Mutual Fund Industry in United States – Porter’s Five Forces Strategy Analysis
The US mutual fund industry consists of open-ended investment companies that are registered with the SEC under the Investment Company Act of 1940. The combined assets of the US’ mutual funds increased by $329.1 billion, or three percent, to $11.396 trillion in May 2007, according to the Investment Company Institute's official survey of the mutual fund industry.
Aruvian's R'search analyzes The Mutual Fund Industry in United States in Michael Porter’s Five Forces Analysis. It uses concepts developed in Industrial Organization (IO) economics to derive five forces that determine the competitive intensity and therefore attractiveness of a market. Porter referred to these forces as the microenvironment, to contrast it with the more general term macro-environment. They consist of those forces close to a company that affect its ability to serve its customers and make a profit. A change in any of the forces normally requires a company to re-assess the marketplace.
Aruvian's R'search analyzes The Mutual Fund Industry in United States in Michael Porter’s Five Forces Analysis. It uses concepts developed in Industrial Organization (IO) economics to derive five forces that determine the competitive intensity and therefore attractiveness of a market. Porter referred to these forces as the microenvironment, to contrast it with the more general term macro-environment. They consist of those forces close to a company that affect its ability to serve its customers and make a profit. A change in any of the forces normally requires a company to re-assess the marketplace.
A. EXECUTIVE SUMMARY
B. INTRODUCTION TO THE INDUSTRY
B.1 Industry Definition
B.2 Industry Profile
B.3 Future Outlook
C. PORTER’S FIVE FORCES STRATEGY ANALYSIS
C.1 Bargaining Power of Buyers
C.2 Bargaining Power of Suppliers
C.3 Competitive Rivalry in the Industry
C.4 Threat of New Entrants
C.5 Threat of Substitutes
D. CONCLUSION
E. GLOSSARY OF TERMS
B. INTRODUCTION TO THE INDUSTRY
B.1 Industry Definition
B.2 Industry Profile
B.3 Future Outlook
C. PORTER’S FIVE FORCES STRATEGY ANALYSIS
C.1 Bargaining Power of Buyers
C.2 Bargaining Power of Suppliers
C.3 Competitive Rivalry in the Industry
C.4 Threat of New Entrants
C.5 Threat of Substitutes
D. CONCLUSION
E. GLOSSARY OF TERMS
