Pre-Paid Cards in Turkey

November 2023 | 14 pages | ID: P92641DD94AEN
Euromonitor International Ltd

Abstracts

Turkey is witnessing dynamic growth in social media and gaming expenditure. While consumers above the age of 18 and those in the workforce have the option to obtain credit or debit cards to access their wages, a different consumer profile is emerging among underage individuals, students, and unemployed young consumers. These individuals often opt for pre-paid cards, as they can up-load cash and use them for electronic shopping, social media and gaming expenses. As young consumers are not eligibl...

Euromonitor International's Pre-Paid Card Transactions in Turkey report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.

Product coverage: Closed Loop Pre-Paid Card Transactions, Open Loop Pre-Paid Card Transactions.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Pre-Paid Card Transactions market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Pre-Paid Cards in Turkey
Euromonitor International
November 2023
List Of Contents And Tables
PRE-PAID CARDS IN TURKEY
KEY DATA FINDINGS

2023 DEVELOPMENTS

Open loop pre-paid cards rise among young consumers
Diaspora tourism and refugees drive growth in transportation closed-loop pre-paid cards
Election environment slows growth in pre-paid toll transactions
PROSPECTS AND OPPORTUNITIES
E-commerce growth creates strong potential for open-loop pre-paid cards
Turkish Lira devaluation will attract more tourists
High inflation, increasing wages and taxes encourage provision of lunch pre-paid cards
CATEGORY DATA
Table 1 Pre-paid Cards: Number of Cards in Circulation 2018-2023
Table 2 Pre-paid Cards Transactions 2018-2023
Table 3 Pre-paid Cards in Circulation: % Growth 2018-2023
Table 4 Pre-paid Cards Transactions: % Growth 2018-2023
Table 5 Closed Loop Pre-paid Cards Transactions 2018-2023
Table 6 Closed Loop Pre-paid Cards Transactions: % Growth 2018-2023
Table 7 Open Loop Pre-paid Cards Transactions 2018-2023
Table 8 Open Loop Pre-paid Cards Transactions: % Growth 2018-2023
Table 9 Pre-paid Cards: Number of Cards by Issuer 2018-2022
Table 10 Pre-paid Cards: Number of Cards by Operator 2018-2022
Table 11 Pre-paid Cards Transaction Value by Issuer 2018-2022
Table 12 Pre-paid Cards Transaction Value by Operator 2018-2022
Table 13 Closed Loop Pre-paid Cards: Number of Cards by Issuer 2018-2022
Table 14 Closed Loop Pre-paid Cards: Number of Cards by Operator 2018-2022
Table 15 Closed Loop Pre-paid Cards Transaction Value by Issuer 2018-2022
Table 16 Closed Loop Pre-paid Cards Transaction Value by Operator 2018-2022
Table 17 Open Loop Pre-paid Cards: Number of Cards by Issuer 2018-2022
Table 18 Open Loop Pre-paid Cards: Number of Cards by Operator 2018-2022
Table 19 Open Loop Pre-paid Cards Transaction Value by Issuer 2018-2022
Table 20 Open Loop Pre-paid Cards Transaction Value by Operator 2018-2022
Table 21 Forecast Pre-paid Cards: Number of Cards in Circulation 2023-2028
Table 22 Forecast Pre-paid Cards Transactions 2023-2028
Table 23 Forecast Pre-paid Cards in Circulation: % Growth 2023-2028
Table 24 Forecast Pre-paid Cards Transactions: % Growth 2023-2028
Table 25 Forecast Closed Loop Pre-paid Cards Transactions 2023-2028
Table 26 Forecast Closed Loop Pre-paid Cards Transactions: % Growth 2023-2028
Table 27 Forecast Open Loop Pre-paid Cards Transactions 2023-2028
Table 28 Forecast Open Loop Pre-paid Cards Transactions: % Growth 2023-2028
FINANCIAL CARDS AND PAYMENTS IN TURKEY
EXECUTIVE SUMMARY
Financial cards and payments in 2023: The big picture

2023 KEY TRENDS: CONTACTLESS CARD GROWTH

E-Commerce fuels credit card transaction growth
Competitive landscape
What next for financial cards and payments?
MARKET INDICATORS
Table 29 Number of POS Terminals: Units2018-2023
Table 30 Number of ATMs: Units2018-2023
Table 31 Value Lost to Fraud 2018-2023
Table 32 Card Expenditure by Location 2023
Table 33 Financial Cards in Circulation by Type: % Number of Cards 2018-2023
Table 34 Domestic versus Foreign Spend 2023
MARKET DATA
Table 35 Financial Cards by Category: Number of Cards in Circulation 2018-2023
Table 36 Financial Cards by Category: Number of Accounts 2018-2023
Table 37 Financial Cards Transactions by Category: Value 2018-2023
Table 38 Financial Cards by Category: Number of Transactions 2018-2023
Table 39 Consumer Payments by Category: Value 2018-2023
Table 40 Consumer Payments by Category: Number of Transactions 2018-2023
Table 41 M-Commerce by Category: Value 2018-2023
Table 42 M-Commerce by Category: % Value Growth 2018-2023
Table 43 Financial Cards: Number of Cards by Issuer 2018-2022
Table 44 Financial Cards: Number of Cards by Operator2018-2022
Table 45 Financial Cards: Card Payment Transactions Value by Operator2018-2022
Table 46 Financial Cards: Card Payment Transactions Value by Issuer 2018-2022
Table 47 Forecast Financial Cards by Category: Number of Cards in Circulation 2023-2028
Table 48 Forecast Financial Cards by Category: Number of Accounts 2023-2028
Table 49 Forecast Financial Cards Transactions by Category: Value 2023-2028
Table 50 Forecast Financial Cards by Category: Number of Transactions 2023-2028
Table 51 Forecast Consumer Payments by Category: Value 2023-2028
Table 52 Forecast Consumer Payments by Category: Number of Transactions 2023-2028
Table 53 Forecast M-Commerce by Category: Value 2023-2028
Table 54 Forecast M-Commerce by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources