Rogers Communications Inc. Fundamental Company Report Including Financial, SWOT, Competitors and Industry Analysis

Date: June 15, 2018
Pages: 50
US$ 499.00
Rogers Communications Inc. Fundamental Company Report Including Financial, SWOT, Competitors and Industry Analysis
Publisher: BAC Reports
Report type: Strategic Report
Delivery: E-mail Delivery - PDF (on default),
Hard Copy Mail Delivery (+US$ 190.00)

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Rogers Communications Inc. Fundamental Company Report Including Financial, SWOT, Competitors and Industry Analysis
Rogers Communications Inc. Fundamental Company Report provides a complete overview of the company’s affairs. All available data is presented in a comprehensive and easily accessed format. The report includes financial and SWOT information, industry analysis, opinions, estimates, plus annual and quarterly forecasts made by stock market experts. The report also enables direct comparison to be made between Rogers Communications Inc. and its competitors. This provides our Clients with a clear understanding of Rogers Communications Inc. position in the Communication Services Industry.

  • The report contains detailed information about Rogers Communications Inc. that gives an unrivalled in-depth knowledge about internal business-environment of the company: data about the owners, senior executives, locations, subsidiaries, markets, products, and company history.
  • Another part of the report is a SWOT-analysis carried out for Rogers Communications Inc.. It involves specifying the objective of the company's business and identifies the different factors that are favorable and unfavorable to achieving that objective. SWOT-analysis helps to understand company’s strengths, weaknesses, opportunities, and possible threats against it.
  • The Rogers Communications Inc. financial analysis covers the income statement and ratio trend-charts with balance sheets and cash flows presented on an annual and quarterly basis. The report outlines the main financial ratios pertaining to profitability, margin analysis, asset turnover, credit ratios, and company’s long-term solvency. This sort of company's information will assist and strengthen your company’s decision-making processes.
  • In the part that describes Rogers Communications Inc. competitors and the industry in whole, the information about company's financial ratios is compared to those of its competitors and to the industry. The unique analysis of the market and company’s competitors along with detailed information about the internal and external factors affecting the relevant industry will help to manage your business environment. Your company’s business and sales activities will be boosted by gaining an insight into your competitors’ businesses.
  • Also the report provides relevant news, an analysis of PR-activity, and stock price movements. The latter are correlated with pertinent news and press releases, and annual and quarterly forecasts are given by a variety of experts and market research firms. Such information creates your awareness about principal trends of Rogers Communications Inc. business.

About Rogers Communications Inc.

Rogers Communications, Inc. operates as a communications and media company in Canada.


The company operates in three segments, including Wireless; Cable; and Media segment.


The Wireless Segment includes wireless communications operations of Rogers Wireless Partnership (RWP) and Fido Solutions, Inc. (Fido). Wireless Segment is a wireless voice and data communications service provider serving approximately 8.5 million retail voice and data customers as of December 31, 2009.

Wireless operates a Global System for Mobile Communications and General Packet Radio Service (GSM/GPRS) network, with Enhanced Data for GSM Evolution (EDGE) technology and the next generation High Speed Packet Access (HSPA) network. Wireless has also deployed a next generation wireless data technology called UMTS/HSPA (Universal Mobile Telephone System/High-Speed Packet Access) across the major markets in Canada and has UMTS/HSPA roaming in 93 international destinations, as well as access to these services across the U.S. through roaming agreements with various wireless operators.

Wireless markets its products and services under both the Rogers Wireless and Fido brands through a nationwide distribution network of approximately 3,600 dealer and retail locations across Canada (excluding approximately 448 Rogers Retail locations, which is a segment of Cable), selling subscriptions to service plans, handsets and prepaid cards and various additional locations selling prepaid cards. Wireless’ nationwide distribution network includes: an independent dealer network; Rogers Wireless and Fido stores which are managed by Rogers Retail; major retail chains; and convenience stores. Wireless also offers majority of its products and services through telemarketing and on the and e-business Web sites.


The Cable Segment includes the company’s wholly owned cable subsidiary, Rogers Cable Communications, Inc. (RCCI) and its subsidiary, Rogers Cable Partnership. Cable provides cable television, cable telephony and high-speed Internet access, and is also a facilities-based telecommunications alternative to the traditional telephone companies.

Cable owns and operates cable systems in Ontario, New Brunswick and Newfoundland and Labrador serving approximately 2.3 million basic cable subscribers. Cable provides advanced digital cable service to approximately 1.7 million households. Cable provides: advanced digital cable service to approximately 1.7 million households; residential High-speed Internet service to approximately 1.6 million residential subscribers; residential cable telephony services to approximately 937,000 subscribers in Ontario, New Brunswick and Newfoundland and Labrador; and residential circuit-switched telephony services to approximately 124,000 subscribers across Canada.

Rogers Retail segment operates a retail distribution chain with 448 stores as of December 31, 2009, many of which provide customers with the ability to purchase any of Rogers’ primary services (cable television, Internet, cable telephony and wireless), to pay their Rogers bills, and to pick up or return Rogers digital and Internet equipment. The segment also offers digital video disc (DVD) and video game sales and rentals through chain of video rental stores. Cable offers local and long-distance telephone, enhanced voice and data services, and IP access to medium and large Canadian businesses and governments, as well as making some of these offerings available on a wholesale basis to other telecommunications providers.


The Media Segment includes the company’s wholly owned subsidiary Rogers Media, Inc. and its subsidiaries, including Rogers Broadcasting, which owns a group of 54 radio stations, the Citytv television network, the Rogers Sportsnet television network, The Shopping Channel, the OMNI television stations, and Canadian specialty channels including The Biography Channel Canada, G4TechTV and Outdoor Life Network; Rogers Publishing, which publishes approximately 70 magazines and trade journals; and Rogers Sports Entertainment, which owns the Toronto Blue Jays Baseball Club (Blue Jays) and Rogers Centre. Media also holds ownership interests in entities involved in specialty television content, television production and broadcast sales.

Rogers Publishing publishes approximately 70 consumer magazines and trade and professional publications and directories in Canada. Media’s broadcasting group (Broadcasting) consists of 54 radio stations across Canada; multicultural OMNI broadcast television stations; 5 station Citytv broadcast television network; specialty sports television services, including regional sports service Rogers Sportsnet and Setanta Sports Canada; other specialty services, including Outdoor Life Network, The Biography Channel Canada and G4TechTV Canada; and Canada’s only nationally televised shopping service (The Shopping Channel). Media also holds 50% ownership in Dome Productions, a mobile production and distribution joint venture, which operates in HDTV production in Canada.

In addition to Media’s traditional broadcast and print media platforms, it also delivers content and conducts e-commerce over the Internet relating to various of its properties. Rogers Sports Entertainment owns the Toronto Blue Jays Baseball Club (Blue Jays) and Rogers Centre sports and entertainment venue.

Significant Events

On October 6, 2010, Rogers Communications Inc. announced the launch of a Long Term Evolution (LTE) wireless network technical trial with Ericsson Canada Inc. in the Ottawa area. LTE is a fourth generation (4G) wireless technology that enables lightning-fast HD video streaming, gaming, communications, transactions and other connected experiences through mobile Internet.


Rogers Communications, Inc. was founded in 1920.

The above Company Fundamental Report is a half-ready report and contents are subject to change.
It means that we have all necessary data in our database to prepare the report but need 2-3 days to complete it. During this time we are also updating the report with respect to the current moment. So, you can get all the most recent data available for the same price. Please note that preparation of additional types of analyses requires extra time.




1.1. Key facts
1.2. Financial Performance
1.3. Key Executives
1.4. Ownership and Major Holders
1.5. Company History


2.1. Business Description
2.2. Major Products and Services
2.3. Markets and Sales Activities
2.4. Locations, Subsidiaries, Operating Units


3.1. Overview
3.2. Strengths
3.3. Weaknesses
3.4. Opportunities
3.5. Threats


4.1. Financial Statements
  4.1.1. Income Statement
  4.1.2. Balance Sheet
  4.1.3. Cash Flow
4.2. Financial Ratios
  4.2.1. Profitability
  4.2.2. Margin Analysis
  4.2.3. Asset Turnover
  4.2.4. Credit Ratios
  4.2.5. Long-Term Solvency
  4.2.6. Growth Over Prior Year
  4.2.7. Financial Ratios Charts
4.3. Stock Market Snapshot


5.1. Rogers Communications Inc. Direct Competitors
5.2. Comparison of Rogers Communications Inc. and Direct Competitors Financial Ratios
5.3. Comparison of Rogers Communications Inc. and Direct Competitors Stock Charts
5.4. Rogers Communications Inc. Industry Analysis
  5.4.1. Communication Services Industry Snapshot
  5.4.2. Rogers Communications Inc. Industry Position Analysis


6.1. News & PR Activity Analysis
6.2. IR Corporate News
6.3. Marketing News
6.4. Corporate Events


7.1. Experts Opinion
7.2. Experts Estimates



9.1. Political Factors
9.2. Economic Factors
9.3. Social Factors
9.4. Technological Factors
9.5. Environmental Factors
9.6. Legal Factors


10.1. Internal Factor Evaluation Matrix
10.2. External Factor Evaluation Matrix
10.3. Internal External Matrix





Rogers Communications Inc. Key Facts
Management Effectiveness
Income Statement Key Figures
Balance Sheet Key Figures
Cash Flow Statement Key Figures
Financial Performance Abbreviation Guide
Rogers Communications Inc. Key Executives
Key Executives Biographies1
Key Executives Compensations1
Rogers Communications Inc. Major Shareholders
Rogers Communications Inc. History
Rogers Communications Inc. Products
Revenues by Segment
Revenues by Region
Rogers Communications Inc. Offices and Representations
Rogers Communications Inc. SWOT Analysis
Yearly Income Statement Including Trends
Income Statement Latest 4 Quarters Including Trends
Yearly Balance Sheet Including Trends
Balance Sheet Latest 4 Quarters Including Trends
Yearly Cash Flow Including Trends
Cash Flow Latest 4 Quarters Including Trends
Rogers Communications Inc. Profitability Ratios
Margin Analysis Ratios
Asset Turnover Ratios
Credit Ratios
Long-Term Solvency Ratios
Financial Ratios Growth Over Prior Year
Rogers Communications Inc. Capital Market Snapshot
Rogers Communications Inc. Direct Competitors Key Facts
Direct Competitors Profitability Ratios
Direct Competitors Margin Analysis Ratios
Direct Competitors Asset Turnover Ratios
Direct Competitors Credit Ratios
Direct Competitors Long-Term Solvency Ratios
Communication Services Industry Statistics
Rogers Communications Inc. Industry Position
Company vs. Industry Income Statement Analysis
Company vs. Industry Balance Sheet Analysis
Company vs. Industry Cash Flow Analysis
Company vs. Industry Ratios Comparison
Rogers Communications Inc. Consensus Recommendations1
Analyst Recommendation Summary1
Price Target Summary1
Experts Recommendation Trends1
Revenue Estimates Analysis1
Earnings Estimates Analysis1
Historical Surprises1
Revenue Estimates Trend1
Earnings Estimates Trend1
Revenue Revisions1


Rogers Communications Inc. Annual Revenues in Comparison with Cost of Goods Sold and Gross Profit
Profit Margin Chart
Operating Margin Chart
Return on Equity (ROE) Chart
Return on Assets (ROA) Chart
Debt to Equity Chart
Current Ratio Chart
Rogers Communications Inc. 1-year Stock Charts
Rogers Communications Inc. 5-year Stock Charts
Rogers Communications Inc. vs. Main Indexes 1-year Stock Chart
Rogers Communications Inc. vs. Direct Competitors 1-year Stock Charts
Rogers Communications Inc. Article Density Chart

1 – Data availability depends on company’s security policy.
2 – These sections are available only when you purchase a report with appropriate additional types of analyses.
The complete financial data is available for publicly traded companies.

SWOT Analysis

SWOT, which stands for Strengths, Weaknesses, Opportunities and Threats, is an analytical framework that identifies the internal and external factors that are favorable and unfavorable for a company.

Enhanced SWOT Analysis

Enhanced SWOT is a 3×3 grid that arranges strengths, weaknesses, opportunities and threats into one scheme:

  • How to use the strengths to take advantage of the opportunities?
  • How to use the strengths to reduce likelihood and impact of the threats?
  • How to overcome the weaknesses that obstruct taking advantage of the opportunities?
  • How to overcome the weaknesses that can make the threats a reality?

Upon answering these questions a company can develop a project plan to improve its business performance.

PESTEL Analysis

PESTEL (also termed as PESTLE) is an ideal tool to strategically analyze what influence different outside factors – political, economic, sociocultural, technological, environmental and legal – exert on a business to later chart its long term targets.

Being part of the external analysis when carrying out a strategic assessment or performing a market study, PESTEL gives an overview of diverse macro-environmental factors that any company should thoughtfully consider. By perceiving these outside environments, businesses can maximally benefit from the opportunities while minimizing the threats to the organization.

Key Factors Examined by PESTEL Analysis:

  • Political – What opportunities and pressures are brought by political bodies and what is the degree of public regulations’ impact on the business?
  • Economic – What economic policies, trends and structures are expected to affect the organization, what is this influence’s degree?
  • Sociological – What cultural and societal aspects will work upon the demand for the business’s products and operations?
  • Technological – What impact do the technological aspects, innovations, incentives and barriers have on the organization?
  • Environmental – What environmental and ecological facets, both locally and farther afield, are likely to predetermine the business?
  • Legal – What laws and legislation will exert influence on the style the business is carried out?

IFE, EFE, IE Matrices

The Internal Factor Evaluation matrix (IFE matrix) is a strategic management tool helping audit or evaluate major weaknesses and strengths in a business’s functional areas. In addition, IFE matrix serves as a basis for identifying and assessing relationships amongst those areas. The IFE matrix is utilised in strategy formulation.

The External Factor Evaluation matrix (EFE matrix) is a tool of strategic management that is typically utilised to assess current market conditions. It is an ideal instrument for visualising and prioritising the threats and opportunities a firm is facing.

The essential difference between the above mentioned matrices lies in the type of factors incorporated in the model; whilst the latter is engaged in internal factors, the former deals exceptionally with external factors – those exposed to social, political, economic, legal, etc. external forces.

Being a continuation of the EFE matrix and IFE matrix models, the Internal External matrix (IE matrix) rests upon an investigation of external and internal business factors integrated into one suggestive model.

Porter Five Forces Analysis

The Porter’s five forces analysis studies the industry of operation and helps the company find new sources of competitive advantage. The analysis surveys an industry through five major questions:

  1. What composes a threat of substitute products and services?
  2. Is there a threat of new competitors entering the market?
  3. What is the intensity of competitive rivalry?
  4. How big is the bargaining power of buyers?
  5. How significant is the bargaining power of suppliers?

VRIO Analysis

VRIO stands for Value, Rarity, Imitability, Organization. This analysis helps to evaluate all company’s resources and capabilities and bring them together into one aggregate table that includes:

  • Tangible resources
    • Financial
    • Physical
    • Technological
    • Organizational
  • Intangible resources
    • Human
    • Innovation and Creativity
    • Reputation
  • Organizational capabilities

The result of the analysis gives a clear picture of company’s competitive and economic implications, answering the questions if the resources mentioned above are:

  • Valuable?
  • Rare?
  • Costly to imitate?
  • Organized properly?
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