[email protected] +44 20 8123 2220 (UK) +1 732 587 5005 (US) Contact Us | FAQ |

China Mobile Advertising Industry Market Analysis & Forecast 2018-2023

July 2018 | 143 pages | ID: C51F9419343EN
S&P Consulting

US$ 3,120.00 US$ 3,900.00 -20 %

E-mail Delivery (PDF), E-mail Delivery (Word), E-mail Delivery (Excel), E-mail Delivery (PowerPoint)

Download PDF Leaflet

Accepted cards
Wire Transfer
Checkout Later
Need Help? Ask a Question
In the China Mobile Advertising Industry Market Analysis & Forecast 2018-2023, the revenue is valued at USD XX million in 2017 and is expected to reach USD XX million by the end of 2023, growing at a CAGR of XX% between 2018 and 2023. The production is estimated at XX million in 2017 and is forecasted to reach XX million by the end of 2023, growing at a CAGR of XX% between 2018 and 2023.

It covers Regional Segment Analysis, Type, Appliction, Major Manufactures, Industry Chain Analysis, Competitive Insights and Macroeconomic Analysis.

The Major players reported in the market include:
Google
Millenial Media
Microsoft
Chartboost
Apple
InMobi
MoPub
Euclid Analytics
Flurry

China Mobile Advertising Market: Product Segment Analysis
Display Advertising
In-App Advertising
Others

China Mobile Advertising Market: Application Segment Analysis
Retail
Automotive
Others

Reasons for Buying this Report
  • This report provides pin-point analysis for changing competitive dynamics
  • It provides a forward looking perspective on different factors driving or restraining market growth
  • It provides a six-year forecast assessed on the basis of how the market is predicted to grow
  • It helps in understanding the key product segments and their future
  • It provides pin point analysis of changing competition dynamics and keeps you ahead of competitors
  • It helps in making informed business decisions by having complete insights of market and by making in-depth analysis of market segments
China Mobile Advertising Industry Market Analysis & Forecast 2018-2023

CHAPTER 1 MOBILE ADVERTISING MARKET OVERVIEW

1.1 Product Overview and Scope of Mobile Advertising
1.2 Mobile Advertising Market Segmentation by Type
  1.2.1 China Production Market Share of Mobile Advertising by Display Advertisingn 2017
  1.2.1 Display Advertising
  1.2.2 In-App Advertising
  1.2.3 Others
1.3 Mobile Advertising Market Segmentation by Application
  1.3.1 Mobile Advertising Consumption Market Share by Application in 2017
  1.3.2 Retail
  1.3.3 Automotive
  1.3.4 Others
1.4 China Market Size Sales (Value) and Revenue (Volume) of Mobile Advertising (2013-2023)

CHAPTER 2 CHINA ECONOMIC IMPACT ON MOBILE ADVERTISING INDUSTRY

2.1 China Macroeconomic Environment Analysis
  2.1.1 China Macroeconomic Analysis
  2.1.2 China Macroeconomic Environment Development Trend
2.2 Effects to Mobile Advertising Industry

CHAPTER 3 CHINA MOBILE ADVERTISING MARKET COMPETITION BY MANUFACTURERS

3.1 China Mobile Advertising Production and Share by Manufacturers (2016 and 2017)
3.2 China Mobile Advertising Revenue and Share by Manufacturers (2016 and 2017)
3.3 China Mobile Advertising Average Price by Manufacturers (2016 and 2017)
3.4 Manufacturers Mobile Advertising Manufacturing Base Distribution, Production Area and Product Type
3.5 Mobile Advertising Market Competitive Situation and Trends
  3.5.1 Mobile Advertising Market Concentration Rate
  3.5.2 Mobile Advertising Market Share of Top 3 and Top 5 Manufacturers
  3.5.3 Mergers & Acquisitions, Expansion

CHAPTER 4 CHINA MOBILE ADVERTISING CAPACITY, PRODUCTION, REVENUE, CONSUMPTION, EXPORT AND IMPORT (2013-2018)

4.1 China Mobile Advertising Capacity, Production and Growth (2013-2018)
4.2 China Mobile Advertising Revenue and Growth (2013-2018)
4.3 China Mobile Advertising Production, Consumption, Export and Import (2013-2018)

CHAPTER 5 CHINA MOBILE ADVERTISING PRODUCTION, REVENUE (VALUE), PRICE TREND BY TYPE

5.1 China Mobile Advertising Production and Market Share by Type (2013-2018)
5.2 China Mobile Advertising Revenue and Market Share by Type (2013-2018)
5.3 China Mobile Advertising Price by Type (2013-2018)
5.4 China Mobile Advertising Production Growth by Type (2013-2018)

CHAPTER 6 CHINA MOBILE ADVERTISING MARKET ANALYSIS BY APPLICATION

6.1 China Mobile Advertising Consumption and Market Share by Application (2013-2018)
6.2 China Mobile Advertising Consumption Growth Rate by Application (2013-2018)
6.3 Market Drivers and Opportunities
  6.3.1 Potential Applications
  6.3.2 Emerging Markets/Countries

CHAPTER 7 CHINA MOBILE ADVERTISING MANUFACTURERS ANALYSIS

7.1 Google
  7.1.1 Company Basic Information, Manufacturing Base and Competitors
  7.1.2 Product Type, Application and Specification
  7.1.3 Production, Revenue, Price and Gross Margin (2013-2018)
  7.1.4 Business Overview
7.2 Millenial Media
  7.2.1 Company Basic Information, Manufacturing Base and Competitors
  7.2.2 Product Type, Application and Specification
  7.2.3 Production, Revenue, Price and Gross Margin (2013-2018)
  7.2.4 Business Overview
7.3 Microsoft
  7.3.1 Company Basic Information, Manufacturing Base and Competitors
  7.3.2 Product Type, Application and Specification
  7.3.3 Production, Revenue, Price and Gross Margin (2013-2018)
  7.3.4 Business Overview
7.4 Chartboost
  7.4.1 Company Basic Information, Manufacturing Base and Competitors
  7.4.2 Product Type, Application and Specification
  7.4.3 Production, Revenue, Price and Gross Margin (2013-2018)
  7.4.4 Business Overview
7.5 Apple
  7.5.1 Company Basic Information, Manufacturing Base and Competitors
  7.5.2 Product Type, Application and Specification
  7.5.3 Production, Revenue, Price and Gross Margin (2013-2018)
  7.5.4 Business Overview
7.6 InMobi
  7.6.1 Company Basic Information, Manufacturing Base and Competitors
  7.6.2 Product Type, Application and Specification
  7.6.3 Production, Revenue, Price and Gross Margin (2013-2018)
  7.6.4 Business Overview
7.7 MoPub
  7.7.1 Company Basic Information, Manufacturing Base and Competitors
  7.7.2 Product Type, Application and Specification
  7.7.3 Production, Revenue, Price and Gross Margin (2013-2018)
  7.7.4 Business Overview
7.8 Euclid Analytics
  7.8.1 Company Basic Information, Manufacturing Base and Competitors
  7.8.2 Product Type, Application and Specification
  7.8.3 Production, Revenue, Price and Gross Margin (2013-2018)
  7.8.4 Business Overview
7.9 Flurry
  7.9.1 Company Basic Information, Manufacturing Base and Competitors
  7.9.2 Product Type, Application and Specification
  7.9.3 Production, Revenue, Price and Gross Margin (2013-2018)
  7.9.4 Business Overview


CHAPTER 8 MOBILE ADVERTISING MANUFACTURING COST ANALYSIS

8.1 Mobile Advertising Key Raw Materials Analysis
  8.1.1 Key Raw Materials
  8.1.2 Price Trend of Key Raw Materials
  8.1.3 Key Suppliers of Raw Materials
  8.1.4 Market Concentration Rate of Raw Materials
8.2 Proportion of Manufacturing Cost Structure
  8.2.1 Raw Materials
  8.2.2 Labor Cost
  8.2.3 Manufacturing Expenses
8.3 Manufacturing Process Analysis of Mobile Advertising

CHAPTER 9 INDUSTRIAL CHAIN, SOURCING STRATEGY AND DOWNSTREAM BUYERS

9.1 Mobile Advertising Industrial Chain Analysis
9.2 Upstream Raw Materials Sourcing
9.3 Raw Materials Sources of Mobile Advertising Major Manufacturers in 2016
9.4 Downstream Buyers

CHAPTER 10 MARKETING STRATEGY ANALYSIS, DISTRIBUTORS/TRADERS

10.1 Marketing Channel
  10.1.1 Direct Marketing
  10.1.2 Indirect Marketing
  10.1.3 Marketing Channel Development Trend
10.2 Market Positioning
  10.2.1 Pricing Strategy
  10.2.2 Brand Strategy
  10.2.3 Target Client
10.3 Distributors/Traders List

CHAPTER 11 MARKET EFFECT FACTORS ANALYSIS

11.1 Technology Progress/Risk
  11.1.1 Substitutes Threat
  11.1.2 Technology Progress in Related Industry
11.2 Consumer Needs/Customer Preference Change
11.3 Economic/Political Environmental Change

CHAPTER 12 CHINA MOBILE ADVERTISING MARKET FORECAST (2018-2023)

12.1 China Mobile Advertising Production, Revenue Forecast (2018-2023)
12.2 China Mobile Advertising Production, Consumption Forecast by Regions (2018-2023)
12.3 China Mobile Advertising Production Forecast by Type (2018-2023)
12.4 China Mobile Advertising Consumption Forecast by Application (2018-2023)
12.5 Mobile Advertising Price Forecast (2018-2023)

CHAPTER 13 APPENDIX

LIST OF TABLES AND FIGURES

Figure Picture of Mobile Advertising
Figure China Production Market Share of Mobile Advertising by Display Advertisingn 2017
Table Mobile Advertising Consumption Market Share by Application in 2017
Figure China Mobile Advertising Revenue (Million USD) and Growth Rate (2013-2023)
Table China Mobile Advertising Capacity of Key Manufacturers (2016 and 2017)
Table China Mobile Advertising Capacity Market Share of Key Manufacturers (2016 and 2017)
Figure China Mobile Advertising Capacity of Key Manufacturers in 2016
Figure China Mobile Advertising Capacity of Key Manufacturers in 2017
Table China Mobile Advertising Production of Key Manufacturers (2016 and 2017)
Table China Mobile Advertising Production Share by Manufacturers (2016 and 2017)
Figure 2015 Mobile Advertising Production Share by Manufacturers
Figure 2016 Mobile Advertising Production Share by Manufacturers
Table China Mobile Advertising Revenue (Million USD) by Manufacturers (2016 and 2017)
Table China Mobile Advertising Revenue Share by Manufacturers (2016 and 2017)
Table 2015 China Mobile Advertising Revenue Share by Manufacturers
Table 2016 China Mobile Advertising Revenue Share by Manufacturers
Table China Market Mobile Advertising Average Price of Key Manufacturers (2016 and 2017)
Figure China Market Mobile Advertising Average Price of Key Manufacturers in 2016
Table Manufacturers Mobile Advertising Manufacturing Base Distribution and Sales Area
Table Manufacturers Mobile Advertising Product Type
Figure Mobile Advertising Market Share of Top 3 Manufacturers
Figure Mobile Advertising Market Share of Top 5 Manufacturers
Table Church & Dwight Basic Information, Manufacturing Base, Sales Area and Its Competitors
Table Church & Dwight Mobile Advertising Capacity, Production, Revenue, Price and Gross Margin (2013-2018)
Figure Church & Dwight Mobile Advertising Market Share (2013-2018)
Table Google Basic Information, Manufacturing Base, Production Area and Its Competitors
Table Google Mobile Advertising Production, Revenue, Price and Gross Margin (2013-2018)
Table Google Mobile Advertising Market Share (2013-2018)
Table Millenial Media Basic Information, Manufacturing Base, Production Area and Its Competitors
Table Millenial Media Mobile Advertising Production, Revenue, Price and Gross Margin (2013-2018)
Table Millenial Media Mobile Advertising Market Share (2013-2018)
Table Microsoft Basic Information, Manufacturing Base, Production Area and Its Competitors
Table Microsoft Mobile Advertising Production, Revenue, Price and Gross Margin (2013-2018)
Table Microsoft Mobile Advertising Market Share (2013-2018)
Table Chartboost Basic Information, Manufacturing Base, Production Area and Its Competitors
Table Chartboost Mobile Advertising Production, Revenue, Price and Gross Margin (2013-2018)
Table Chartboost Mobile Advertising Market Share (2013-2018)
Table Apple Basic Information, Manufacturing Base, Production Area and Its Competitors
Table Apple Mobile Advertising Production, Revenue, Price and Gross Margin (2013-2018)
Table Apple Mobile Advertising Market Share (2013-2018)
Table InMobi Basic Information, Manufacturing Base, Production Area and Its Competitors
Table InMobi Mobile Advertising Production, Revenue, Price and Gross Margin (2013-2018)
Table InMobi Mobile Advertising Market Share (2013-2018)
Table MoPub Basic Information, Manufacturing Base, Production Area and Its Competitors
Table MoPub Mobile Advertising Production, Revenue, Price and Gross Margin (2013-2018)
Table MoPub Mobile Advertising Market Share (2013-2018)
Table Euclid Analytics Basic Information, Manufacturing Base, Production Area and Its Competitors
Table Euclid Analytics Mobile Advertising Production, Revenue, Price and Gross Margin (2013-2018)
Table Euclid Analytics Mobile Advertising Market Share (2013-2018)
Table Flurry Basic Information, Manufacturing Base, Production Area and Its Competitors
Table Flurry Mobile Advertising Production, Revenue, Price and Gross Margin (2013-2018)
Table Flurry Mobile Advertising Market Share (2013-2018)
Figure Production Revenue Share of Mobile Advertising by Type (2013-2018)
Figure 2015 Revenue Market Share of Mobile Advertising by Type
Table China Mobile Advertising Price by Type (2013-2018)
Figure China Mobile Advertising Production Growth by Type (2013-2018)
Table China Mobile Advertising Consumption by Application (2013-2018)
Table China Mobile Advertising Consumption Market Share by Application (2013-2018)
Figure China Mobile Advertising Consumption Market Share by Application in 2016
Table China Mobile Advertising Consumption Growth Rate by Application (2013-2018)
Figure China Mobile Advertising Consumption Growth Rate by Application (2013-2018)
Table Production Base and Market Concentration Rate of Raw Material
Figure Price Trend of Key Raw Materials
Table Key Suppliers of Raw Materials
Figure Manufacturing Cost Structure of Mobile Advertising
Figure Manufacturing Process Analysis of Mobile Advertising
Figure Mobile Advertising Industrial Chain Analysis
Table Raw Materials Sources of Mobile Advertising Major Manufacturers in 2016
Table Major Buyers of Mobile Advertising
Table Distributors/Traders List
Figure China Mobile Advertising Capacity, Production and Growth Rate Forecast (2018-2023)
Figure China Mobile Advertising Revenue and Growth Rate Forecast (2018-2023)
Table China Mobile Advertising Production, Import, Export and Consumption Forecast (2018-2023)
Table China Mobile Advertising Production Forecast by Type (2018-2023)
Table China Mobile Advertising Consumption Forecast by Application (2018-2023)

COMPANIES MENTIONED

Google Millenial Media Microsoft Chartboost Apple InMobi MoPub Euclid Analytics Flurry


More Publications