Balsa Wood Market - Global Outlook and Forecast 2022-2028

February 2022 | 76 pages | ID: B532D3BB28BAEN
Market Monitor Global

Abstracts

Balsa wood is one of the preferred core materials in structural sandwich panels, in applications ranging from wind turbine blades to boats and aircraft.

This report contains market size and forecasts of Balsa Wood in global, including the following market information:

Global Balsa Wood Market Revenue, 2017-2022, 2023-2028, ($ millions)

Global Balsa Wood Market Sales, 2017-2022, 2023-2028, (MT)

Global top five Balsa Wood companies in 2021 (%)

The global Balsa Wood market was valued at 145.5 million in 2021 and is projected to reach US$ 180.9 million by 2028, at a CAGR of 3.2% during the forecast period.

The U.S. Market is Estimated at $ Million in 2021, While China is Forecast to Reach $ Million by 2028.

Grain A Segment to Reach $ Million by 2028, with a % CAGR in next six years.

The global key manufacturers of Balsa Wood include 3A Composites (part of Schweiter Technologies) (Switzerland), Gurit (Spain), DIAB International AB (Sweden), The Gill Corporation (US), CoreLite Inc (US) and Guangzhou Sinokiko Balsa Co.,ltd (China), etc. In 2021, the global top five players have a share approximately % in terms of revenue.

MARKET MONITOR GLOBAL, INC (MMG) has surveyed the Balsa Wood manufacturers, suppliers, distributors and industry experts on this industry, involving the sales, revenue, demand, price change, product type, recent development and plan, industry trends, drivers, challenges, obstacles, and potential risks.

Total Market by Segment:

Global Balsa Wood Market, by Type, 2017-2022, 2023-2028 ($ Millions) & (MT)

Global Balsa Wood Market Segment Percentages, by Type, 2021 (%)

• Grain A
• Grain B
• Grain C

Global Balsa Wood Market, by Application, 2017-2022, 2023-2028 ($ Millions) & (MT)

Global Balsa Wood Market Segment Percentages, by Application, 2021 (%)

• Aerospace & Defense
• Marine
• Road & Rail
• Industrial Construction
• Other

Global Balsa Wood Market, By Region and Country, 2017-2022, 2023-2028 ($ Millions) & (MT)

Global Balsa Wood Market Segment Percentages, By Region and Country, 2021 (%)

• North America
• US
• Canada
• Mexico
• Europe
• Germany
• France
• U.K.
• Italy
• Russia
• Nordic Countries
• Benelux
• Rest of Europe
• Asia
• China
• Japan
• South Korea
• Southeast Asia
• India
• Rest of Asia
• South America
• Brazil
• Argentina
• Rest of South America
• Middle East & Africa
• Turkey
• Israel
• Saudi Arabia
• UAE
• Rest of Middle East & Africa

Competitor Analysis

The report also provides analysis of leading market participants including:

Key companies Balsa Wood revenues in global market, 2017-2022 (Estimated), ($ millions)

Key companies Balsa Wood revenues share in global market, 2021 (%)

Key companies Balsa Wood sales in global market, 2017-2022 (Estimated), (MT)

Key companies Balsa Wood sales share in global market, 2021 (%)

Further, the report presents profiles of competitors in the market, key players include:

• 3A Composites (part of Schweiter Technologies) (Switzerland)
• Gurit (Spain)
• DIAB International AB (Sweden)
• The Gill Corporation (US)
• CoreLite Inc (US)
• Guangzhou Sinokiko Balsa Co.,ltd (China)

Contents

1 INTRODUCTION TO RESEARCH & ANALYSIS REPORTS

1.1 Balsa Wood Market Definition
1.2 Market Segments
  1.2.1 Market by Type
  1.2.2 Market by Application
1.3 Global Balsa Wood Market Overview
1.4 Features & Benefits of This Report
1.5 Methodology & Sources of Information
  1.5.1 Research Methodology
  1.5.2 Research Process
  1.5.3 Base Year
  1.5.4 Report Assumptions & Caveats

2 GLOBAL BALSA WOOD OVERALL MARKET SIZE

2.1 Global Balsa Wood Market Size: 2021 VS 2028
2.2 Global Balsa Wood Revenue, Prospects & Forecasts: 2017-2028
2.3 Global Balsa Wood Sales: 2017-2028

3 COMPANY LANDSCAPE

3.1 Top Balsa Wood Players in Global Market
3.2 Top Global Balsa Wood Companies Ranked by Revenue
3.3 Global Balsa Wood Revenue by Companies
3.4 Global Balsa Wood Sales by Companies
3.5 Global Balsa Wood Price by Manufacturer (2017-2022)
3.6 Top 3 and Top 5 Balsa Wood Companies in Global Market, by Revenue in 2021
3.7 Global Manufacturers Balsa Wood Product Type
3.8 Tier 1, Tier 2 and Tier 3 Balsa Wood Players in Global Market
  3.8.1 List of Global Tier 1 Balsa Wood Companies
  3.8.2 List of Global Tier 2 and Tier 3 Balsa Wood Companies

4 SIGHTS BY PRODUCT

4.1 Overview
  4.1.1 By Type - Global Balsa Wood Market Size Markets, 2021 & 2028
  4.1.2 Grain A
  4.1.3 Grain B
  4.1.4 Grain C
4.2 By Type - Global Balsa Wood Revenue & Forecasts
  4.2.1 By Type - Global Balsa Wood Revenue, 2017-2022
  4.2.2 By Type - Global Balsa Wood Revenue, 2023-2028
  4.2.3 By Type - Global Balsa Wood Revenue Market Share, 2017-2028
4.3 By Type - Global Balsa Wood Sales & Forecasts
  4.3.1 By Type - Global Balsa Wood Sales, 2017-2022
  4.3.2 By Type - Global Balsa Wood Sales, 2023-2028
  4.3.3 By Type - Global Balsa Wood Sales Market Share, 2017-2028
4.4 By Type - Global Balsa Wood Price (Manufacturers Selling Prices), 2017-2028

5 SIGHTS BY APPLICATION

5.1 Overview
  5.1.1 By Application - Global Balsa Wood Market Size, 2021 & 2028
  5.1.2 Aerospace & Defense
  5.1.3 Marine
  5.1.4 Road & Rail
  5.1.5 Industrial Construction
  5.1.6 Other
5.2 By Application - Global Balsa Wood Revenue & Forecasts
  5.2.1 By Application - Global Balsa Wood Revenue, 2017-2022
  5.2.2 By Application - Global Balsa Wood Revenue, 2023-2028
  5.2.3 By Application - Global Balsa Wood Revenue Market Share, 2017-2028
5.3 By Application - Global Balsa Wood Sales & Forecasts
  5.3.1 By Application - Global Balsa Wood Sales, 2017-2022
  5.3.2 By Application - Global Balsa Wood Sales, 2023-2028
  5.3.3 By Application - Global Balsa Wood Sales Market Share, 2017-2028
5.4 By Application - Global Balsa Wood Price (Manufacturers Selling Prices), 2017-2028

6 SIGHTS BY REGION

6.1 By Region - Global Balsa Wood Market Size, 2021 & 2028
6.2 By Region - Global Balsa Wood Revenue & Forecasts
  6.2.1 By Region - Global Balsa Wood Revenue, 2017-2022
  6.2.2 By Region - Global Balsa Wood Revenue, 2023-2028
  6.2.3 By Region - Global Balsa Wood Revenue Market Share, 2017-2028
6.3 By Region - Global Balsa Wood Sales & Forecasts
  6.3.1 By Region - Global Balsa Wood Sales, 2017-2022
  6.3.2 By Region - Global Balsa Wood Sales, 2023-2028
  6.3.3 By Region - Global Balsa Wood Sales Market Share, 2017-2028
6.4 North America
  6.4.1 By Country - North America Balsa Wood Revenue, 2017-2028
  6.4.2 By Country - North America Balsa Wood Sales, 2017-2028
  6.4.3 US Balsa Wood Market Size, 2017-2028
  6.4.4 Canada Balsa Wood Market Size, 2017-2028
  6.4.5 Mexico Balsa Wood Market Size, 2017-2028
6.5 Europe
  6.5.1 By Country - Europe Balsa Wood Revenue, 2017-2028
  6.5.2 By Country - Europe Balsa Wood Sales, 2017-2028
  6.5.3 Germany Balsa Wood Market Size, 2017-2028
  6.5.4 France Balsa Wood Market Size, 2017-2028
  6.5.5 U.K. Balsa Wood Market Size, 2017-2028
  6.5.6 Italy Balsa Wood Market Size, 2017-2028
  6.5.7 Russia Balsa Wood Market Size, 2017-2028
  6.5.8 Nordic Countries Balsa Wood Market Size, 2017-2028
  6.5.9 Benelux Balsa Wood Market Size, 2017-2028
6.6 Asia
  6.6.1 By Region - Asia Balsa Wood Revenue, 2017-2028
  6.6.2 By Region - Asia Balsa Wood Sales, 2017-2028
  6.6.3 China Balsa Wood Market Size, 2017-2028
  6.6.4 Japan Balsa Wood Market Size, 2017-2028
  6.6.5 South Korea Balsa Wood Market Size, 2017-2028
  6.6.6 Southeast Asia Balsa Wood Market Size, 2017-2028
  6.6.7 India Balsa Wood Market Size, 2017-2028
6.7 South America
  6.7.1 By Country - South America Balsa Wood Revenue, 2017-2028
  6.7.2 By Country - South America Balsa Wood Sales, 2017-2028
  6.7.3 Brazil Balsa Wood Market Size, 2017-2028
  6.7.4 Argentina Balsa Wood Market Size, 2017-2028
6.8 Middle East & Africa
  6.8.1 By Country - Middle East & Africa Balsa Wood Revenue, 2017-2028
  6.8.2 By Country - Middle East & Africa Balsa Wood Sales, 2017-2028
  6.8.3 Turkey Balsa Wood Market Size, 2017-2028
  6.8.4 Israel Balsa Wood Market Size, 2017-2028
  6.8.5 Saudi Arabia Balsa Wood Market Size, 2017-2028
  6.8.6 UAE Balsa Wood Market Size, 2017-2028

7 MANUFACTURERS & BRANDS PROFILES

7.1 3A Composites (part of Schweiter Technologies) (Switzerland)
  7.1.1 3A Composites (part of Schweiter Technologies) (Switzerland) Corporate Summary
  7.1.2 3A Composites (part of Schweiter Technologies) (Switzerland) Business Overview
  7.1.3 3A Composites (part of Schweiter Technologies) (Switzerland) Balsa Wood Major Product Offerings
  7.1.4 3A Composites (part of Schweiter Technologies) (Switzerland) Balsa Wood Sales and Revenue in Global (2017-2022)
  7.1.5 3A Composites (part of Schweiter Technologies) (Switzerland) Key News
7.2 Gurit (Spain)
  7.2.1 Gurit (Spain) Corporate Summary
  7.2.2 Gurit (Spain) Business Overview
  7.2.3 Gurit (Spain) Balsa Wood Major Product Offerings
  7.2.4 Gurit (Spain) Balsa Wood Sales and Revenue in Global (2017-2022)
  7.2.5 Gurit (Spain) Key News
7.3 DIAB International AB (Sweden)
  7.3.1 DIAB International AB (Sweden) Corporate Summary
  7.3.2 DIAB International AB (Sweden) Business Overview
  7.3.3 DIAB International AB (Sweden) Balsa Wood Major Product Offerings
  7.3.4 DIAB International AB (Sweden) Balsa Wood Sales and Revenue in Global (2017-2022)
  7.3.5 DIAB International AB (Sweden) Key News
7.4 The Gill Corporation (US)
  7.4.1 The Gill Corporation (US) Corporate Summary
  7.4.2 The Gill Corporation (US) Business Overview
  7.4.3 The Gill Corporation (US) Balsa Wood Major Product Offerings
  7.4.4 The Gill Corporation (US) Balsa Wood Sales and Revenue in Global (2017-2022)
  7.4.5 The Gill Corporation (US) Key News
7.5 CoreLite Inc (US)
  7.5.1 CoreLite Inc (US) Corporate Summary
  7.5.2 CoreLite Inc (US) Business Overview
  7.5.3 CoreLite Inc (US) Balsa Wood Major Product Offerings
  7.5.4 CoreLite Inc (US) Balsa Wood Sales and Revenue in Global (2017-2022)
  7.5.5 CoreLite Inc (US) Key News
7.6 Guangzhou Sinokiko Balsa Co.,ltd (China)
  7.6.1 Guangzhou Sinokiko Balsa Co.,ltd (China) Corporate Summary
  7.6.2 Guangzhou Sinokiko Balsa Co.,ltd (China) Business Overview
  7.6.3 Guangzhou Sinokiko Balsa Co.,ltd (China) Balsa Wood Major Product Offerings
  7.6.4 Guangzhou Sinokiko Balsa Co.,ltd (China) Balsa Wood Sales and Revenue in Global (2017-2022)
  7.6.5 Guangzhou Sinokiko Balsa Co.,ltd (China) Key News

8 GLOBAL BALSA WOOD PRODUCTION CAPACITY, ANALYSIS

8.1 Global Balsa Wood Production Capacity, 2017-2028
8.2 Balsa Wood Production Capacity of Key Manufacturers in Global Market
8.3 Global Balsa Wood Production by Region

9 KEY MARKET TRENDS, OPPORTUNITY, DRIVERS AND RESTRAINTS

9.1 Market Opportunities & Trends
9.2 Market Drivers
9.3 Market Restraints

10 BALSA WOOD SUPPLY CHAIN ANALYSIS

10.1 Balsa Wood Industry Value Chain
10.2 Balsa Wood Upstream Market
10.3 Balsa Wood Downstream and Clients
10.4 Marketing Channels Analysis
  10.4.1 Marketing Channels
  10.4.2 Balsa Wood Distributors and Sales Agents in Global

11 CONCLUSION

12 APPENDIX

12.1 Note
12.2 Examples of Clients
12.3 Disclaimer

List Of Tables

LIST OF TABLES

Table 1. Key Players of Balsa Wood in Global Market
Table 2. Top Balsa Wood Players in Global Market, Ranking by Revenue (2021)
Table 3. Global Balsa Wood Revenue by Companies, (US$, Mn), 2017-2022
Table 4. Global Balsa Wood Revenue Share by Companies, 2017-2022
Table 5. Global Balsa Wood Sales by Companies, (MT), 2017-2022
Table 6. Global Balsa Wood Sales Share by Companies, 2017-2022
Table 7. Key Manufacturers Balsa Wood Price (2017-2022) & (USD/Kg)
Table 8. Global Manufacturers Balsa Wood Product Type
Table 9. List of Global Tier 1 Balsa Wood Companies, Revenue (US$, Mn) in 2021 and Market Share
Table 10. List of Global Tier 2 and Tier 3 Balsa Wood Companies, Revenue (US$, Mn) in 2021 and Market Share
Table 11. By Type – Global Balsa Wood Revenue, (US$, Mn), 2021 & 2028
Table 12. By Type - Global Balsa Wood Revenue (US$, Mn), 2017-2022
Table 13. By Type - Global Balsa Wood Revenue (US$, Mn), 2023-2028
Table 14. By Type - Global Balsa Wood Sales (MT), 2017-2022
Table 15. By Type - Global Balsa Wood Sales (MT), 2023-2028
Table 16. By Application – Global Balsa Wood Revenue, (US$, Mn), 2021 & 2028
Table 17. By Application - Global Balsa Wood Revenue (US$, Mn), 2017-2022
Table 18. By Application - Global Balsa Wood Revenue (US$, Mn), 2023-2028
Table 19. By Application - Global Balsa Wood Sales (MT), 2017-2022
Table 20. By Application - Global Balsa Wood Sales (MT), 2023-2028
Table 21. By Region – Global Balsa Wood Revenue, (US$, Mn), 2021 VS 2028
Table 22. By Region - Global Balsa Wood Revenue (US$, Mn), 2017-2022
Table 23. By Region - Global Balsa Wood Revenue (US$, Mn), 2023-2028
Table 24. By Region - Global Balsa Wood Sales (MT), 2017-2022
Table 25. By Region - Global Balsa Wood Sales (MT), 2023-2028
Table 26. By Country - North America Balsa Wood Revenue, (US$, Mn), 2017-2022
Table 27. By Country - North America Balsa Wood Revenue, (US$, Mn), 2023-2028
Table 28. By Country - North America Balsa Wood Sales, (MT), 2017-2022
Table 29. By Country - North America Balsa Wood Sales, (MT), 2023-2028
Table 30. By Country - Europe Balsa Wood Revenue, (US$, Mn), 2017-2022
Table 31. By Country - Europe Balsa Wood Revenue, (US$, Mn), 2023-2028
Table 32. By Country - Europe Balsa Wood Sales, (MT), 2017-2022
Table 33. By Country - Europe Balsa Wood Sales, (MT), 2023-2028
Table 34. By Region - Asia Balsa Wood Revenue, (US$, Mn), 2017-2022
Table 35. By Region - Asia Balsa Wood Revenue, (US$, Mn), 2023-2028
Table 36. By Region - Asia Balsa Wood Sales, (MT), 2017-2022
Table 37. By Region - Asia Balsa Wood Sales, (MT), 2023-2028
Table 38. By Country - South America Balsa Wood Revenue, (US$, Mn), 2017-2022
Table 39. By Country - South America Balsa Wood Revenue, (US$, Mn), 2023-2028
Table 40. By Country - South America Balsa Wood Sales, (MT), 2017-2022
Table 41. By Country - South America Balsa Wood Sales, (MT), 2023-2028
Table 42. By Country - Middle East & Africa Balsa Wood Revenue, (US$, Mn), 2017-2022
Table 43. By Country - Middle East & Africa Balsa Wood Revenue, (US$, Mn), 2023-2028
Table 44. By Country - Middle East & Africa Balsa Wood Sales, (MT), 2017-2022
Table 45. By Country - Middle East & Africa Balsa Wood Sales, (MT), 2023-2028
Table 46. 3A Composites (part of Schweiter Technologies) (Switzerland) Corporate Summary
Table 47. 3A Composites (part of Schweiter Technologies) (Switzerland) Balsa Wood Product Offerings
Table 48. 3A Composites (part of Schweiter Technologies) (Switzerland) Balsa Wood Sales (MT), Revenue (US$, Mn) and Average Price (USD/Kg) (2017-2022)
Table 49. Gurit (Spain) Corporate Summary
Table 50. Gurit (Spain) Balsa Wood Product Offerings
Table 51. Gurit (Spain) Balsa Wood Sales (MT), Revenue (US$, Mn) and Average Price (USD/Kg) (2017-2022)
Table 52. DIAB International AB (Sweden) Corporate Summary
Table 53. DIAB International AB (Sweden) Balsa Wood Product Offerings
Table 54. DIAB International AB (Sweden) Balsa Wood Sales (MT), Revenue (US$, Mn) and Average Price (USD/Kg) (2017-2022)
Table 55. The Gill Corporation (US) Corporate Summary
Table 56. The Gill Corporation (US) Balsa Wood Product Offerings
Table 57. The Gill Corporation (US) Balsa Wood Sales (MT), Revenue (US$, Mn) and Average Price (USD/Kg) (2017-2022)
Table 58. CoreLite Inc (US) Corporate Summary
Table 59. CoreLite Inc (US) Balsa Wood Product Offerings
Table 60. CoreLite Inc (US) Balsa Wood Sales (MT), Revenue (US$, Mn) and Average Price (USD/Kg) (2017-2022)
Table 61. Guangzhou Sinokiko Balsa Co.,ltd (China) Corporate Summary
Table 62. Guangzhou Sinokiko Balsa Co.,ltd (China) Balsa Wood Product Offerings
Table 63. Guangzhou Sinokiko Balsa Co.,ltd (China) Balsa Wood Sales (MT), Revenue (US$, Mn) and Average Price (USD/Kg) (2017-2022)
Table 64. Balsa Wood Production Capacity (MT) of Key Manufacturers in Global Market, 2020-2022 (MT)
Table 65. Global Balsa Wood Capacity Market Share of Key Manufacturers, 2020-2022
Table 66. Global Balsa Wood Production by Region, 2017-2022 (MT)
Table 67. Global Balsa Wood Production by Region, 2023-2028 (MT)
Table 68. Balsa Wood Market Opportunities & Trends in Global Market
Table 69. Balsa Wood Market Drivers in Global Market
Table 70. Balsa Wood Market Restraints in Global Market
Table 71. Balsa Wood Raw Materials
Table 72. Balsa Wood Raw Materials Suppliers in Global Market
Table 73. Typical Balsa Wood Downstream
Table 74. Balsa Wood Downstream Clients in Global Market
Table 75. Balsa Wood Distributors and Sales Agents in Global Market

