Colour Cosmetics in Portugal

April 2024 | 31 pages | ID: C04F832EE30EN
Euromonitor International Ltd

Abstracts

In 2023, colour cosmetics in Portugal witnessed dynamic growth in terms of both retail value and volume. The category is far from maturity, attracting a rising number of consumers. Millennials and generation Z are among the biggest consumers of colour cosmetics, driven by a strong interest in the products that is partly influenced by , the rising use of Instagram, TikTok and beauty influencers. These younger consumers show willingness to experiment with new colours and styles, as they create a p...

Euromonitor International's Colour Cosmetics in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Colour Cosmetics Sets/Kits, Eye Make-Up, Facial Make-Up, Lip Products, Nail Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Colour Cosmetics market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Colour Cosmetics in Portugal
Euromonitor International
April 2024

LIST OF CONTENTS AND TABLES

COLOUR COSMETICS IN PORTUGAL
KEY DATA FINDINGS

2023 DEVELOPMENTS

Consumers experiment with colours and make-up trends, driving sales in colour cosmetics
Kiko leads the landscape, offering affordable products to price-sensitive consumers
Changes in the distribution landscape challenges beauty specialists and pharmacies
PROSPECTS AND OPPORTUNITIES
Positive growth, however, a slowdown is projected as penetration levels rise
Developments to be driven by innovation, skin care and sustainability
Acceleration of colour cosmetic trends through influencers and social media
CATEGORY DATA
Table 1 Sales of Colour Cosmetics by Category: Value 2018-2023
Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2018-2023
Table 3 NBO Company Shares of Colour Cosmetics: % Value 2019-2023
Table 4 LBN Brand Shares of Colour Cosmetics: % Value 2020-2023
Table 5 LBN Brand Shares of Eye Make-up: % Value 2020-2023
Table 6 LBN Brand Shares of Facial Make-up: % Value 2020-2023
Table 7 LBN Brand Shares of Lip Products: % Value 2020-2023
Table 8 LBN Brand Shares of Nail Products: % Value 2020-2023
Table 9 LBN Brand Shares of Premium Colour Cosmetics: % Value 2020-2023
Table 10 Forecast Sales of Colour Cosmetics by Category: Value 2023-2028
Table 11 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2023-2028
BEAUTY AND PERSONAL CARE IN PORTUGAL
EXECUTIVE SUMMARY
Beauty and personal care in 2023: The big picture

2023 KEY TRENDS

Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 12 Sales of Beauty and Personal Care by Category: Value 2018-2023
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2019-2023
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2019-2023
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2020-2023
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2018-2023
Table 18 Distribution of Beauty and Personal Care by Format: % Value 2018-2023
Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2023
Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2023-2028
Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources