Digital Advertising BRIC (Brazil, Russia, India, China) Industry Guide 2015-2024
Digital Advertising BRIC (Brazil, Russia, India, China) Industry Guide 2015-2024
SUMMARY
The BRIC Digital Advertising industry profile provides top-line qualitative and quantitative summary information including: industry size (value and volume 2015-19, and forecast to 2024). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the industry.
Essential resource for top-line data and analysis covering the BRIC digital advertising industry. Includes industry size and segmentation data, textual and graphical analysis of industry growth trends and leading companies.
KEY HIGHLIGHTS
SUMMARY
The BRIC Digital Advertising industry profile provides top-line qualitative and quantitative summary information including: industry size (value and volume 2015-19, and forecast to 2024). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the industry.
Essential resource for top-line data and analysis covering the BRIC digital advertising industry. Includes industry size and segmentation data, textual and graphical analysis of industry growth trends and leading companies.
KEY HIGHLIGHTS
- Brazil, Russian Federation, India and China (BRIC) are the emerging and fast growing countries within the digital advertising industry and had a total market value of $44,340.8 million in 2019. Brazil was the fastest growing country with a CAGR of 26.9% over the 2015-19 period.
- Within the digital advertising industry, China is the leading country among the BRIC nations with market revenues of $37,103.5 million in 2019. This was followed by Russia, Brazil and India with a value of $3,444.5, $1,995.8, and $1,797.0 million, respectively.
- China is expected to lead the digital advertising industry in the BRIC nations with a value of $63,579.7 million in 2024, followed by Russia, Brazil, India with expected values of $5,713.1, $3,683.1 and $2,999.8 million, respectively.
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the BRIC digital advertising industry
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the BRIC digital advertising industry
- Leading company profiles reveal details of key digital advertising industry players’ BRIC operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the BRIC digital advertising industry with five year forecasts by both value and volume
- Compares data from Brazil, Russia, India, and China, alongside individual chapters on each country
- What was the size of the BRIC digital advertising industry by value in 2019?
- What will be the size of the BRIC digital advertising industry in 2024?
- What factors are affecting the strength of competition in the BRIC digital advertising industry?
- How has the industry performed over the last five years?
- What are the main segments that make up the BRIC digital advertising industry?
1 INTRODUCTION
1.1. What is this report about?
1.2. Who is the target reader?
1.3. How to use this report
1.4. Definitions
2 BRIC DIGITAL ADVERTISING
2.1. Industry Outlook
3 DIGITAL ADVERTISING IN BRAZIL
3.1. Market Overview
3.2. Market Data
3.3. Market Segmentation
3.4. Market outlook
3.5. Five forces analysis
3.6. Macroeconomic Indicators
4 DIGITAL ADVERTISING IN CHINA
4.1. Market Overview
4.2. Market Data
4.3. Market Segmentation
4.4. Market outlook
4.5. Five forces analysis
4.6. Macroeconomic Indicators
5 DIGITAL ADVERTISING IN INDIA
5.1. Market Overview
5.2. Market Data
5.3. Market Segmentation
5.4. Market outlook
5.5. Five forces analysis
5.6. Macroeconomic Indicators
6 DIGITAL ADVERTISING IN RUSSIA
6.1. Market Overview
6.2. Market Data
6.3. Market Segmentation
6.4. Market outlook
6.5. Five forces analysis
6.6. Macroeconomic Indicators
7 COMPANY PROFILES
7.1. Alphabet Inc
7.2. Facebook Inc.
7.3. Globo Comunicacao e Participacoes S.A.
7.4. Alibaba Group Holding Limited
7.5. Baidu, Inc.
7.6. Beijing ByteDance Technology Co Ltd
7.7. Tencent Holdings Limited
7.8. Amazon.com, Inc.
7.9. Yandex NV
7.10. Mail.Ru Group Ltd
8 APPENDIX
8.1. Methodology
8.2. About MarketLine
1.1. What is this report about?
1.2. Who is the target reader?
1.3. How to use this report
1.4. Definitions
2 BRIC DIGITAL ADVERTISING
2.1. Industry Outlook
3 DIGITAL ADVERTISING IN BRAZIL
3.1. Market Overview
3.2. Market Data
3.3. Market Segmentation
3.4. Market outlook
3.5. Five forces analysis
3.6. Macroeconomic Indicators
4 DIGITAL ADVERTISING IN CHINA
4.1. Market Overview
4.2. Market Data
4.3. Market Segmentation
4.4. Market outlook
4.5. Five forces analysis
4.6. Macroeconomic Indicators
5 DIGITAL ADVERTISING IN INDIA
5.1. Market Overview
5.2. Market Data
5.3. Market Segmentation
5.4. Market outlook
5.5. Five forces analysis
5.6. Macroeconomic Indicators
6 DIGITAL ADVERTISING IN RUSSIA
6.1. Market Overview
6.2. Market Data
6.3. Market Segmentation
6.4. Market outlook
6.5. Five forces analysis
6.6. Macroeconomic Indicators
7 COMPANY PROFILES
7.1. Alphabet Inc
7.2. Facebook Inc.
7.3. Globo Comunicacao e Participacoes S.A.
7.4. Alibaba Group Holding Limited
7.5. Baidu, Inc.
7.6. Beijing ByteDance Technology Co Ltd
7.7. Tencent Holdings Limited
7.8. Amazon.com, Inc.
7.9. Yandex NV
7.10. Mail.Ru Group Ltd
8 APPENDIX
8.1. Methodology
8.2. About MarketLine
LIST OF TABLES
Table 1: BRIC digital advertising industry, revenue($m), 2015-24
Table 2: BRIC digital advertising industry, revenue($m), 2015-19
Table 3: BRIC digital advertising industry, revenue($m), 2019-24
Table 4: Brazil digital advertising market value: $ million, 2015-19
Table 5: Brazil digital advertising market category segmentation: $ million, 2019
Table 6: Brazil digital advertising market geography segmentation: $ million, 2019
Table 7: Brazil digital advertising market value forecast: $ million, 2019-24
Table 8: Brazil size of population (million), 2015-19
Table 9: Brazil gdp (constant 2005 prices, $ billion), 2015-19
Table 10: Brazil gdp (current prices, $ billion), 2015-19
Table 11: Brazil inflation, 2015-19
Table 12: Brazil consumer price index (absolute), 2015-19
Table 13: Brazil exchange rate, 2015-19
Table 14: China digital advertising market value: $ million, 2015-19
Table 15: China digital advertising market category segmentation: $ million, 2019
Table 16: China digital advertising market geography segmentation: $ million, 2019
Table 17: China digital advertising market value forecast: $ million, 2019-24
Table 18: China size of population (million), 2015-19
Table 19: China gdp (constant 2005 prices, $ billion), 2015-19
Table 20: China gdp (current prices, $ billion), 2015-19
Table 21: China inflation, 2015-19
Table 22: China consumer price index (absolute), 2015-19
Table 23: China exchange rate, 2015-19
Table 24: India digital advertising market value: $ million, 2015-19
Table 25: India digital advertising market category segmentation: $ million, 2019
Table 26: India digital advertising market geography segmentation: $ million, 2019
Table 27: India digital advertising market value forecast: $ million, 2019-24
Table 28: India size of population (million), 2015-19
Table 29: India gdp (constant 2005 prices, $ billion), 2015-19
Table 30: India gdp (current prices, $ billion), 2015-19
Table 31: India inflation, 2015-19
Table 32: India consumer price index (absolute), 2015-19
Table 33: India exchange rate, 2015-19
Table 34: Russia digital advertising market value: $ million, 2015-19
Table 35: Russia digital advertising market category segmentation: $ million, 2019
Table 36: Russia digital advertising market geography segmentation: $ million, 2019
Table 37: Russia digital advertising market value forecast: $ million, 2019-24
Table 38: Russia size of population (million), 2015-19
Table 39: Russia gdp (constant 2005 prices, $ billion), 2015-19
Table 40: Russia gdp (current prices, $ billion), 2015-19
Table 41: Russia inflation, 2015-19
Table 42: Russia consumer price index (absolute), 2015-19
Table 43: Russia exchange rate, 2015-19
Table 44: Alphabet Inc: key facts
Table 45: Alphabet Inc: Annual Financial Ratios
Table 46: Alphabet Inc: Key Employees
Table 47: Facebook Inc.: key facts
Table 48: Facebook Inc.: Annual Financial Ratios
Table 49: Facebook Inc.: Key Employees
Table 50: Facebook Inc.: Key Employees Continued
Table 51: Globo Comunicacao e Participacoes S.A.: key facts
Table 52: Globo Comunicacao e Participacoes S.A.: Key Employees
Table 53: Alibaba Group Holding Limited: key facts
Table 54: Alibaba Group Holding Limited: Annual Financial Ratios
Table 55: Alibaba Group Holding Limited: Key Employees
Table 56: Baidu, Inc.: key facts
Table 57: Baidu, Inc.: Annual Financial Ratios
Table 58: Baidu, Inc.: Key Employees
Table 59: Beijing ByteDance Technology Co Ltd: key facts
Table 1: BRIC digital advertising industry, revenue($m), 2015-24
Table 2: BRIC digital advertising industry, revenue($m), 2015-19
Table 3: BRIC digital advertising industry, revenue($m), 2019-24
Table 4: Brazil digital advertising market value: $ million, 2015-19
Table 5: Brazil digital advertising market category segmentation: $ million, 2019
Table 6: Brazil digital advertising market geography segmentation: $ million, 2019
Table 7: Brazil digital advertising market value forecast: $ million, 2019-24
Table 8: Brazil size of population (million), 2015-19
Table 9: Brazil gdp (constant 2005 prices, $ billion), 2015-19
Table 10: Brazil gdp (current prices, $ billion), 2015-19
Table 11: Brazil inflation, 2015-19
Table 12: Brazil consumer price index (absolute), 2015-19
Table 13: Brazil exchange rate, 2015-19
Table 14: China digital advertising market value: $ million, 2015-19
Table 15: China digital advertising market category segmentation: $ million, 2019
Table 16: China digital advertising market geography segmentation: $ million, 2019
Table 17: China digital advertising market value forecast: $ million, 2019-24
Table 18: China size of population (million), 2015-19
Table 19: China gdp (constant 2005 prices, $ billion), 2015-19
Table 20: China gdp (current prices, $ billion), 2015-19
Table 21: China inflation, 2015-19
Table 22: China consumer price index (absolute), 2015-19
Table 23: China exchange rate, 2015-19
Table 24: India digital advertising market value: $ million, 2015-19
Table 25: India digital advertising market category segmentation: $ million, 2019
Table 26: India digital advertising market geography segmentation: $ million, 2019
Table 27: India digital advertising market value forecast: $ million, 2019-24
Table 28: India size of population (million), 2015-19
Table 29: India gdp (constant 2005 prices, $ billion), 2015-19
Table 30: India gdp (current prices, $ billion), 2015-19
Table 31: India inflation, 2015-19
Table 32: India consumer price index (absolute), 2015-19
Table 33: India exchange rate, 2015-19
Table 34: Russia digital advertising market value: $ million, 2015-19
Table 35: Russia digital advertising market category segmentation: $ million, 2019
Table 36: Russia digital advertising market geography segmentation: $ million, 2019
Table 37: Russia digital advertising market value forecast: $ million, 2019-24
Table 38: Russia size of population (million), 2015-19
Table 39: Russia gdp (constant 2005 prices, $ billion), 2015-19
Table 40: Russia gdp (current prices, $ billion), 2015-19
Table 41: Russia inflation, 2015-19
Table 42: Russia consumer price index (absolute), 2015-19
Table 43: Russia exchange rate, 2015-19
Table 44: Alphabet Inc: key facts
Table 45: Alphabet Inc: Annual Financial Ratios
Table 46: Alphabet Inc: Key Employees
Table 47: Facebook Inc.: key facts
Table 48: Facebook Inc.: Annual Financial Ratios
Table 49: Facebook Inc.: Key Employees
Table 50: Facebook Inc.: Key Employees Continued
Table 51: Globo Comunicacao e Participacoes S.A.: key facts
Table 52: Globo Comunicacao e Participacoes S.A.: Key Employees
Table 53: Alibaba Group Holding Limited: key facts
Table 54: Alibaba Group Holding Limited: Annual Financial Ratios
Table 55: Alibaba Group Holding Limited: Key Employees
Table 56: Baidu, Inc.: key facts
Table 57: Baidu, Inc.: Annual Financial Ratios
Table 58: Baidu, Inc.: Key Employees
Table 59: Beijing ByteDance Technology Co Ltd: key facts
LIST OF FIGURES
Figure 1: BRIC digital advertising industry, revenue($m), 2015-24
Figure 2: BRIC digital advertising industry, revenue($m), 2015-19
Figure 3: BRIC digital advertising industry, revenue($m), 2019-24
Figure 4: Brazil digital advertising market value: $ million, 2015-19
Figure 5: Brazil digital advertising market category segmentation: % share, by value, 2019
Figure 6: Brazil digital advertising market geography segmentation: % share, by value, 2019
Figure 7: Brazil digital advertising market value forecast: $ million, 2019-24
Figure 8: Forces driving competition in the digital advertising market in Brazil, 2019
Figure 9: Drivers of buyer power in the digital advertising market in Brazil, 2019
Figure 10: Drivers of supplier power in the digital advertising market in Brazil, 2019
Figure 11: Factors influencing the likelihood of new entrants in the digital advertising market in Brazil, 2019
Figure 12: Factors influencing the threat of substitutes in the digital advertising market in Brazil, 2019
Figure 13: Drivers of degree of rivalry in the digital advertising market in Brazil, 2019
Figure 14: China digital advertising market value: $ million, 2015-19
Figure 15: China digital advertising market category segmentation: % share, by value, 2019
Figure 16: China digital advertising market geography segmentation: % share, by value, 2019
Figure 17: China digital advertising market value forecast: $ million, 2019-24
Figure 18: Forces driving competition in the digital advertising market in China, 2019
Figure 19: Drivers of buyer power in the digital advertising market in China, 2019
Figure 20: Drivers of supplier power in the digital advertising market in China, 2019
Figure 21: Factors influencing the likelihood of new entrants in the digital advertising market in China, 2019
Figure 22: Factors influencing the threat of substitutes in the digital advertising market in China, 2019
Figure 23: Drivers of degree of rivalry in the digital advertising market in China, 2019
Figure 24: India digital advertising market value: $ million, 2015-19
Figure 25: India digital advertising market category segmentation: % share, by value, 2019
Figure 26: India digital advertising market geography segmentation: % share, by value, 2019
Figure 27: India digital advertising market value forecast: $ million, 2019-24
Figure 28: Forces driving competition in the digital advertising market in India, 2019
Figure 29: Drivers of buyer power in the digital advertising market in India, 2019
Figure 30: Drivers of supplier power in the digital advertising market in India, 2019
Figure 31: Factors influencing the likelihood of new entrants in the digital advertising market in India, 2019
Figure 32: Factors influencing the threat of substitutes in the digital advertising market in India, 2019
Figure 33: Drivers of degree of rivalry in the digital advertising market in India, 2019
Figure 34: Russia digital advertising market value: $ million, 2015-19
Figure 35: Russia digital advertising market category segmentation: % share, by value, 2019
Figure 36: Russia digital advertising market geography segmentation: % share, by value, 2019
Figure 37: Russia digital advertising market value forecast: $ million, 2019-24
Figure 38: Forces driving competition in the digital advertising market in Russia, 2019
Figure 39: Drivers of buyer power in the digital advertising market in Russia, 2019
Figure 40: Drivers of supplier power in the digital advertising market in Russia, 2019
Figure 41: Factors influencing the likelihood of new entrants in the digital advertising market in Russia, 2019
Figure 42: Factors influencing the threat of substitutes in the digital advertising market in Russia, 2019
Figure 43: Drivers of degree of rivalry in the digital advertising market in Russia, 2019
COMPANIES MENTIONED
Alphabet Inc
Facebook Inc.
Globo Comunicacao e Participacoes S.A.
Alibaba Group Holding Limited
Baidu, Inc.
Beijing ByteDance Technology Co Ltd
Tencent Holdings Limited
Amazon.com, Inc.
Yandex NV
Mail.Ru Group Ltd
Figure 1: BRIC digital advertising industry, revenue($m), 2015-24
Figure 2: BRIC digital advertising industry, revenue($m), 2015-19
Figure 3: BRIC digital advertising industry, revenue($m), 2019-24
Figure 4: Brazil digital advertising market value: $ million, 2015-19
Figure 5: Brazil digital advertising market category segmentation: % share, by value, 2019
Figure 6: Brazil digital advertising market geography segmentation: % share, by value, 2019
Figure 7: Brazil digital advertising market value forecast: $ million, 2019-24
Figure 8: Forces driving competition in the digital advertising market in Brazil, 2019
Figure 9: Drivers of buyer power in the digital advertising market in Brazil, 2019
Figure 10: Drivers of supplier power in the digital advertising market in Brazil, 2019
Figure 11: Factors influencing the likelihood of new entrants in the digital advertising market in Brazil, 2019
Figure 12: Factors influencing the threat of substitutes in the digital advertising market in Brazil, 2019
Figure 13: Drivers of degree of rivalry in the digital advertising market in Brazil, 2019
Figure 14: China digital advertising market value: $ million, 2015-19
Figure 15: China digital advertising market category segmentation: % share, by value, 2019
Figure 16: China digital advertising market geography segmentation: % share, by value, 2019
Figure 17: China digital advertising market value forecast: $ million, 2019-24
Figure 18: Forces driving competition in the digital advertising market in China, 2019
Figure 19: Drivers of buyer power in the digital advertising market in China, 2019
Figure 20: Drivers of supplier power in the digital advertising market in China, 2019
Figure 21: Factors influencing the likelihood of new entrants in the digital advertising market in China, 2019
Figure 22: Factors influencing the threat of substitutes in the digital advertising market in China, 2019
Figure 23: Drivers of degree of rivalry in the digital advertising market in China, 2019
Figure 24: India digital advertising market value: $ million, 2015-19
Figure 25: India digital advertising market category segmentation: % share, by value, 2019
Figure 26: India digital advertising market geography segmentation: % share, by value, 2019
Figure 27: India digital advertising market value forecast: $ million, 2019-24
Figure 28: Forces driving competition in the digital advertising market in India, 2019
Figure 29: Drivers of buyer power in the digital advertising market in India, 2019
Figure 30: Drivers of supplier power in the digital advertising market in India, 2019
Figure 31: Factors influencing the likelihood of new entrants in the digital advertising market in India, 2019
Figure 32: Factors influencing the threat of substitutes in the digital advertising market in India, 2019
Figure 33: Drivers of degree of rivalry in the digital advertising market in India, 2019
Figure 34: Russia digital advertising market value: $ million, 2015-19
Figure 35: Russia digital advertising market category segmentation: % share, by value, 2019
Figure 36: Russia digital advertising market geography segmentation: % share, by value, 2019
Figure 37: Russia digital advertising market value forecast: $ million, 2019-24
Figure 38: Forces driving competition in the digital advertising market in Russia, 2019
Figure 39: Drivers of buyer power in the digital advertising market in Russia, 2019
Figure 40: Drivers of supplier power in the digital advertising market in Russia, 2019
Figure 41: Factors influencing the likelihood of new entrants in the digital advertising market in Russia, 2019
Figure 42: Factors influencing the threat of substitutes in the digital advertising market in Russia, 2019
Figure 43: Drivers of degree of rivalry in the digital advertising market in Russia, 2019
COMPANIES MENTIONED
Alphabet Inc
Facebook Inc.
Globo Comunicacao e Participacoes S.A.
Alibaba Group Holding Limited
Baidu, Inc.
Beijing ByteDance Technology Co Ltd
Tencent Holdings Limited
Amazon.com, Inc.
Yandex NV
Mail.Ru Group Ltd