List Of Figures

LIST OF FIGURES

Figure 1. Balsa Wood Segment by Type
Figure 2. Balsa Wood Segment by Application
Figure 3. Global Balsa Wood Market Overview: 2021
Figure 4. Key Caveats
Figure 5. Global Balsa Wood Market Size: 2021 VS 2028 (US$, Mn)
Figure 6. Global Balsa Wood Revenue, 2017-2028 (US$, Mn)
Figure 7. Balsa Wood Sales in Global Market: 2017-2028 (MT)
Figure 8. The Top 3 and 5 Players Market Share by Balsa Wood Revenue in 2021
Figure 9. By Type - Global Balsa Wood Sales Market Share, 2017-2028
Figure 10. By Type - Global Balsa Wood Revenue Market Share, 2017-2028
Figure 11. By Type - Global Balsa Wood Price (USD/Kg), 2017-2028
Figure 12. By Application - Global Balsa Wood Sales Market Share, 2017-2028
Figure 13. By Application - Global Balsa Wood Revenue Market Share, 2017-2028
Figure 14. By Application - Global Balsa Wood Price (USD/Kg), 2017-2028
Figure 15. By Region - Global Balsa Wood Sales Market Share, 2017-2028
Figure 16. By Region - Global Balsa Wood Revenue Market Share, 2017-2028
Figure 17. By Country - North America Balsa Wood Revenue Market Share, 2017-2028
Figure 18. By Country - North America Balsa Wood Sales Market Share, 2017-2028
Figure 19. US Balsa Wood Revenue, (US$, Mn), 2017-2028
Figure 20. Canada Balsa Wood Revenue, (US$, Mn), 2017-2028
Figure 21. Mexico Balsa Wood Revenue, (US$, Mn), 2017-2028
Figure 22. By Country - Europe Balsa Wood Revenue Market Share, 2017-2028
Figure 23. By Country - Europe Balsa Wood Sales Market Share, 2017-2028
Figure 24. Germany Balsa Wood Revenue, (US$, Mn), 2017-2028
Figure 25. France Balsa Wood Revenue, (US$, Mn), 2017-2028
Figure 26. U.K. Balsa Wood Revenue, (US$, Mn), 2017-2028
Figure 27. Italy Balsa Wood Revenue, (US$, Mn), 2017-2028
Figure 28. Russia Balsa Wood Revenue, (US$, Mn), 2017-2028
Figure 29. Nordic Countries Balsa Wood Revenue, (US$, Mn), 2017-2028
Figure 30. Benelux Balsa Wood Revenue, (US$, Mn), 2017-2028
Figure 31. By Region - Asia Balsa Wood Revenue Market Share, 2017-2028
Figure 32. By Region - Asia Balsa Wood Sales Market Share, 2017-2028
Figure 33. China Balsa Wood Revenue, (US$, Mn), 2017-2028
Figure 34. Japan Balsa Wood Revenue, (US$, Mn), 2017-2028
Figure 35. South Korea Balsa Wood Revenue, (US$, Mn), 2017-2028
Figure 36. Southeast Asia Balsa Wood Revenue, (US$, Mn), 2017-2028
Figure 37. India Balsa Wood Revenue, (US$, Mn), 2017-2028
Figure 38. By Country - South America Balsa Wood Revenue Market Share, 2017-2028
Figure 39. By Country - South America Balsa Wood Sales Market Share, 2017-2028
Figure 40. Brazil Balsa Wood Revenue, (US$, Mn), 2017-2028
Figure 41. Argentina Balsa Wood Revenue, (US$, Mn), 2017-2028
Figure 42. By Country - Middle East & Africa Balsa Wood Revenue Market Share, 2017-2028
Figure 43. By Country - Middle East & Africa Balsa Wood Sales Market Share, 2017-2028
Figure 44. Turkey Balsa Wood Revenue, (US$, Mn), 2017-2028
Figure 45. Israel Balsa Wood Revenue, (US$, Mn), 2017-2028
Figure 46. Saudi Arabia Balsa Wood Revenue, (US$, Mn), 2017-2028
Figure 47. UAE Balsa Wood Revenue, (US$, Mn), 2017-2028
Figure 48. Global Balsa Wood Production Capacity (MT), 2017-2028
Figure 49. The Percentage of Production Balsa Wood by Region, 2021 VS 2028
Figure 50. Balsa Wood Industry Value Chain
Figure 51. Marketing Channels