head Personal Disposable Income (US$), 2010 & 2014
Figure 4-4: Median Household Income (US$), 2010 & 2014
Figure 5-1: Exchange Rate of Dollar & Brazilian Real (Dec 2010 to Apr 2011)

LIST OF TABLES:

Table 3-1: Global - Ranking in Cosmetics & Personal Care by Segment (2009)
Table 6-1: Natura Cosmeticos SA - Key Financials (Billion US$), 2009 & 2010
Table 6-2: Natura Cosmeticos SA - Strengths & Weaknesses
Table 6-3: Beiersdorf AG - Key Financials (Billion US$), 2009 & 2010
Table 6-4: Beiersdorf AG - Strengths & Weaknesses
Table 6-5: Avon - Key Financials (Billion US$), 2009 & 2010
Table 6-6: Avon - Strengths & Weaknesses


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