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Analysis of Sony Corporation

May 2016 | 90 pages | ID: ADF53B930DDEN
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Sony Corporation is engaged in the development, design, manufacture and sale of various kinds of electronic equipment, instruments and devices for consumer and industrial markets. The company develops, produces, manufactures and markets home-use game consoles and software. It is also engaged in the development, production, manufacture and distribution of recorded music in all commercial formats and musical genres. Sony develops, produces, manufactures, markets, distributes and broadcasts image-based software, including film, video and television.

Aruvian Research presents Analysis of Sony Corporation. A complete and comprehensive analysis of Sony, the world's leading electronics company, includes an overview of the electronics industry in the United States, a PEST Framework Analysis of the US Electronics Industry, and then moves on to analyzing the company itself.

Company analysis from Aruvian includes a history of Sony, a business segment analysis of the segments Sony operates through, a look at the organization structure of the company, a geographical operating segments analysis, an analysis of the company’s major competitors namely Koninklijke Philips Electronics NV and Matsushita Electric Industrial Co Ltd.

A financial analysis of Sony is presented in the report which includes a ratio analysis, basic profit and loss analysis, presentation of the company balance sheet, and much more.

A SWOT Framework Analysis of Sony Corporation completes this in-depth company analysis.
A. EXECUTIVE SUMMARY

B. LOOKING AT THE INDUSTRY

B.1 Industry Definition
B.2 Brief Profile of the Industry
B.3 Impacts on the Industry
B.4 Challenges Facing the Industry
B.5 Competition in the Industry
B.6 Future Perspective

C. INDUSTRY PEST FRAMEWORK ANALYSIS

C.1 Political Aspects
C.2 Economic Aspects
C.3 Social Aspects
C.4 Technological Aspects

D. LOOKING AT SONY CORPORATION

D.1 Company Profile
D.2 History of the Company
D.3 Ownership Pattern in the Company
D.3.1 Major Holders
D.3.2 Top Institutional Holders
D.3.3 Top Mutual Fund Holders
D.4 Organizational Divisions
D.5 Profiling the Key Executives
D.6 Products & Services

E. SONY CORPORATION: LOOKING AT BUSINESS

E.1 Business Segments
E.2 Geographical Segments
E.3 Company Subsidiaries

F. SWOT FRAMEWORK ANALYSIS

F.1 Strengths to Build Upon
F.2 Weaknesses to Overcome
F.3 Opportunities to Exploit
F.4 Threats to Overcome

G. PROFILING THE COMPETITION

G.1 Koninklijke Philips NV
G.1.1 Corporate Profile
G.1.2 Business Segments
G.1.3 Financial Analysis
G.1.4 SWOT Analysis
G.2 LG Corporation
G.2.1 Corporate Profile
G.2.2 Business Segments
G.2.3 Financial Analysis
G.2.4 SWOT Analysis
G.3 Samsung Electronics Co Ltd
G.3.1 Corporate Profile
G.3.2 Business Segments
G.3.3 Financial Analysis
G.3.4 SWOT Analysis

H. FINANCIAL ANALYSIS OF SONY CORPORATION

H.1 Current Financials
H.2 Balance Sheet
H.3 Profit & Loss Statement
H.4 Ratio Analysis
H.4.1 Capital Market Ratios
H.4.2 Annual Ratios
H.4.3 Quarterly Ratios

I. FUTURE PERSPECTIVE


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