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Apple Inc – SWOT Framework Analysis

June 2011 | 45 pages | ID: AD0B293B852EN
Aruvian's R'search

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Apple Inc is an American multinational involved in the development, designing and marketing of PCs, communication devices, servers, network solutions, portable digital music players (Ipod), and other related accessories.

The company's best-known hardware products include:
  • Macintosh line of computers
  • iPod
  • iPhone
  • iPad
Apple software includes:
  • Mac OS X operating system
  • iTunes media browser
  • iLife suite of multimedia and creativity software
  • iWork suite of productivity software
  • Aperture, a professional photography package
  • Final Cut Studio, a suite of professional audio and film-industry software products
  • Logic Studio, a suite of music production tools
  • iOS, a mobile operating system
The company’s latest financials are:
  • Revenues of $42,905 million in FY 2009 - increase in revenues was due to growth in sales of iPhone handsets, and third-party digital content and applications from the iTunes Store
  • Operating profit was $11,740 million in FY2009
  • Net profit was $8,235 million in FY2009
A SWOT Analysis is a strategic planning tool used to evaluate:
  • Strengths
  • Weaknesses
  • Opportunities
  • Threats
involved in a project or in a business venture. It involves identifying the internal and external factors that are favorable and unfavorable to achieving that objective.

Aruvian’s R’search analyzes the company Apple Inc in the SWOT Framework Analysis. The report includes the following:
  • Business segment analysis of Apple Inc
  • Major products & services of Apple Inc
  • Profile of the industry Apple Inc operates in
  • Profile of its major competitors – Dell Inc., Hewlett-Packard Company, Microsoft Corporation, and International Business Machines Corporation
  • SWOT Analysis of Apple Inc
  • Future Perspective of Apple Inc
Aruvian’s R’search’s report Apple Inc – SWOT Framework Analysis has a broad ranging content suitable for industry experts as well as logically initiating the industry beginners.
A. EXECUTIVE SUMMARY

B. PROFILE OF APPLE INC

B.1 Industry Profile
B.2 Corporate Profile
B.3 Business Segment Analysis
B.4 Major Products & Services
B.5 Future Perspective: Apple Inc

C. COMPETITOR PROFILES

C.1 Dell Inc.
C.1.1 Corporate Profile
C.1.2 Business Segment Analysis
C.2 Hewlett-Packard Company
C.2.1 Corporate Profile
C.2.2 Business Segment Analysis
C.3 Microsoft Corporation
C.3.1 Corporate Profile
C.3.2 Business Segment Analysis
C.4 International Business Machines Corporation
C.4.1 Corporate Profile
C.4.2 Business Segment Analysis

D. SWOT FRAMEWORK ANALYSIS

D.1 Strengths to Build Upon
D.2 Weaknesses to Overcome
D.3 Opportunities to Exploit
D.4 Threats to Overcome

E. GLOSSARY OF TERMS


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