Portable Players in Portugal

July 2024 | 19 pages | ID: PF98DFA7651EN
Euromonitor International Ltd

Abstracts

The ongoing popularity of wireless speakers helped to drive positive overall category performance in both volume and current value terms in Portugal in 2024. The subcategory offers a wide range of options with good sound quality at competitive prices, stimulating sales. Brands like JBL, Sony, LG Electronics and Philips are well-known for their affordable mini speakers, often available for under Ђ50. This affordability has significantly contributed to the increased penetration of the category. Wi...

Euromonitor International's Portable Players in Portugal report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: E-Readers, Portable Media Players, Wireless Speakers.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Portable Players market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Portable Players in Portugal
Euromonitor International
July 2024

LIST OF CONTENTS AND TABLES

PORTABLE PLAYERS IN PORTUGAL
KEY DATA FINDINGS

2024 DEVELOPMENTS

Volume and current value growth in 2024, thanks to popularity of wireless speakers
Some declines within the category in 2024 reflect persistent consumer trends favouring convenience and versatility
Physical stores continue to lead sales despite popularity of e-commerce
PROSPECTS AND OPPORTUNITIES
E-readers benefit from buoyant book sales and ongoing innovation
Competition within wireless speakers will continue to drive category sales
The online channel will remain relevant for sales of portable players across the forecast period
CATEGORY DATA
Table 1 Sales of Portable Players by Category: Volume 2019-2024
Table 2 Sales of Portable Players by Category: Value 2019-2024
Table 3 Sales of Portable Players by Category: % Volume Growth 2019-2024
Table 4 Sales of Portable Players by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Portable Players: % Volume 2020-2024
Table 6 LBN Brand Shares of Portable Players: % Volume 2021-2024
Table 7 Distribution of Portable Players by Channel: % Volume 2019-2024
Table 8 Forecast Sales of Portable Players by Category: Volume 2024-2029
Table 9 Forecast Sales of Portable Players by Category: Value 2024-2029
Table 10 Forecast Sales of Portable Players by Category: % Volume Growth 2024-2029
Table 11 Forecast Sales of Portable Players by Category: % Value Growth 2024-2029
CONSUMER ELECTRONICS IN PORTUGAL
EXECUTIVE SUMMARY
Consumer electronics in 2024: The big picture

2024 KEY TRENDS

Competitive landscape
Retailing developments
What next for consumer electronics?
MARKET DATA
Table 12 Sales of Consumer Electronics by Category: Volume 2019-2024
Table 13 Sales of Consumer Electronics by Category: Value 2019-2024
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2019-2024
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2019-2024
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2020-2024
Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2021-2024
Table 18 Distribution of Consumer Electronics by Channel: % Volume 2019-2024
Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2024-2029
Table 20 Forecast Sales of Consumer Electronics by Category: Value 2024-2029
Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2024-2029
Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources