Balancing Growth in a Diverse Home Care Market

Date: May 22, 2010
Pages: 43
US$ 2,000.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)

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The key question facing home care companies is how best to pursue expansion in an industry contrasted by two different types of markets. On the one hand lies the lure of high-growth but more underdeveloped emerging markets, and on the other the sizeable but more sophisticated developed markets. This briefing analyses how successful market leaders have been in meeting this challenge and key areas for development going forward.

Euromonitor International's Balancing Growth in a Diverse Home Care Market global briefing offers an insight into to the size and shape of the market, highlights buzz topics, emerging geographies, categories and trends as well as pressing industry issues and white spaces. It identifies the leading companies and brands, offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change and criteria for success.

Why buy this report?
  • Get a detailed picture of the home care industry;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Scope of the Report
Market Dynamics
Case Studies
Key Expansion Issues
Growth Strategy for Western Markets
Growth Strategy for Emerging Markets
Looking Forward
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