Marketing Plan of Adax Global

January 2017 | 12 pages | ID: M28F4786CE8EN
Sadia Saeed

Abstracts

The report is about the marketing plan of Axed Global is the small company located in the region of Kuwait. This organization is located in Frawaniya in the main city of Kuwait. The nature is the link with the service sector organizations as it operates in the sector of offering the services of outsourcing on a high quality basis. This organization was founded in 2012 and it has around 25 employees that offer the services and work for the organization. The owner of organization is Mr. Sufail. The main services that the organization offers are of trading in general, contract services, Designing the interiors of hospitals, ships and houses, services of Marketing and sales of products (specialized instruments, wrapping, Medical equipments, turnstile etc), ware housing facilities and storing, Logistics and transportation services. The services of decoration and maintenance of lifts and offering of the materials of production in agriculture, civil and engineering sector are also provided. Cont… (2250 words of this report)

Contents

Marketing Plan of Adax Global
Introduction
History of the Company
The Main Services of Organization
SWOT Analysis of Organization
Strengths
Weakness
Opportunities
Threats
Market Positioning
Pestel Analysis- The Macro Environmental Analysis
Political/lawful
Environmental Analysis
Social
Economical Environment
Technical components
Major Trends in the market place
Strengths
Weakness
Segmentation Analysis
Marketing Opprtunities

1-DETAILS OF THE ORGANIZATION'S ADVERTISING OPPORTUNITIES

Advertising (Brand Audit)
Plan (Motion realistic)
Web and Digital (Strategy and Planning)

2-EVALUATION OF THE DANGERS INCLUDED IN EVERY PROMOTING OPPORTUNITIES

Promoting (Brand Audit)
Plan (Motion realistic)
Web and Digital (Strategy and Planning)
References