Tripadvisor, Inc. (USA): Market Research Report

January 2015 | 181 pages | ID: TA0ACFAE7F1EN
Global Industry Analysts, Inc

Abstracts

This report presents quick facts about Tripadvisor, Inc., which is principally involved in Online Travel Business. Illustrated with 176 tables, the report showcases the company's recent news stories and events, sales performance, key markets and market position as against its competitors operating in the industry.

Contents

1. COMPANY SNIPPETS

2. MAJOR PRODUCTS AND SERVICES

3. SALES DATA

Table 1. Tripadvisor, Inc.'s Sales by Geographic Region Worldwide (2013-2014) in Percentage for North America, Europe, Middle East and Africa, Asia-Pacific and Latin America

Table 2. Tripadvisor, Inc.'s Sales by Business Segment Worldwide (2013-2014) in Percentage for Hotel and Other

Table 3. Tripadvisor, Inc.'s Sales by Product Segment Worldwide (2013-2014) in Percentage for Click-Based Advertising, Display-Based Advertising, and Subscription, Transaction and Others

4. COMPETITION BY DIVISION

5. MARKET OVERVIEW

5A. TRAVEL INDUSTRY

Travel Market

Table 4. Global Travel Market (2014) in US$ Trillion

Table 5. Travel Retail Market by Category Worldwide (2014) - Percentage Share Breakdown by Value Sales for Alcohol, Confectionary and Fine Food, Fashion and Accessories, Perfumes and Cosmetics, and Tobacco

Table 6. Travel & Tourism Market in Brazil (2014) in R$ Million

Leisure Travel

Table 7. Leisure Travel Market in Brazil (2014) in R$ Million

Table 8. Leisure Travel Market by Category in Brazil (2014) - Percentage Share Breakdown by Value for Food, Hotel & Transportation, Tours, Transfers, and Gifts

Online Travel

Table 9. Global Online Travel Bookings Market (2014) in US$ Trillion

Table 10. Online Travel Agents (OTA) Market in China (2014) in RMB Million

Table 11. Customer Services Market by Category in Canada (2014) - Percentage Share Breakdown by Value Sales for Destination Services, Flight, Hotel and Travel Agent

Table 12. Digital Commerce Market by Category in India (2014) - Percentage Share Breakdown by Value Sales for Classifieds, E-Tailing, Financial Services, Online Travel and Others

Table 13. E-Commerce Market by Category in India (2014) - Percentage Breakdown by Value for Digital Downloads, Etailing, Financial Services, Travel, and Others

Table 14. E-Commerce Market by Type in China (2014) - Percentage Share Breakdown by Volume for Corporation B2B, Online Shopping, Online Travel & Group Buying, and SME B2B

Tourism

Table 15. Inbound Tourism Trips Market in China (2014) in Millions

Table 16. Outbound Tourism Trips Market for Chinese Residents (2014) in Thousands

Table 17. Tourists from Australia Spending by Category in Japan (2014) – Percentage Market Share Breakdown by Value for Accommodation, Entertainment /Services, Foods & Beverage, Shopping and Transportation

Table 18. Tourists from Chinese Spending by Category in Japan (2014) – Percentage Market Share Breakdown by Value for Accommodation, Entertainment /Services, Foods & Beverage, Shopping, Transportation and Others

Table 19. Tourists from France Spending by Category in Japan (2014) – Percentage Market Share Breakdown by Value for Accommodation, Entertainment /Services, Foods & Beverage, Shopping and Transportation

Table 20. Tourists from Germany Spending by Category in Japan (2014) – Percentage Market Share Breakdown by Value for Accommodation, Entertainment /Services, Foods & Beverage, Shopping and Transportation

Table 21. Tourists from Hong Kong Spending by Category in Japan (2014) – Percentage Market Share Breakdown by Value for Accommodation, Entertainment /Services, Foods & Beverage, Shopping and Transportation

Table 22. Tourists from South Korea Spending by Category in Japan (2014) – Percentage Market Share Breakdown by Value for Accommodation, Entertainment /Services, Foods & Beverage, Shopping and Transportation

Table 23. Tourists from Taiwan Spending by Category in Japan (2014) – Percentage Market Share Breakdown by Value for Accommodation, Entertainment /Services, Foods & Beverage, Shopping and Transportation

Table 24. Tourists from the UK Spending by Category in Japan (2014) – Percentage Market Share Breakdown by Value for Accommodation, Entertainment /Services, Foods & Beverage, Shopping and Transportation

Table 25. Tourists from the US Spending by Category in Japan (2014) – Percentage Market Share Breakdown by Value for Accommodation, Entertainment /Services, Foods & Beverage, Shopping and Transportation

Table 26. Overnight Visitors to London by Age Group (2014) - Percentage Market Share Breakdown by Value Sales for Aged 16-34 years and Others

Hotels

Table 27. Budget Hotels Supply by Brand in the UK (2014) - Percentage Market Share Breakdown by Value Sales for Days Inn, Holiday Inn Express, Ibis, Premier Inn, Travelodge and Others

Table 28. Global Hotel Market by Region (2014) - Percentage Share Breakdown by Value Sales for Africa-Middle East, Americas, Asia Pacific, Europe, and the US

Table 29. Hotel Market by Category in the US (2014) - Percentage Breakdown by Value Sales for Economy, Luxury, Midscale, Unbranded, Upper Midscale, Upper Upscale and Upscale

Table 30. Hotel Market by Category in UK (2014) - Percentage Share Breakdown by Value Sales for Budget Branded, Independent and Other Branded

Table 31: Hotel Market by Value Sales in UK (2014) - Percentage Share Breakdown for Premier Inn, Travelodge Hotels Limited and Others

Table 32. Hotel Supply by Brand in the UK (2014) - Percentage Market Share Breakdown by Value Sales for 2 Star, 3 Star, 4 Star, 5 Star, Budget Sector, Hostel and Serviced Apartments

Table 33. Serviced Accommodation Supply by Type in London (2014) - Percentage Market Share Breakdown by Value Sales for Hostels, Hotels and Serviced Apartments

Travel Insurance

Table 34. Travel Insurance Gross Written Premiums in China (2014) in US$ Thousand

Table 35. Travel Insurance Gross Written Premiums in India (2014) in US$ Thousand

Table 36. Travel Insurance Market by Channel Type in India (2014) - Percentage Market Share Breakdown by Value Sales for Airlines, Multi-line agents, Online, and Travel agents

5B. ADVERTISING INDUSTRY

Advertising

Table 37. Advertising Market by Region Worldwide (2014) - Percentage Breakdown by Value for Asia, Europe, Latin America, United States and Others

Table 38. Advertising Market by Country Worldwide (2014) - Percentage Breakdown for Argentina, Australia, Brazil, China, Colombia, Germany, Hong Kong, India, Indonesia, Japan, Russia, UK, USA, and Others

Table 39. Global Spending on Advertising (2014) in US$ Million

Table 40. Advertising Market by Segment Worldwide (2014) - Percentage Market Share Breakdown by Value Sales for Online Advertising, Online Display, Rich Media, Video Advertising, Socially-Enabled Advertising, and Others

Table 41. Advertising Market by Segment in Canada (2014) - Percentage Share Breakdown by Value Sales for Catalogue/Direct Mail, Community Newspapers, Conventional Television, Daily Newspapers, Internet, Magazines, Mobile, Out-of-Home, Radio, Specialty Television, Yellow Pages, and Miscellaneous

Table 42. Advertising Market by Segment in North America (2014) - Percentage Market Share Breakdown by Value Sales for Online Advertising, Online Display, Rich Media, Video Advertising, and Others

Table 43. Advertising Market by Segment in Russia (2014) - Percentage Share Breakdown by Value Sales for Internet, TV, and Others

Table 44. Advertising Market by Category in Brazil (2014) - Percentage Share Breakdown by Value Sales for Online Advertising, and Others

Table 45. Advertising Market by Category in China (2014) - Percentage Share Breakdown by Value Sales for Online Advertising, and Others

Table 46. Advertising Market by Category in India (2014) - Percentage Share Breakdown by Value Sales for Online Advertising, and Others

Table 47. Advertising Market by Category in Russia (2014) - Percentage Share Breakdown by Value Sales for Online Advertising, and Others

Table 48. Advertising Market by Channel in Australia (2014) - Percentage Share Breakdown by Value for Quokka, Radio, The West Australian (Including Magazines) and Others

Table 49. Advertising Market by Channel in Russia (2014) - Percentage Share Breakdown by Volume Sales for Mail. ru (excl. OK), OK, Radio (Russia), TV (Channel 1), TV (CTC Media), TV (NTV), TV (Russia), TV (TNT), Vkontakte, Yandex, and Others

Table 50. Advertising Market by Media in Japan (2014) - Percentage Share Breakdown by Value for Internet, Magazine, Newspaper, Radio, Television and Others

Table 51. Advertising Market by Media in the US (2014) - Percentage Share Breakdown by Value Sales for Cable TV, Direct Mail, Directories, Local Broadcast TV, Magazines, National Broadcast, Syndicated TV, Newspapers, Outdoor, Radio, and Others

Table 52. Advertising Market by Medium in France (2014) - Percentage Share Breakdown by Value Sales for Cinema, Internet, Magazines, Newspapers, Outdoor, Radio and TV

Table 53. Advertising Market by Medium Worldwide (2014) - Percentage Share Breakdown by Value Sales for Cable TV, Digital (Internet & Mobile), Directories, Local TV (ex. Cable), Magazines, National TV (ex. Cable), Newspapers, Outdoor and Radio

Table 54. Advertising Market in Australia (2014) in A$ Million

Table 55. Advertising Market by Type in Australia (2014) - Percentage Share Breakdown by Value for Magazines, Metropolitan TV, Newspapers, Online, Radio, Regional TV, Subscription TV, and Others

Table 56. Advertising Market in the US (2014) in US$ Million

Table 57. Advertising through Media Market by Segment in Canada (2014) – Percentage Share Breakdown by Value Sales for Automotive, Dealer Automotive, Drug Products, Entertainment, Financial/Insurance, Food, Restaurants, Retail, Telecommunications, Travel & Transportation and Others

Table 58. Global Marketing/Advertising Automation Market (2014) in US$ Million

Table 59. Global Spending on Media through Advertising (2014)) in US$ Billion

Table 60. Local Media Advertising Market by Medium in the US (2014) - Percentage Share Breakdown by Value Sales for Local Broadcast Radio, Local Broadcast TV, Local Cable TV, Local Digital, Online Media, Local Newspapers, Local TV Political Advertising, and Outdoor

Table 61. Spending on Advertising by Category in the US (2014) - Percentage Market Share Breakdown by Value Sales for Major Media, and Marketing Services

Table 62. Spending on Advertising by Country in Asia-Pacific (2014) - Percentage Market Share Breakdown by Value Sales for Australia, China, Japan, and Others

Table 63. Spending on Advertising by Country in Central and Eastern Europe (2014) - Percentage Market Share Breakdown by Value Sales for Poland, Russia, Turkey, and Others

Table 64. Spending on Advertising by Country in Latin America (2014) - Percentage Market Share Breakdown by Value Sales for Argentina, Brazil, Colombia, Mexico, and Others

Table 65. Spending on Advertising by Country in Middle East and Africa (2014) - Percentage Market Share Breakdown by Value Sales for Egypt, Kuwait, Pan Arab, Saudi Arabia, UAE, and Others

Table 66. Spending on Advertising by Country in North America (2014) – Percentage Market Share Breakdown by Value Sales for Canada, and USA

Table 67. Spending on Advertising by Country in Western Europe (2014) – Percentage Market Share Breakdown by Value Sales for France, Germany, Italy, Spain, Switzerland, UK, and Others

Table 68. Spending on Advertising by Country Worldwide (2014) - Percentage Market Share Breakdown by Value Sales for China, Germany, USA, and Others

Table 69. Spending on Advertising by Region Worldwide (2014) - Percentage Market Share Breakdown by Value Sales for Asia Pacific, Latin America, North America, Western Europe, and Others

Table 70. Spending on Advertising through Hispanic Media Worldwide (2014) - Percentage Market Share Breakdown by Value for Cable TV, Internet, Magazines, Network TV, Newspapers, Spot Radio and Spot TV

Table 71. Spending on Advertising through Media in the US (2014) in US$ Million

Table 72. Spending on Advertising through Medium in Asia-Pacific (2014) – Percentage Market Share Breakdown by Value for Cinema, Internet, Magazines, Newspapers, Outdoor, Radio and Television

Table 73. Spending on Advertising through Medium in China (2014) – Percentage Share Breakdown by Value for Cinema, Internet, Magazines, Newspapers, Outdoor, Radio and Television

Table 74. Spending on Advertising through Medium in Western European (2014) - Percentage Market Share Breakdown by Value for Cinema, Internet, Magazines, Newspapers, Outdoor, Radio and Television

Table 75. Spending on Advertising through Medium Worldwide (2014) – Percentage Market Share Breakdown by Value for Cinema, Internet, Magazines, Newspapers, Outdoor, Radio and Television

Table 76. Spending on Advertising through Sector Worldwide (2014) - Percentage Share Breakdown by Value for Automotive, Consumer Electronics and Technology, Entertainment and Media, Food and Beverages (incl. Alcohol), Household Products, Personal Care, Pharmaceuticals, Restaurants, Retail, Telecommunications, and Others

Table 77. Spending on Media by Category in the UK (2014) - Percentage Market Share Breakdown by Value for Cinema, Magazines, News Papers, Outdoor, Radio, Search & Online, and TV

Table 78. Spending on Media by Region Worldwide (2014) - Percentage Market Share Breakdown by Value for Asia Pacific, Europe, Latin America, Middle East & Africa, and North America

Table 79. Spending on Media through Advertising in France (2014) in £ Million

Table 80. Spending on Media through Advertising in Germany (2014) in £ Million

Table 81. Spending on Media through Advertising in Spain (2014) in £ Million

Table 82. Spending on Media through Advertising in the UK (2014) in £ Millions

Table 83. Wireless Ad Spending through Media in the US (2014) in US$ Thousand

Cinema Advertising

Table 84. Spending on Advertising through Cinema by Region Worldwide (2014) - Percentage Share Breakdown by Value for Asia-Pacific, Central & Eastern Europe, Latin America, Middle East & North Africa, North America, Western Europe, and Rest of World

Table 85. Spending on Advertising through Cinema by Country in Asia-Pacific (2014) - Percentage Share Breakdown by Value for Australia, China, India, Indonesia, Malaysia, New Zealand, Pakistan, Philippines, Singapore, South Korea and Thailand

Table 86. Spending on Advertising through Cinema by Country in Central & Eastern Europe (2014) - Percentage Share Breakdown by Value for Czech Republic, Greece, Hungary, Poland, Romania, Russia, Turkey, Ukraine and Others

Table 87. Spending on Advertising through Cinema by Country in Latin America (2014) - Percentage Share Breakdown by Value for Argentina, Brazil, Chile, Costa Rica, Mexico, Peru, Puerto Rico, Venezuela and Others

Table 88. Spending on Advertising through Cinema by Country in Western Europe (2014) - Percentage Market Share Breakdown by Value for Austria, Belgium, Denmark, Finland, France, Germany, Ireland, Italy, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, UK

Table 89. Spending on Advertising through Cinema in the US (2014) in US$ Thousand

Mobile Advertising

Table 90. Spending on Advertising through Mobile by Region Worldwide (2014) - Percentage Market Share Breakdown by Value Sales for Asia- Pacific, US, Western Europe, and Others

Table 91. Spending on Advertising through Mobile by Category Worldwide (2014) - Percentage Market Share Breakdown by Value for Display Ads in the US, International and earch Ads in the US

Table 92. Advertising through Mobile Market by Segment in Canada (2014) – Percentage Share Breakdown by Value Sales for Automotive, Drug Products, Entertainment, Financial/Insurance, Media, Packaged Goods, Retail, Technology, Telecommunications, Travel/Leisure and Others

Table 93. Contextual Advertising Market by Company in Russia (2012) – Percentage Share Breakdown for Yandex Direct, Google AdWords, Begun and Others

Table 94. Digital Ad Spending by Segment in the US (2014) - Percentage Market Share Breakdown by Value Sales for Digital Video Ad Spend, and Others

Table 95. Direct Media Advertising Market by Medium in the US (2014) - Percentage Share Breakdown by Value Sales for Direct Mail, Directories, Internet Yellow Pages, Lead Generation, and Paid Search

Display Advertising

Table 96. Display Advertising Spend through Source in Australia (2014) - Percentage Market Share Breakdown by Value for Communications, Entertainment, Finance, Government, Health, Media, Motor Vehicles, Real Estate, Recruitment, Retail, Services, Travel, and Others

Table 97. Global Digital Video Ad Spend (2014) in US$ Million

Internet Advertising

Table 98. Internet Advertising by Type Worldwide (201)) - Percentage Share Breakdown by Value Sales for Internet, Magazines, Newspapers, Outdoor, Radio, and Television

Table 99. Advertising through Internet by Category in the US (2014) - Percentage Market Share Breakdown by Value Sales for Classifieds, Digital Video, Display/Banner Ads, Email, Lead Generation, Mobile, Paid Search, Rich Media and Sponsorship

Table 100. Advertising through Internet Market by Segment in Canada (2014) - Percentage Share Breakdown by Value Sales for Automotive, Entertainment, Financial/Insurance, Government, Media, Packaged Goods, Retail, Technology, Telecommunications, Travel/Leisure and Others

Table 101. Spending on Advertising through Internet by Region Worldwide (2014) - Percentage Market Share Breakdown by Value Sales for Asia-Pacific, North America, Western Europe, and Others

Table 102. Spending on Advertising through Internet by Type in the US (2014) - Percentage Market Share Breakdown by Value Sales for Classifieds, Display, Internet Video, Rich Media, Paid Search, and Social Media

Table 103. Spending on Advertising through Internet by Country in Asia-Pacific (2014) - Percentage Market Share Breakdown by Value Sales for Australia, China, Japan, and Others

Table 104. Spending on Advertising through Internet by Country in Central and Eastern Europe (2014) - Percentage Market Share Breakdown by Value Sales for Czech Republic, Poland, Russia, Turkey, and Others

Table 105. Spending on Advertising through Internet by Country in Latin America (2014) - Percentage Market Share Breakdown by Value Sales for Argentina, Brazil, Chile, Colombia, Venezuela, and Others

Table 106. Spending on Advertising through Internet by Country in North America (2014) - Percentage Market Share Breakdown by Value Sales for Canada, and USA

Table 107. Spending on Advertising through Internet by Country in Western Europe (2014) - Percentage Market Share Breakdown by Value Sales for France, Germany, UK, and Others

Table 108. Spending on Advertising through Internet by Country Worldwide (2014) - Percentage Market Share Breakdown by Value Sales for Australia, France, Germany, Japan, South Korea, UK, USA, and Others

Magazine Advertising

Table 109. Advertising through Magazines by Type in the UK (2014) - Percentage Market Share Breakdown by Value for B2B magazines and B2C magazines

Table 110. Advertising through Magazines Market Segment in Canada (2014) - Percentage Share Breakdown by Value Sales for Automotive, Cosmetics & Toiletries, Drug Products, Entertainment, Financial/Insurance, Food, Hair Products, Media Promotion, Retail, Travel & Transportation and Others

Table 111. Spending on Advertising through Magazine by Region Worldwide (2014) - Percentage Share Breakdown by Value for Asia Pacific, Central & Eastern Europe, Latin America, North America, and Western Europe

Table 112. Spending on Advertising through Magazines by County in Asia-Pacific (2014) - Percentage Share Breakdown by Value for Australia, China, Hong Kong, India, Indonesia, Japan, New Zealand, Singapore, South Korea, Taiwan, and Thailand

Table 113. Spending on Advertising through Magazines by County in Central & Eastern Europe (2014) - Percentage Share Breakdown by Value for Czech, Greece, Hungary, Poland, Romania, Russia, and Turkey

Table 114. Spending on Advertising through Magazines by County in Latin America (2014) - Percentage Share Breakdown by Value for Argentina, Brazil, Chile, Colombia, Mexico, Panama, Puerto Rico, and Venezuela

Table 115. Spending on Advertising through Magazines by County in Middle East & North Africa (2014) - Percentage Share Breakdown by Value for Egypt, Pan Arab, and Saudi Arabia

Table 116. Spending on Advertising through Magazines by County in North America (2014) - Percentage Share Breakdown by Value for Canada and USA

Table 117. Spending on Advertising through Magazines by County in Western Europe (2014) - Percentage Share Breakdown by Value for Austria, Belgium, Denmark, Finland, France, Germany, Italy, Netherlands, Spain, Sweden, Switzerland, and UK

Table 118. Spending on Advertising through Magazines by Medium in the US (2014) - Percentage Market Share Breakdown by Value Sales for B to B Magazines, and Consumer Magazines

Newspaper Advertising

Table 119. Advertising through Daily Newspapers Market by Segment in Canada (2014) - Percentage Share Breakdown by Value Sales for Automotive, Dealer Automotive, Entertainment, Financial/Insurance, Internet Sites & Services, Media Promotion, Real Estate, Retail, Telecommunications, Travel & Transportation and Others

Table 120. Advertising through Newspapers by Type in the UK (2014) - Percentage Market Share Breakdown by Value for National Newspapers and Regional Newspapers

Table 121. Classifieds Advertising Market by Type for Automotives Worldwide (2014) - Percentage Share Breakdown by Value for Carsales, Carsguide, Drive, and Others

Table 122. Classifieds Advertising Market by Type in Australia (2014) – Percentage Share Breakdown by Value for Newspapers and Online

Table 123. Classifieds Advertising Market in Australia (2014) in A$ Millions

Table 124. Advertising Classifieds Market by Category in Australia (2014) – Percentage Share Breakdown by Value for Automotive, Employment, Residential Real Estate, and Others

Table 125. Employment Classifieds Market Share by Category Worldwide (2014) - Percentage Breakdown by Value for Online Share, and Print Share

Table 126. Newspaper Advertising by Category in the US (2014) - Percentage Market Share Breakdown by Value Sales for Automotive, Help Wanted, Real Estate and Others

Table 127. Newspaper Advertising by Segment in the US (2014) - Percentage Market Share Breakdown by Value Sales, for Classifieds, National, Online and Retail

Table 128. Newspaper Advertising Market by Sector in Australia (2014) - Percentage Share Breakdown by Value for Automotive, Banking & Finance, Real Estate, Retail, Travel and Others

Table 129. Newspaper Revenue through Media by Type Worldwide (2014) – Percentage Share Breakdown by Value for Circulation, Digital Advertising, New Revenue, Non-Daily/Niche/Direct Mktg, and Print Newspaper Advertising

Table 130. Spending on Advertising through Newspaper by Country in Asia-Pacific (2014) - Percentage Share Breakdown by Value for Australia, China, Hong Kong, India, Indonesia, Japan, Malaysia, New Zealand, Singapore, South Korea, and Thailand

Table 131. Spending on Advertising through Newspaper by Country in Central & Eastern Europe (2014) - Percentage Share Breakdown by Value for Croatia, Czech Republic, The, Greece, Hungary, Poland, Russia, and Turkey

Table 132. Spending on Advertising through Newspaper by Country in Middle East & North Africa (2014) - Percentage Share Breakdown by Value for Argentina, Brazil, Egypt, Kuwait, Latin America, Mexico, Puerto Rico, Saudi Arabia, and UAE (United Arab Emirates)

Table 133. Spending on Advertising through Newspaper by Country in North America (2014) - Percentage Share Breakdown by Value for Canada and USA

Table 134. Spending on Advertising through Newspaper by Country in Western Europe (2014) - Percentage Share Breakdown by Value for Austria, Belgium, Denmark, Finland, France, Germany, Italy, Netherlands, Norway, Spain, Sweden, Switzerland, and UK

Table 135. Spending on Advertising through Newspaper by Region Worldwide (2014) - Percentage Share Breakdown by Value for Asia Pacific, Central & Eastern Europe, North America, Western Europe, and Rest of World

Online Advertising

Table 136. Global Online Advertising Market (2014) in US$ Millions

Table 137. Online Advertising Market by Region Worldwide (2014) - Percentage Breakdown by Value for Asia-Pacific, Central and Eastern Europe, Latin America, Middle East and Africa, North America, and Western Europe

Table 138. Online Advertising by Segment Worldwide (2014) - in Units for Mobile formats, Out of home, Print, Radio, Search, Social formats, TV, Video, and Others

Table 139. Global Online Advertising Spend (2014) in US$ Million

Table 140. Global Online Search Advertising Market (2014) in US$ Million

Table 141. Advertising through Online by Type in the UK (2014) - Percentage Market Share Breakdown by Value for Online Classified, Online Display, Paid Search, and Online Others

Table 142. Online Advertising Spend through Medium in Australia (2014) - Percentage Breakdown by Value for Classifieds, Display, Search and Directories

Table 143. Online Classifieds Advertising Market in Australia (2014) in A$ Millions

Table 144. Online Classifieds Market by Category in Australia (2014) - Percentage Share Breakdown by Value for Automotive, Employment, Other Real Estate, Residential Real Estate, and Others

Table 145. Social Media Market in Asia-Pacific (2014) in US$ Thousand

Table 146. Spending on Advertising through Online by Type Worldwide (2014) - Percentage Market Share Breakdown by Value Sales for Classifieds, Digital Video, Display Ads, Lead Generation, Mobile, Rich Media, Search, and Sponsorship

Table 147. Mobile and Online Ad Spend in the US (2014) in US$ Million

Table 148. Online Employment Classifieds Providers Worldwide (2014) - Percentage Share Breakdown by Value for CareerOne Pty Limited, MyCareer. com, Seek, and Others

Table 149. Online Residential Real Estate Classifieds Providers in Australia (2014) - Percentage Breakdown by Value for Domain. com, REA Group Ltd, and Realestateview. com. au Ltd

Table 150. Online Search Ads Market by Company in the US (2012) – Percentage Share Breakdown for Google and Others

Table 151. Online Search Advertising Market by Country Worldwide (2014) – Percentage Share Breakdown by Value for US, and Others

Outdoor Advertising

Table 152. Outdoor Advertising Market by Type Worldwide (2014) - Percentage Share Breakdown by Value for Alternative Outdoor, Billboards, Street Furniture and Transit

Table 153. Advertising through Out-of-Home Medium Market by Segment in Canada (2014) - Percentage Share Breakdown by Value Sales for Alcohol, Automotive, Entertainment, Financial/Insurance, Food, Media Promotion, Restaurants, Retail, Telecommunications, Travel/Leisure and Others

Table 154. Spending on Advertising through Outdoor by Country in Western Europe (2014) - Percentage Market Share Breakdown by Value Sales for Belgium, France, Germany, Italy, Spain, Switzerland, UK, and Others

Table 155. Spending on Advertising through Outdoor by Country in Asia-Pacific (2014) - Percentage Market Share Breakdown by Value Sales for Australia, China, Japan, and Others

Table 156. Spending on Advertising through Outdoor by Country in Central and Eastern Europe (2014) - Percentage Market Share Breakdown by Value Sales for Poland, Russia, Turkey, and Others

Table 157. Spending on Advertising through Outdoor by Country in Latin America (2014) - Percentage Market Share Breakdown by Value Sales for Argentina, Brazil, Chile, and Others

Table 158. Spending on Advertising through Outdoor by Country in Middle East and North Africa (2014) - Percentage Market Share Breakdown by Value Sales for Saudi Arabia, UAE, and Others

Table 159. Spending on Advertising through Outdoor by Country in North America (2014) - Percentage Market Share Breakdown by Value Sales for Canada, and USA

Table 160. Spending on Advertising through Outdoor by Country Worldwide (2014) - Percentage Market Share Breakdown by Value Sales for France, Japan, USA, and Others

Table 161. Spending on Advertising through Outdoor by Medium in the US (2014) - Percentage Market Share Breakdown by Value Sales for Billboards, and Others

Table 162. Spending on Advertising through Outdoor by Region Worldwide (2014) - Percentage Market Share Breakdown by Value Sales for Asia Pacific, North America, Western Europe, and Others

6. COMPETITIVE LANDSCAPE

6A. TRAVEL INDUSTRY

Hotels

Table 163. Market Shares of Leading Luxury/Upper Upscale Hotels by Value Sales in the Middle East (2014) - Percentage Breakdown for Hilton Hotels & Resorts, Hyatt Hotels Corporation, Marriott International, Inc., and Starwood Hotels and Resorts Worldwide, Inc.

Online Travel

Table 164. Market Shares of Leading Domestic Online Travel Companies in India (2014) - Percentage Breakdown by Value for Cleartrip, MakeMyTrip, Yatra, and Others

Table 165. Market Shares of Leading Online Travel Agencies (OTA) in the US (2014) - Percentage Breakdown by Value for Expedia, Inc., Orbitz Worldwide, Inc., and Others

Table 166. Market Shares of Leading Online Travel Agent Companies in China (2014) - Percentage Breakdown by Value Sales for Ctrip, Elong, Qunar, and Others

Table 167. Market Shares of Leading Online Packaged Tour Companies in China (2014) - Percentage Breakdown by Value Sales for Aoyou, Ctrip, Tongcheng, Tunic Corp, Uzai, and Others

6B. ADVERTISING INDUSTRY

Advertising

Table 168. Market Shares of Leading Advertising and Marketing Providers Worldwide (2014) - Percentage Market Share Breakdown by Value for Dentsu Aegis Network Ltd., Havas Media Group, Interpublic Group Plc, Omnicom Group, Inc., Publicis Groupe, and WPP Plc

Table 169. Market Shares of Leading Media Ad Spending Retailers in the US (2014) - Percentage Breakdown by Value for Best Buy Company, Inc., Gap, Inc., The, Home Depot, The, J. C. Penney Company, Inc., Kohl's Corporation, Lowe's Companies, Inc., R. H. Macy & Co., Sears Holdings Corporation, Target Corporation, Wal-Mart Stores, Inc., and Others

Mobile Advertising

Table 170. Market Shares of Leading Mobile Display Advertising Companies by Value Sales Worldwide (2014) - Percentage Breakdown for Apple, Inc., Google, Inc., Millennial Media, and Others

Table 171. Market Shares of Leading Digital Advertising Companies in Japan (2014) - Percentage Breakdown by Value for Asatsu-DK, Inc., Dentsu, Inc., Hakuhodo, Inc. and Others

Table 172. Market Shares of Leading Digital Channels in Australia (2014) - Percentage Breakdown by Value for 7Mate, 7Two, ABC News 24, ABC2, ABC3, Eleven, Gem, GO!, One, and SBS2

Display Advertising

Table 173. Market Shares of Leading Digital Display, Rich Media, Video Advertising Companies by Value Sales Worldwide (2014) - Percentage Breakdown for Facebook, Inc., Twitter, Inc., and Others

Newspaper Advertising

Table 174. Market Shares of Newspaper Companies by Circulation in Australia (2014) - Percentage Breakdown by Value Sales for APN News & Media, Fairfax Media Limited, News Corporation, and The West Australian

Online Advertising

Table 175. Market Shares of Leading Online Advertising Companies Worldwide (2014) - Percentage Breakdown by Value Sales for Facebook, Inc., Google, IAC/InterActiveCorp (IAC), Microsoft Corporation, Twitter Inc., Yahoo! Inc., and Others (Includes AOL, Inc., Pandora, LinkedIn, Millenial Media)

Table 176. Market Shares of Leading Social Online Advertising Companies by Value Sales Worldwide (2014) - Percentage Breakdown for Facebook, Inc., Twitter, Inc., and Others

7. RECENT INDUSTRY DEVELOPMENTS