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Indian Payment Card Market Forecast to 2012

November 2011 | 75 pages | ID: I64C1F95F42EN
RNCOS E-Services Pvt. Ltd.

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India has witnessed tremendous rise in middle-class households and shift in the spending pattern of consumers that has boosted the growth of Indian payment card market, including credit, debit, and prepaid cards. This growth in turn opened enormous opportunities for card issuers, suppliers, and manufacturers, according to our new research report “Indian Payment Card Market Forecast to 2012”.

In this report, our team of expert analysts has found that the number of debit cards issued by banks grew around 33% in FY 2010 against FY 2009, and is estimated to have touched around 227.8 Million cards by the end of FY 2011. There has been a huge growth in the number of payment transaction using debit and credit cards. The future prospects of the industry looks bright because of low payment card penetration, increasing card spending, and consumer preference backed by strong governmental support.

We have also studied innovations in terms of offerings and technology in payment card industry which will bring transparency, ease, and security in the use of these cards. Increasing trend of online shopping and other benefits, like reward points and discounts, offered by merchants as well as bankers attract customers to shop using payment cards.

Our research also indicates that despite the financial turmoil and decline in credit card base, the overall trend will remain positive during the forecast period backed by increasing transaction volume, innovations, and guidelines crafted by RBI. In fact, RBI launched a domestic payment card (RuPay) and a POS switch network for issuance and acceptance of payment cards which will enhance the growth of players in the industry.

“Indian Payment Card Market Forecast to 2012”, provides an extensive research and rational analysis along with reliable statistics of the Indian payment card market. The report covers a wide array of well examined current market trends, industrial developments, and competitive landscape to enable clients understand the current market scenario and future prospects in a better way. Besides, the report also provides a brief overview of the key market players including ICICI Bank Ltd, HDFC Bank Ltd, Citibank NA, State Bank of India, and Punjab National Bank.

The possible post-recession impact on the industry has been given due consideration and its present and future impacts have been thoroughly incorporated. Future growth areas evaluated in our research report will help our clients to gain a proper insight into the current and future outlook of payment card market in India and align their business strategies as per the changing market dynamics in the region.
1. ANALYST VIEW

2. RESEARCH METHODOLOGY

3. ECONOMIC OVERVIEW

4. CURRENT SCENARIO OF NON-CASH PAYMENT TRANSACTIONS

5. MARKET ATTRACTIONS

5.1 Changing Consumer Spending Patterns
5.2 Improving Payment Infrastructure
5.3 Growing Trends of E-shopping
5.4 Favorable Regulatory Environment
5.5 Holistic Competition

6. INDIAN FINANCIAL CARD MARKET: CURRENT AND FUTURE OUTLOOK

6.1 Debit Cards
6.2 Credit Cards
  6.2.1 Premium Credit Cards
  6.2.2 EMV Credit Cards
6.3 Prepaid Cards
6.4 ATM Networks
6.5 POS Terminals
6.6 Leading Card Issuers

7. FUTURE GROWTH AVENUES

7.1 Smart Cards
7.2 Co-brand Cards
7.3 Domestic Service Providers
7.4 Mobile ATMs
7.5 Biometric & Solar ATMs
7.6 Micro ATMs

8. COMPETITIVE LANDSCAPE

8.1 ICICI Bank Ltd
8.2 HDFC Bank Ltd
8.3 Citibank NA
8.4 State Bank of India
8.5 Punjab National Bank

LIST OF FIGURES

Figure 4-1: Breakup of Households by Income Group (%), FY 2010
Figure 4-2: Share of Transactions by Mode of Payment (FY 2010)
Figure 4-3: Breakup of Non-Cash Transaction Volume by Type (%), FY 2010
Figure 4-4: Breakup of Non-Cash Transaction Value by Type (%), FY 2010
Figure 5-1: E-commerce Market by Segment (%), 2010
Figure 5-2: Online Shopping Transactions by Region (%), 2010
Figure 5-3: Internet Subscriber Base (Million), FY 2011 to FY 2014
Figure 5-4: Personal Computers in Use (Million), 2011-2014
Figure 6-1: Number of Debit Cards Issued by Banks (Million), FY 2008 to FY 2014
Figure 6-2: Number of Debit Card Payment Transactions (Million), FY 2008 to FY 2011
Figure 6-3: Debit Card Payment Transactions (Billion INR), FY 2008 to FY 2014
Figure 6-4: Number of Credit Cards Issued by Banks (Million), FY 2008 to FY 2014
Figure 6-5: Credit Cards Issuance by Type of Bank (%), FY 2010
Figure 6-6: Number of Credit Card Payment Transactions (Million), FY 2008 to FY 2011
Figure 6-7: Credit Card Payment Transactions (Billion INR), FY 2008 to FY 2014
Figure 6-8: Number of Premium Card (Million) FY 2011 to FY 2014
Figure 6-9: Prepaid Card Transactions (Billion INR), 2009 & 2010
Figure 6-10: Number of ATMs (‘000), FY 2008 to FY 2011
Figure 6-11: ATM Sales Revenue by Vendor (%), FY 2010
Figure 6-12: Number of POS Terminals (‘000), FY 2008 to FY 2011
Figure 6-13: Credit Cards Issuance by Bank (%), FY 2010
Figure 6-14: Debit Cards Issuance by Bank (%), FY 2010

LIST OF TABLES

Table 3-1: Economic Overview (2010-2014)
Table 6-1: Premium Card of Major Banks
Table 6-2: Leading Banks by Number of ATMs (FY 2011)
Table 6-3: Number of POS Terminals by Banks (‘000), FY 2009 to FY 2011
Table 6-4: Leading Credit Cards Issuers (Million), FY 2009 to FY 2011
Table 6-5: Leading Debit Cards Issuers (Million) FY 2009 to FY 2011


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