Market Research on Backpack in China 2016-2021
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In China, the disposable income of residents has increased, as well as requirements on travelling and daily life. Therefore, the demand for backpacks grows greatly, although no strong brands have been formed and the market is generally occupied by international brands of high-end and cheap products with no guarantee on quality. Backpack market in China is of classic consumer good market and is transferring to fast moving consumer good.
In 2015, the retailing volume of backpacks in China was about 208 million and the value was RMB25.6 billion. Backpacks are not just a daily consumer good but also a fashion decoration. In 2021, the retailing value will be about RMB37 billion.
In China, backpacks are retailed through exclusive shops, department stores, e-commerce, retailing stores at tourist attractions and streets, and so on. In 2015, according statistics, about 37% backpacks were sold through exclusive shops, 36% department stores, 13% supermarkets and 10% online retailers. Backpacks with functions and ones of leisure have a well prospect, for that it is driven by tourism, which has grown continuously.
In China, the disposable income of residents has increased, as well as requirements on travelling and daily life. Therefore, the demand for backpacks grows greatly, although no strong brands have been formed and the market is generally occupied by international brands of high-end and cheap products with no guarantee on quality. Backpack market in China is of classic consumer good market and is transferring to fast moving consumer good.
In 2015, the retailing volume of backpacks in China was about 208 million and the value was RMB25.6 billion. Backpacks are not just a daily consumer good but also a fashion decoration. In 2021, the retailing value will be about RMB37 billion.
In China, backpacks are retailed through exclusive shops, department stores, e-commerce, retailing stores at tourist attractions and streets, and so on. In 2015, according statistics, about 37% backpacks were sold through exclusive shops, 36% department stores, 13% supermarkets and 10% online retailers. Backpacks with functions and ones of leisure have a well prospect, for that it is driven by tourism, which has grown continuously.
1 DEVELOPMENT OF BAG AND SUITCASE INDUSTRY IN THE GLOBE
1.1 Overview
1.2 Key Countries
1.2.1 USA
1.2.2 UK
1.3 Top Ten Brands
2 DEVELOPMENT OF BAG AND SUITCASE INDUSTRY IN CHINA
2.1 Overview
2.2 Brand Competition
2.3 Financial Status
2.4 Industry Scale
2.5 Operating Efficiency
3 SUPPLY AND DEMAND OF BACKPACK INDUSTRY IN CHINA, 2011-2015
3.1 Supply
3.2 Demand
4 UPSTREAM AND DOWNSTREAM TERMINALS OF BACKPACK INDUSTRY IN CHINA
4.1 Upstream
4.2 Downstream Terminals
4.2.1 Supermarket
4.2.2 Department Stores
4.2.3 Specialty Store
4.2.4 Online Retailer
5 IMPORT AND EXPORT OF BACKPACK INDUSTRY IN CHINA, 2011-2016
5.1 Import
5.1.1 Cases with Outer Surface of Leather or of Composition Leather
5.1.2 Handbags with Outer Surface of Plastic Sheeting or of Textile Materials
5.2 Export
5.2.1 Cases with Outer Surface of Leather or of Composition Leather
5.2.2 Handbags with Outer Surface of Plastic Sheeting or of Textile Materials
6 ANALYSIS OF KEY ENTERPRISES IN CHINA BACKPACK INDUSTRY
6.1 Xiangxing Group
6.2 Newcomer Corporation
6.3 DAPA1 (CHINA) CO., LTD.
6.4 Samsonite International S.A.
6.5 St. Light Industry Co., Ltd.
6.6 Anhui Kairun Co., Ltd.
6.7 Jiangsu Meijuke Technology Co., Ltd.
7 FORECAST AND INVESTMENT STRATEGY OF BACKPACK INDUSTRY IN CHINA, 2016-2021
7.1 Forecast
7.2 Investment Strategy
1.1 Overview
1.2 Key Countries
1.2.1 USA
1.2.2 UK
1.3 Top Ten Brands
2 DEVELOPMENT OF BAG AND SUITCASE INDUSTRY IN CHINA
2.1 Overview
2.2 Brand Competition
2.3 Financial Status
2.4 Industry Scale
2.5 Operating Efficiency
3 SUPPLY AND DEMAND OF BACKPACK INDUSTRY IN CHINA, 2011-2015
3.1 Supply
3.2 Demand
4 UPSTREAM AND DOWNSTREAM TERMINALS OF BACKPACK INDUSTRY IN CHINA
4.1 Upstream
4.2 Downstream Terminals
4.2.1 Supermarket
4.2.2 Department Stores
4.2.3 Specialty Store
4.2.4 Online Retailer
5 IMPORT AND EXPORT OF BACKPACK INDUSTRY IN CHINA, 2011-2016
5.1 Import
5.1.1 Cases with Outer Surface of Leather or of Composition Leather
5.1.2 Handbags with Outer Surface of Plastic Sheeting or of Textile Materials
5.2 Export
5.2.1 Cases with Outer Surface of Leather or of Composition Leather
5.2.2 Handbags with Outer Surface of Plastic Sheeting or of Textile Materials
6 ANALYSIS OF KEY ENTERPRISES IN CHINA BACKPACK INDUSTRY
6.1 Xiangxing Group
6.2 Newcomer Corporation
6.3 DAPA1 (CHINA) CO., LTD.
6.4 Samsonite International S.A.
6.5 St. Light Industry Co., Ltd.
6.6 Anhui Kairun Co., Ltd.
6.7 Jiangsu Meijuke Technology Co., Ltd.
7 FORECAST AND INVESTMENT STRATEGY OF BACKPACK INDUSTRY IN CHINA, 2016-2021
7.1 Forecast
7.2 Investment Strategy
LIST OF FIGURES
Figure 1 Retail sales of global bag and suitcase industry, 2011-2015
Figure 2 Retail sales of bags and suitcases in USA, 2011-2015
Figure 3 Retail sales of bags and suitcases in UK, 2011-2015
Figure 4 Retail sales of bag and suitcase market in China, 2011-2015
Figure 5 Distributions of bag and suitcase market in China, 2011-2020
Figure 6 Numbers of above-scale manufacturers of bags and suitcases in China, 2011-2015
Figure 7 Total assets of bag and suitcase industry in China, 2011-2015
Figure 8 Sales revenues of bag and suitcase industry in China, 2011-2015
Figure 9 Total profits of bag and suitcase industry in China, 2011-2015
Figure 10 Retail sales of women’s bag industry in China, 2011-2015
Figure 11 Sales costs of bag and suitcase industry in China, 2011-2015
Figure 12 Asset liability ratios of bag and suitcase industry in China, 2011-2015
Figure 13 Gross profit rates of bag and suitcase industry in China, 2011-2015
Figure 14 Expense and cost profit rates of bag and suitcase industry in China, 2011-2015
Figure 15 Sales profit rates of bag and suitcase industry in China, 2011-2015
Figure 16 Asset profit rates of bag and suitcase industry in China, 2011-2015
Figure 17 Turnovers of accounts receivable of bag and suitcase industry in China, 2011-2015
Figure 18 Turnovers of cash flows of bag and suitcase industry in China, 2011-2015
Figure 19 Turnovers of asset of bag and suitcase industry in China, 2011-2015
Figure 20 Retail volumes of backpacks in China, 2011-2015
Figure 21 Retail values of backpacks in China, 2011-2015
Figure 22 Average retailing prices of backpacks in China, 2010-2015
Figure 23 Retailing channels proportions of backpacks in China 2015
Figure 24 Proportions of women’s and men’s backpacks sold online in China 2015
Figure 25 Proportions of women’s and men’s backpacks sold offline in China 2015
Figure 26 Scales of bag and suitcase deals through mobile and PC in China, 2013-2015
Figure 27 Sales volumes of top ten bags and suitcases on Taobao in 2015
Figure 28 Numbers of bags and suitcases orders on Taobao in 2015
Figure 29 Sources proportions of imported cases with outer surface of leather or of composition leather in China from Jan. to Nov. in 2016
Figure 30 Sources proportions of imported handbags with outer surface of plastic sheeting or of textile materials in China from Jan. to Nov. in 2016
Figure 31 Flows proportions of exported cases with outer surface of leather or of composition leather from China from Jan. to Nov. in 2016
Figure 32 Flows proportions of exported handbags with outer surface of plastic sheeting or of textile materials from China from Jan. to Nov. in 2016
Figure 33 Business proportions of DAPA1 (CHINA) CO., LTD. in 2015
Figure 34 Business proportions of Samsonite International S.A. in 2016
Figure 35 Business proportions of Anhui Kairun Co., Ltd., in 2016
Figure 36 Business proportions of Jiangsu Meijuke Technology Co., Ltd. in 2016
Figure 37 Retail volumes of backpacks in China, 2016-2021
Figure 38 Retail values of backpacks in China, 2016-2021
Figure 1 Retail sales of global bag and suitcase industry, 2011-2015
Figure 2 Retail sales of bags and suitcases in USA, 2011-2015
Figure 3 Retail sales of bags and suitcases in UK, 2011-2015
Figure 4 Retail sales of bag and suitcase market in China, 2011-2015
Figure 5 Distributions of bag and suitcase market in China, 2011-2020
Figure 6 Numbers of above-scale manufacturers of bags and suitcases in China, 2011-2015
Figure 7 Total assets of bag and suitcase industry in China, 2011-2015
Figure 8 Sales revenues of bag and suitcase industry in China, 2011-2015
Figure 9 Total profits of bag and suitcase industry in China, 2011-2015
Figure 10 Retail sales of women’s bag industry in China, 2011-2015
Figure 11 Sales costs of bag and suitcase industry in China, 2011-2015
Figure 12 Asset liability ratios of bag and suitcase industry in China, 2011-2015
Figure 13 Gross profit rates of bag and suitcase industry in China, 2011-2015
Figure 14 Expense and cost profit rates of bag and suitcase industry in China, 2011-2015
Figure 15 Sales profit rates of bag and suitcase industry in China, 2011-2015
Figure 16 Asset profit rates of bag and suitcase industry in China, 2011-2015
Figure 17 Turnovers of accounts receivable of bag and suitcase industry in China, 2011-2015
Figure 18 Turnovers of cash flows of bag and suitcase industry in China, 2011-2015
Figure 19 Turnovers of asset of bag and suitcase industry in China, 2011-2015
Figure 20 Retail volumes of backpacks in China, 2011-2015
Figure 21 Retail values of backpacks in China, 2011-2015
Figure 22 Average retailing prices of backpacks in China, 2010-2015
Figure 23 Retailing channels proportions of backpacks in China 2015
Figure 24 Proportions of women’s and men’s backpacks sold online in China 2015
Figure 25 Proportions of women’s and men’s backpacks sold offline in China 2015
Figure 26 Scales of bag and suitcase deals through mobile and PC in China, 2013-2015
Figure 27 Sales volumes of top ten bags and suitcases on Taobao in 2015
Figure 28 Numbers of bags and suitcases orders on Taobao in 2015
Figure 29 Sources proportions of imported cases with outer surface of leather or of composition leather in China from Jan. to Nov. in 2016
Figure 30 Sources proportions of imported handbags with outer surface of plastic sheeting or of textile materials in China from Jan. to Nov. in 2016
Figure 31 Flows proportions of exported cases with outer surface of leather or of composition leather from China from Jan. to Nov. in 2016
Figure 32 Flows proportions of exported handbags with outer surface of plastic sheeting or of textile materials from China from Jan. to Nov. in 2016
Figure 33 Business proportions of DAPA1 (CHINA) CO., LTD. in 2015
Figure 34 Business proportions of Samsonite International S.A. in 2016
Figure 35 Business proportions of Anhui Kairun Co., Ltd., in 2016
Figure 36 Business proportions of Jiangsu Meijuke Technology Co., Ltd. in 2016
Figure 37 Retail volumes of backpacks in China, 2016-2021
Figure 38 Retail values of backpacks in China, 2016-2021
LIST OF TABLES
Table 1 Retail sales of world top ten brands of bags and suitcases in China, 2013-2015
Table 2 Market shares of world top ten brands of bags and suitcases in China, 2013-2015
Table 3 Compound growth rates of bag and suitcase in China, 2011-2020
Table 4 Market shares of bag market in China 2015
Table 5 Market shares of women’s bag market in China 2015
Table 6 Sales shares of bag market in China 2015
Table 7 Sales shares of women’s bag market in China 2015
Table 8 Coverage of bag market in China 2015
Table 9 Coverage of women’s bag market in China 2015
Table 10 Economic indicators of bag and suitcase industry in China, 2013-2015
Table 11 Total assets of bag and suitcase industry in China, 2011-2015
Table 12 Sales revenues of bag and suitcase industry in China, 2011-2015
Table 13 Total profits of bag and suitcase industry in China, 2011-2015
Table 14 Sales costs of bag and suitcase industry in China, 2011-2015
Table 15 Expenses of bag and suitcase industry in China, 2011-2015
Table 16 Top ten backpack brands in China
Table 17 Top ten businessmen’s backpack brands in China
Table 18 Top ten fashion women’s backpack brands in China
Table 19 Market shares of backpack manufacturers in China, 2013-2015
Table 20 Outputs of polyester fibers in China, 2010-2015
Table 21 Outputs of polyamide fibers in China, 2010-2015
Table 22 Online and offline retails of women’s and men’s backpacks in China 2015
Table 23 Numbers of chain supermarket stores in China, 2011-2015
Table 24 Operating areas of chain supermarkets and large-scale chain supermarkets in China, 2011-2015
Table 25 Sales values of chain supermarkets and large-scale chain supermarkets in China, 2011-2015
Table 26 Numbers of chain department stores in China, 2011-2015
Table 27 Operating areas of chain department stores in China, 2011-2015
Table 28 Sales values of chain department stores in China, 2011-2015
Table 29 Numbers of chain specialty stores in China, 2011-2015
Table 30 Operating areas of chain specialty stores in China, 2011-2015
Table 31 Sales values of chain specialty stores in China, 2011-2015
Table 32 Volumes of imported cases with outer surface of leather or of composition leather in China, 2011-2016
Table 33 Values of imported cases with outer surface of leather or of composition leather in China, 2011-2016
Table 34 Sources of imported cases with outer surface of leather or of composition leather in China from Jan. to Nov. in 2016
Table 35 Average prices of imported cases with outer surface of leather or of composition leather in China, 2011-2016
Table 36 Volumes of imported handbags with outer surface of plastic sheeting or of textile materials in China, 2011-2016
Table 37 Values of imported handbags with outer surface of plastic sheeting or of textile materials in China, 2011-2016
Table 38 Sources of imported handbags with outer surface of plastic sheeting or of textile materials in China from Jan. to Nov. in 2016
Table 39 Average prices of imported handbags with outer surface of plastic sheeting or of textile materials in China, 2011-2016
Table 40 Volumes of exported cases with outer surface of leather or of composition leather from China, 2011-2016
Table 41 Values of imported cases with outer surface of leather or of composition leather from China, 2011-2016
Table 42 Flows of exported cases with outer surface of leather or of composition leather from China from Jan. to Nov. in 2016
Table 43 Average prices of exported cases with outer surface of leather or of composition leather from China, 2011-2016
Table 44 Volumes of exported handbags with outer surface of plastic sheeting or of textile materials from China, 2011-2016
Table 45 Values of imported handbags with outer surface of plastic sheeting or of textile materials from China, 2011-2016
Table 46 Flows of exported handbags with outer surface of plastic sheeting or of textile materials from China from Jan. to Nov. in 2016
Table 47 Average prices of exported handbags with outer surface of plastic sheeting or of textile materials from China, 2011-2016
Table 48 Sales revenues of Xiangxing Group through selling backpacks, bags and suitcases, 2013-2015
Table 49 Revenues and profits of Xiangxing Group, 2012-2015
Table 50 Resources and equipment of Newcomer Corporation, 2014-2015
Table 51 Sales revenues of Newcomer Corporation through selling backpacks, bags and suitcases, 2013-2015
Table 52 Revenues and profits of Newcomer Corporation, 2012-2015
Table 53 Revenues of DAPA1 (CHINA) CO., LTD. by products, 2014-2015
Table 54 Revenues and profits of APA1 (CHINA) CO., LTD. by products, 2014-2015
Table 55 Operating revenues of Samsonite International S.A. by products and brands, 2015-2016
Table 56 Revenues and profits of Samsonite International S.A., 2013-2016
Table 57 Operating revenues of Samsonite International S.A. by regions and channels, 2015-2016
Table 58 Revenues and profits of St. Light Industry Co., Ltd.
Table 59 Outputs and sales of Anhui Kairun Co., Ltd., 2013-2016
Table 60 Sales revenues of Anhui Kairun Co., Ltd. by products, 2015-2016
Table 61 Revenues and profits of Anhui Kairun Co., Ltd., 2013-2016
Table 62 Revenues of Jiangsu Meijuke Technology Co., Ltd., 2015-2016
Table 63 Revenues and profits of Jiangsu Meijuke Technology Co., Ltd., 2014-2016
Table 1 Retail sales of world top ten brands of bags and suitcases in China, 2013-2015
Table 2 Market shares of world top ten brands of bags and suitcases in China, 2013-2015
Table 3 Compound growth rates of bag and suitcase in China, 2011-2020
Table 4 Market shares of bag market in China 2015
Table 5 Market shares of women’s bag market in China 2015
Table 6 Sales shares of bag market in China 2015
Table 7 Sales shares of women’s bag market in China 2015
Table 8 Coverage of bag market in China 2015
Table 9 Coverage of women’s bag market in China 2015
Table 10 Economic indicators of bag and suitcase industry in China, 2013-2015
Table 11 Total assets of bag and suitcase industry in China, 2011-2015
Table 12 Sales revenues of bag and suitcase industry in China, 2011-2015
Table 13 Total profits of bag and suitcase industry in China, 2011-2015
Table 14 Sales costs of bag and suitcase industry in China, 2011-2015
Table 15 Expenses of bag and suitcase industry in China, 2011-2015
Table 16 Top ten backpack brands in China
Table 17 Top ten businessmen’s backpack brands in China
Table 18 Top ten fashion women’s backpack brands in China
Table 19 Market shares of backpack manufacturers in China, 2013-2015
Table 20 Outputs of polyester fibers in China, 2010-2015
Table 21 Outputs of polyamide fibers in China, 2010-2015
Table 22 Online and offline retails of women’s and men’s backpacks in China 2015
Table 23 Numbers of chain supermarket stores in China, 2011-2015
Table 24 Operating areas of chain supermarkets and large-scale chain supermarkets in China, 2011-2015
Table 25 Sales values of chain supermarkets and large-scale chain supermarkets in China, 2011-2015
Table 26 Numbers of chain department stores in China, 2011-2015
Table 27 Operating areas of chain department stores in China, 2011-2015
Table 28 Sales values of chain department stores in China, 2011-2015
Table 29 Numbers of chain specialty stores in China, 2011-2015
Table 30 Operating areas of chain specialty stores in China, 2011-2015
Table 31 Sales values of chain specialty stores in China, 2011-2015
Table 32 Volumes of imported cases with outer surface of leather or of composition leather in China, 2011-2016
Table 33 Values of imported cases with outer surface of leather or of composition leather in China, 2011-2016
Table 34 Sources of imported cases with outer surface of leather or of composition leather in China from Jan. to Nov. in 2016
Table 35 Average prices of imported cases with outer surface of leather or of composition leather in China, 2011-2016
Table 36 Volumes of imported handbags with outer surface of plastic sheeting or of textile materials in China, 2011-2016
Table 37 Values of imported handbags with outer surface of plastic sheeting or of textile materials in China, 2011-2016
Table 38 Sources of imported handbags with outer surface of plastic sheeting or of textile materials in China from Jan. to Nov. in 2016
Table 39 Average prices of imported handbags with outer surface of plastic sheeting or of textile materials in China, 2011-2016
Table 40 Volumes of exported cases with outer surface of leather or of composition leather from China, 2011-2016
Table 41 Values of imported cases with outer surface of leather or of composition leather from China, 2011-2016
Table 42 Flows of exported cases with outer surface of leather or of composition leather from China from Jan. to Nov. in 2016
Table 43 Average prices of exported cases with outer surface of leather or of composition leather from China, 2011-2016
Table 44 Volumes of exported handbags with outer surface of plastic sheeting or of textile materials from China, 2011-2016
Table 45 Values of imported handbags with outer surface of plastic sheeting or of textile materials from China, 2011-2016
Table 46 Flows of exported handbags with outer surface of plastic sheeting or of textile materials from China from Jan. to Nov. in 2016
Table 47 Average prices of exported handbags with outer surface of plastic sheeting or of textile materials from China, 2011-2016
Table 48 Sales revenues of Xiangxing Group through selling backpacks, bags and suitcases, 2013-2015
Table 49 Revenues and profits of Xiangxing Group, 2012-2015
Table 50 Resources and equipment of Newcomer Corporation, 2014-2015
Table 51 Sales revenues of Newcomer Corporation through selling backpacks, bags and suitcases, 2013-2015
Table 52 Revenues and profits of Newcomer Corporation, 2012-2015
Table 53 Revenues of DAPA1 (CHINA) CO., LTD. by products, 2014-2015
Table 54 Revenues and profits of APA1 (CHINA) CO., LTD. by products, 2014-2015
Table 55 Operating revenues of Samsonite International S.A. by products and brands, 2015-2016
Table 56 Revenues and profits of Samsonite International S.A., 2013-2016
Table 57 Operating revenues of Samsonite International S.A. by regions and channels, 2015-2016
Table 58 Revenues and profits of St. Light Industry Co., Ltd.
Table 59 Outputs and sales of Anhui Kairun Co., Ltd., 2013-2016
Table 60 Sales revenues of Anhui Kairun Co., Ltd. by products, 2015-2016
Table 61 Revenues and profits of Anhui Kairun Co., Ltd., 2013-2016
Table 62 Revenues of Jiangsu Meijuke Technology Co., Ltd., 2015-2016
Table 63 Revenues and profits of Jiangsu Meijuke Technology Co., Ltd., 2014-2016
