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Analysis of British American Tobacco Plc

February 2016 | 85 pages | ID: A2119DC866FEN
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British American Tobacco is a leading tobacco company in the world. In fact, it is one of the world's five biggest tobacco companies. The company's largest selling brands include Dunhill, Pall Mall, Lucky Strike and Kent. Other known brands by British American Tobacco are Benson & Hedges, Kool and Rothmans. The company is headquartered in London, United Kingdom.

Aruvian Research presents Analysis of British American Tobacco plc. A complete and comprehensive analysis of British American Tobacco plc, includes an overview of the industry the company operates in, a PEST Framework Analysis of the industry, and then moves on to analyzing the company itself.

Company analysis from Aruvian includes a history of British American Tobacco plc, a business segment analysis of the segments British American Tobacco plc operates through, a look at the organization structure of the company, a geographical operating segments analysis, an analysis of the company’s major competitors.

A financial analysis of British American Tobacco plc is presented in the report which includes a ratio analysis, basic profit and loss analysis, presentation of the company balance sheet, and much more.

A SWOT Framework Analysis of British American Tobacco plc and three of its competitors completes this in-depth company analysis.
A. EXECUTIVE SUMMARY

B. LOOKING AT THE INDUSTRY

B.1 Industry Definition
B.2 Brief Profile of the Industry
B.3 Impacts on the Industry
B.4 Challenges Facing the Industry
B.5 Future Perspective

C. INDUSTRY PEST FRAMEWORK ANALYSIS

C.1 Political Aspects
C.2 Economic Aspects
C.3 Social Aspects
C.4 Technological Aspects

D. LOOKING AT THE COMPANY

D.1 Company Profile
D.2 History of the Company
D.3 Ownership Pattern in the Company
D.4 Organizational Divisions
D.5 Profiling the Key Executives
D.6 Products & Services

E. LOOKING AT BUSINESS

E.1 Business Segments
E.2 Geographical Segments
E.3 Company Subsidiaries

F. SWOT FRAMEWORK ANALYSIS

F.1 Strengths to Build Upon
F.2 Weaknesses to Overcome
F.3 Opportunities to Exploit
F.4 Threats to Overcome

G. PROFILING THE COMPETITION (INCLUDES A CORPORATE PROFILE, BUSINESS SEGMENT ANALYSIS, FINANCIAL ANALYSIS AND A SWOT ANALYSIS OF COMPETITOR COMPANIES)

G.1 Altria Group Inc.
G.2 Imperial Tobacco Group PLC
G.3 Philip Morris International Inc.

H. FINANCIAL ANALYSIS OF THE COMPANY

H.1 Current Financials
H.2 Balance Sheet
H.3 Profit & Loss Statement
H.4 Ratio Analysis

I. FUTURE PERSPECTIVE


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