Portable Players in South Korea

July 2023 | 21 pages | ID: PD4D950C1A5EN
Euromonitor International Ltd

Abstracts

Overall demand for portable players is expected to increase in 2023, but most categories are set to maintain retail volume declines, and growth will be driven solely by the dominant wireless speakers category. In addition to use within the home, in line with the lifting of pandemic restrictions in the country, there is an increasing trend to listen to music outside the home, especially amongst younger consumers, and many of these devices are lightweight, and easily portable, offering convenience...

Euromonitor International's Portable Players in South Korea report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: E-Readers, Portable Media Players, Wireless Speakers.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Portable Players market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

PORTABLE PLAYERS IN SOUTH KOREA
KEY DATA FINDINGS
2023 DEVELOPMENTS
AI wireless speakers are leveraged as an emergency assistant for older consumers
E-readers is under threat from mobile devices and web browsers
With its strong presence in wireless speakers, KT Corp continues to lead portable players
PROSPECTS AND OPPORTUNITIES
Wireless speakers to remain a key sales driver as AI wireless speakers has room for further household penetration
Telecommunications companies expected to lead distribution of AI wireless speakers
Audiobooks may rise as a threat to e-readers
CATEGORY DATA
Table 1 Sales of Portable Players by Category: Volume 2018-2023
Table 2 Sales of Portable Players by Category: Value 2018-2023
Table 3 Sales of Portable Players by Category: % Volume Growth 2018-2023
Table 4 Sales of Portable Players by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Portable Players: % Volume 2019-2023
Table 6 LBN Brand Shares of Portable Players: % Volume 2020-2023
Table 7 Distribution of Portable Players by Channel: % Volume 2018-2023
Table 8 Forecast Sales of Portable Players by Category: Volume 2023-2028
Table 9 Forecast Sales of Portable Players by Category: Value 2023-2028
Table 10 Forecast Sales of Portable Players by Category: % Volume Growth 2023-2028
Table 11 Forecast Sales of Portable Players by Category: % Value Growth 2023-2028
CONSUMER ELECTRONICS IN SOUTH KOREA
EXECUTIVE SUMMARY
Consumer electronics in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for consumer electronics?
MARKET DATA
Table 12 Sales of Consumer Electronics by Category: Volume 2018-2023
Table 13 Sales of Consumer Electronics by Category: Value 2018-2023
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2018-2023
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2018-2023
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2019-2023
Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2020-2023
Table 18 Distribution of Consumer Electronics by Channel: % Volume 2018-2023
Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2023-2028
Table 20 Forecast Sales of Consumer Electronics by Category: Value 2023-2028
Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2023-2028
Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources