Colour Cosmetics in Romania

May 2024 | 29 pages | ID: C35EE9793DCEN
Euromonitor International Ltd

Abstracts

Colour cosmetics in Romania maintained retail volume and current value growth in 2023, as consumers’ lives continued to normalise after the end of COVID-19, although volume sales were still unable to recover to the pre-pandemic level. All the main categories saw volume and value growth in 2023, except for nail products in volume terms; this can be attributed to the rising popularity of acrylic nails amongst younger Romanian women. Mass colour cosmetics registered a better performance than premiu...

Euromonitor International's Colour Cosmetics in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Colour Cosmetics Sets/Kits, Eye Make-Up, Facial Make-Up, Lip Products, Nail Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Colour Cosmetics market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Colour Cosmetics in Romania
Euromonitor International
May 2024

LIST OF CONTENTS AND TABLES

COLOUR COSMETICS IN ROMANIA
KEY DATA FINDINGS

2023 DEVELOPMENTS

Continued solid growth thanks to a diverse product offer
Consumers seek more benefits from colour cosmetics, and are influenced by social media
Consumers are increasingly interested in sustainable products and packaging
PROSPECTS AND OPPORTUNITIES
Greater consumer engagement and product launches set to drive continued growth
Online platforms will be influential and drive sales via retail e-commerce
The blurring of the lines between beauty and personal care categories
CATEGORY DATA
Table 1 Sales of Colour Cosmetics by Category: Value 2018-2023
Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2018-2023
Table 3 NBO Company Shares of Colour Cosmetics: % Value 2019-2023
Table 4 LBN Brand Shares of Colour Cosmetics: % Value 2020-2023
Table 5 LBN Brand Shares of Eye Make-up: % Value 2020-2023
Table 6 LBN Brand Shares of Facial Make-up: % Value 2020-2023
Table 7 LBN Brand Shares of Lip Products: % Value 2020-2023
Table 8 LBN Brand Shares of Nail Products: % Value 2020-2023
Table 9 LBN Brand Shares of Premium Colour Cosmetics: % Value 2020-2023
Table 10 Forecast Sales of Colour Cosmetics by Category: Value 2023-2028
Table 11 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2023-2028
BEAUTY AND PERSONAL CARE IN ROMANIA
EXECUTIVE SUMMARY
Beauty and personal care in 2023: The big picture

2023 KEY TRENDS

Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 12 Sales of Beauty and Personal Care by Category: Value 2018-2023
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2019-2023
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2019-2023
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2020-2023
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2018-2023
Table 18 Distribution of Beauty and Personal Care by Format: % Value 2018-2023
Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2023
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2023-2028
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources