Debit Cards: Market Research Report

Date: October 22, 2010
Pages: 516
Price:
US$ 4,950.00
Publisher: Global Industry Analysts, Inc
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: D273A260FABEN
Leaflet:

Download PDF Leaflet

Debit Cards: Market Research Report
This report analyzes the worldwide markets for number of Debit Cards in Use (Million Units).

The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Latin America, and Rest of World.

Annual estimates and forecasts are provided for the period 2009 through 2015.

A six-year historic analysis is also provided for these markets.

The report profiles 171 companies including many key and niche players.

Major debit card issuers profiled in the report include Bank of America Corporation, Barclays Bank Plc, China Merchants Bank Co., Ltd, Citigroup, Inc., Citibank Inc., Crédit Agricole S.A, Deutsche Bank AG, HSBC Bank plc, ICICI Bank ltd., ING Group N.V., JCB Co., Ltd., JPMorgan Chase & Co., Laser Card Services Ltd., Lloyds Banking Group PLC, The Royal Bank of Scotland Group Plc, S2 Card Services Ltd., State Bank of India, Wells Fargo & Company, and Wachovia Corporation.

EFT Networks/Card Processing Companies also discussed in the report include Atos Worldline SA, First Data Corporation, STAR® Networks, Inc., Fidelity National Information Services, Inc., MasterCard Incorporated, NYCE Payments Network, LLC, PULSE EFT Association, Inc., SIA-SSB S.p.A., Visa, Inc., and Visa U.S.A., Inc.

Market data and analytics are derived from primary and secondary research.

Company profiles are mostly extracted from URL research and reported select online sources.
1. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS

Study Reliability and Reporting Limitations
Disclaimers
Data Interpretation & Reporting Level
Quantitative Techniques & Analytics
Product Definitions and Scope of Study
Debit Card
Prepaid Debit Cards
Online or PIN Debit Cards
Offline or Signature Debit Cards

2. INDUSTRY OVERVIEW

Payment Cards Industry - An Overview
Impact of Recession of Payment Cards Market
Technological Innovations Drive Card Transactions
Cards Replace Cash and Paper Transactions
Debit Cards - A Convenient Cash-Less Payment System
Growth Drivers
Market Restraints
Current and Future Analysis

3. MARKET DYNAMICS

Small Value Transactions to Drive Growth in Debit Cards Arena
Debit Card – A Tool for Controlling Expenditure
Asia-Pacific Drives Global Debit Card Use
Growing Use of Cards for Payment of Recurring Bills
Card Companies Focus on Select Consumer Segments
Card Associations Intensify Campaign for Prepaid Cards
Fraud Facilitates Development of New Technologies
Debit Card Use Rises During Holiday Season
Technology to Overcome Inadequacies in Infrastructure
Non-Banking Agencies to Counter the Dominance of Associations…
Debit Cards for New Mobile Payment System

4. MAJOR ISSUES INFLUENCING DEBIT CARDS MARKET

Interchange Fee – A Contentious issue
Visa and MasterCard Face Legal Implications
Security – A Key Concern for Issuing Banks
SEPA Set to Restructure Debit Cards Payment System in EU
Absence of Debit Interchange Programs Affects European Income Levels
Alternative Online Payment Modes – A Threat to Debit Cards…
Merchant Resistance Obstructs Debit Card Adoption
Rising Fraud in PIN Debit Transactions Worries Consumers
Expensive Overdraft Fees Raises Concern

5. PRODUCT OVERVIEW

Debit Cards – A Conceptual Definition
Debit Cards in Force Across the World
Debit Card – A Commodity Product
Debit Card Penetration & Activation
Authorization Hold – Saving Retailers from Risk
Electronic Funds Transfer Point of Sale (EFTPOS)
Transaction Processing in Debit Cards
Process Flow for Online Debit Transactions
Process Flow in Signature Debit Transactions
Electronic Funds Transfer Networks (EFT) Networks
Visa & MasterCard – Principal Global Debit Brands
Reward Programs Gain Popularity
Prepaid Bank Debit Cards
Prepaid or Stored Value Card
Common Applications of Prepaid Debit Cards
Transfer of Funds
Retail Debit Cards
Payroll Debit Cards
Health Debit Cards
Prepaid Cards - Challenges & Opportunities
Advantages of Debit Cards
Disadvantages of Debit Cards

6. TYPES OF DEBIT CARDS

Online or PIN Debit Cards
Offline or Signature Debit Cards
PIN Vs Signature Debit Transaction Fee
“Credit” and “Debit” Purchases
PIN Faces Competition from Contactless and Signature-Less Debit Transactions
Debit Cards for Telephone, Mail and Internet Transactions
Debit Cards As Stored Value Cards

7. CREDIT CARD VS DEBIT CARD

Comparative Review of Debit and Credit Card Functions
Processing Fee for Debit and Credit Cards
Interchange Fee

8. DEBIT CARD FRAUD

Fraud - An Inevitable Consequence of Rapid Growth
Dealing with Advancing Card Fraud Tactics
Major Tools Employed by Card Issuers for Fighting Debit Card Fraud
Basic Fraud Prevention Tools for Debit Cards
Additional Fraud Prevention Technologies/Tools
Rising Card Fraud Losses – A Major Concern for Card Issuers
Consumer Apathy Hampers Implementation of Card Fraud Measures
Financial & Infrastructure Constraints Plague Card Fraud Control Implementation
Debit Card Fraud Losses
Card Fraud Losses in North America
Card Fraud Losses in Europe

Table 1. Global Debit Card Fraud Losses (2008): Percentage Breakdown of Fraud Loss Value by Region/Country for North America, Latin America, Europe, Middle East & Africa, and Asia-Pacific (includes corresponding Graph/Chart)

9. RECENT INDUSTRY ACTIVITY

CPI Card Group Acquires Certain Assets of Premier Card Solutions
STAR® Network and SunTrust Ink Exclusive Agreement
SIB Inks Strategic Agreement with MasterCard
Alaska Options® Inks Marketing Agreement with Total System Services
SBI Enters into Joint Venture with Visa and Elavon
DPT Enters into Partnership with PXT Payments
Veritec Signs Marketing Agreement with PreVay
Wells Fargo Merges with Wachovia
EBRD Purchases Interest in Millikart
RBS WorldPay to Process Debit Cards of National Payment Card
Veritec and Cities in Touch in Memorandum of Agreement
Veritec and Security First Bank Ink License and Maintenance Agreement
ICICI Bank and Visa Sign Agreement
Urban Trust Bank Signs Multi-Year Agreement with Visa
Tempo Forms Strategic Alliance with First Bank & Trust

10.CORPORATE ACTIVITY IN THE RECENT PAST – A PERSPECTIVE BUILDER

MasterCard Europe and Europay France to Merge
Visa and Yalamanchili Enter into Joint Venture
Intuit Takes Over Electronic Clearing House
NetSpend to Merge with Skylight Financial
RapidAdvance Purchases Merchant Cash Express
Neovia Financial Takes Over IDT Financial Services Holdings
M2 Global Takes Over iKobo
Pacific Financial Solutions Merges with EZ CARD & KIOSK
State Bank of India to Merge with State Bank of Saurashtra
Evolution Benefits to Buy Assets of Motivano's SmartFlex Business
3PEA INTERNATIONAL TAKES OVER WOW TECHNOLOGIES
Rechargeplus Global and eCommLink Enter into Alliance
Harris and NYCE Payments Renew Contract
eCommLink Enters into Partnership with Monitise Americas
Visa Signs Regional Agreements with HSBC
Oasis Online Technologies and SVC Sign Revenue Sharing Agreement
Club Vivanet and Expert Financial Systems Sign Processing Services Agreement
Evolutions Benefits to License Patented Technology to Humana
NetSpend Corporation Signs Agreement with QC Financial
IBC Bank Signs Agreement with Visa
First Data Inks Multi-Year Contract with Wells Fargo Bank
First Data and Unicard Sign Agreement
First Data and Cadooz Ink Agreement
Metavante Adds Integrated Health Savings Account Solutions
Marshall & Ilsey Bank Chooses NYCE Payments Network
FNDS3000 Signs Agreement with Australis Financial Services
National City and Visa Renew Brand Agreement
BB&T Renews Partnership Agreement with Visa
U.S. Bank and Visa Renew Partnership Agreement
JP Morgan Chase Purchases Washington Mutual’s Banking Operations
Washington Mutual Signs Agreement with Cardtronics
Corporation Bank Teams Up with J.P. Morgan Chase
Société Générale, Royal Bank of Scotland, HDFC and United Overseas Bank Join Forces
JPMorgan Receives Task Order from U.S. Department of Commerce
Deutsche Bank to Extend Cash Management Product Array
NASA Selects JPMorgan Chase
U.S. DOT Chooses JPMorgan Chase for Travel Card Program
YES Bank to Collaborate with J.P. Morgan
Heartland Payment Systems Takes Over Chockstone
M2 Global Signs Agreement with FirstPay
Sentinel Financial Group Enters into Partnership with Evolution Benefits
China UnionPay Data Services Signs Agreement with Citi China
PaySpot Inks Agreement with Futura Card Services
Heartland Payment Systems Acquires Network Services Business of Alliance Data
Metavante Acquires Nomad Payments
Fortress Financial Takes Over Moneyworx
Hertford to Deliver CrewCard Debit Cards
Net Spend and Capital One in Strategic Partnership
InComm and nFinanSe in Distribution Agreement
Serverside and PayJr Develop Program to Issue Customized Visa Debit Cards
Capital One and NetSpend Team Up for Reloadable Prepaid Debit Card
Interac Certifies Gemalto for Supply of EMV Compliant Debit Cards
Citibank and East Asia Bank Seek Approval for Selling Debit Cards in China
German Sparda Chooses MasterCard’s Maestro Debit Plan
CCSI and Bone Thugs-N-Harmony Enter into Agreement
3PEA FORAYS INTO PREPAID DEBIT CARDS ARENA
eCommLink Partners with First Bank & Trust
Five Banks to Introduce Visa V Pay Chip-and-PIN-only Debit Cards in Italy
Tempo Payments Inks Agreement With Fiserv EFT
No Borders Pens Pact with Corregidora Global Group to Distribute Debit Cards
First Data Renews Agreement with LaSalle Bank & Golden 1 Credit Union
Atos Origin Acquires Banksys
Card Express Enters into Agreement with Eight Pemco Technologies Customers
Alpine Bank Acquires Saylent Technologies Inc’s Y-Debit Solution
GTREX Capital Partners with XpressDebit for its Debit Card Program
PayAllNow Selects Altair as a Preferred Debit Card Issuer for European Payroll Market
SHPS, First Data & UMB Bank Team Up to Offer Debit Card
Global Financial Exchange Sets Up New Company with MGT
Fifth Third Expands Service Offerings by Acquiring CMC
LIC Partners with UTI to Provide Annuity Debit Cards
Soooogood Financial Services Inks Agreement to Distribute Stored Value Debit Card

11. PRODUCT INTRODUCTIONS/INNOVATIONS

Ghana International Bank Unveils MasterCard Debit Card
UBL Ameen Introduces Visa Debit Card
PXT Introduces Smart Debit Card
SBI Unveils Platinum Debit Card
SoundBite Introduces Debit Card Overdraft Opt-In Solution
Barclays to Introduce Contactless Debit Cards
Hang Seng Bank Unveils RMB Debit Cards
nFinanSe Introduces Reloadable Prepaid Debit Card
Citibank and X5 Retail to Unveil Co-Branded Credit and Debit Card
nFinanSe to Launch Visa Prepaid Debit Card
Winn-Dixie and NetSpend Launches Prepaid Visa® Debit Card in New Orleans
Tempo Payments Launches Web-Based Platform
MasterCard Unveils Money Manager
CMFIL to Introduce Prepaid Debit Cards in India
Meezan Bank Unveils Visa Debit Card
RCBC Introduces MyWallet MRT Card
Federal Bank Unveils Visa Debit Cards in Kochi
BoM Introduces Mahabank Insta International Visa Debit Card
BMI Bank Launches Chip-Enabled Visa Debit Card
Alinma Bank Introduces Visa Infinite Debit Card
Springbok Services to Launch Prepaid Debit Payroll Cards
Veritec Launches Mobile Debit Card Security Tool
Grupo Financiero Banamex Launches Platinum MasterCard Debit Card
JPMorgan Chase Introduces Chase Identity Protection Service
Bank of East Asia Introduces China UnionPay Debit Card
KeyBank Introduces MasterCard World Debit Contactless Card
Discover Financial Services Launch Reloadable Prepaid Debit Card
Taiwan's Chunghwa Post to Introduce Visa Debit Card Service
NetSpend and Winn-Dixie Launch Prepaid Reloadable Debit Card
First Internet Bank Launches Visa Contactless Debit Card
Doha Bank Unveils Visa Debit Platinum Card

12. PRODUCT INNOVATIONS/INTRODUCTIONS IN THE RECENT PAST – A PERSPECTIVE BUILDER

Standard Chartered Bank Rolls Out Platinum Debit Card
HSBC Bank Unveils Debit Cards in China
Ecobank Nigeria Rolls Out Multi-Currency Debit Card
Bank of America Rolls Out Visa Debit Card
Bank Freedom Rolls Out Prepaid Debit Card
Malayan Banking Launches Maybankard Visa Debit Card
J.P. Morgan Introduces Workers Compensation Card
Nedbank Unveils Npay
SBI Introduces Debit Cards in Canada
Washington Mutual Introduces WaMu® Debit MasterCard® with PayPass™
J.P. Morgan Introduces New Corporate Gold and Platinum Cards
Bankverein Werther and First Data to Introduce Prepaid Card
Citibank Introduces Citibank Visa Debit Card
Citibank Unveils Citibank Debit & ATM Cards
Citibank Unveils Renminbi Debit Card
Citibank Launches Emirates-Citibank Debit Card
Bank of Taiwan and Cosmos Bank Introduce Visa Debit Cards
Paychex Unveils Paychex FSA Debit Card
Citibank Unveils Co-Branded Debit Card
IDBI Rolls Out New International Debit MasterCard
Citibank and SMRT Introduce New Debit Card
Tempo & QuikTrip to Introduce Debit Card with Fuel Discount Feature
Neteller Releases New Debit Cards in Asia and Europe
Guardian Launches Benny Prepaid MasterCard Debit Card
Murphy Oil to Introduce New Debit Cards
Sanlam Introduces Sanlam Liquid Debit Card
Halifax Launches First Visa Debit Card in Ireland
Indian Bank Introduces International Debit Card
Capital One to Launch New Debit Card
Barclays to Introduce Carbon Neutral Debit Card in the UK
MasterCard & Upromise Unveil New Rewards Program
MasterCard Offers Zero Liability Protection Program to US Small Business Cards
MasterCard Introduces Counter-Fraud Solution for PIN Debit Transactions
Axis Bank Introduces International Debit Card for Small & Medium Enterprises
SBI to Introduce ATM-Cum-Debit Card Cash Back Scheme in Select Cities
OPM Launches Debit Card for Procuring Healthcare Products on Trial Basis
EDP Launches Elvis Presley Prepaid Visa® Card
Chase Introduces Visa-Branded ‘Blink’ Debit Cards
HDFC Launches Exclusive Debit Card for Women
Discover Financial Unveils New Discover® Signature Debit Card
Binghamton Introduces Giant EXTRA Plus Debit Card for its Customers
VIB Unveils New VIB Values Debit Card
IBQ Rolls Out Debit Card for Middle East & North African Markets
Bulgaria FIB Introduces Visa Electron Debit Card for Online Transactions
UniCredit Romania Unveils Visa Business Electron Debit Card
U.S. Bank & Cabela’s Roll Out Debit Card with Rewards Program
TalkSport Introduces Pre-Pay Debit Card to Enter Financial Services Market
Metavante Integrates BenSoft’s RepayMe Solution into its Healthcare Debit Card
Debitman Receives Patent for New Retailer Debit Card Network Payment System
Dashen Introduces First Visa Electron Debit Card in Ethiopia
ANZ Introduces ANZ Everyday Visa Debit Card
RCBC Unveils Debit Card for Overseas Filipino Workers
DTB Forays into Card Business by Launching Open Visa Debit Card
Citibank Introduces Student Debit Scholarship Card Across Poland
NBB Rolls Out New MasterCard Debit Card Across Bahrain
QCSI Incorporates MyHealthBank Software into Benefits Debit Card
Visa Collaborates with Insurance Companies to Offer Debit Card
PNB and MasterCard Introduce PNB MasterCard Debit Card
Banamex Introduces New Toluca Co-Branded Debit Card

13. FOCUS ON SELECT PLAYERS

Debit Card Issuers
Bank of America Corporation (US)
Barclays Bank Plc (UK)
China Merchants Bank Co., Ltd (China)
Citigroup, Inc. (US)
Citibank, Inc. (US)
Crédit Agricole S.A (France)
Deutsche Bank AG (Germany)
HSBC Bank plc (UK)
ICICI Bank ltd (India)
ING Group N.V. (The Netherlands)
JCB Co., Ltd. (Japan)
JPMorgan Chase & Co. (US)
Laser Card Services Ltd. (Ireland)
Lloyds Banking Group PLC (UK)
The Royal Bank of Scotland Group Plc (UK)
S2 Card Services Ltd. (UK)
State Bank of India (India)
Wells Fargo & Company (US)
Wachovia Corporation (US)
EFT Networks/Card Processing Companies
Atos Worldline SA (France)
First Data Corporation (US)
STAR® Networks, Inc.
Fidelity National Information Services, Inc. (US)
MasterCard Incorporated (US)
NYCE Payments Network, LLC (US)
PULSE EFT Association, Inc. (US)
SIA-SSB S.p.A. (Italy)
Visa, Inc. (US)
Visa U.S.A., Inc. (US)

14. GLOBAL MARKET PERSPECTIVE

Table 2. World Recent Past, Current & Future Analysis for Debit Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Number of Cards in Use in Million for Years 2009 through 2015 (includes corresponding Graph/Chart)
Table 3. World Historic Review for Debit Cards by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Number of Cards in Use in Million for Years 2003 through 2008 (includes corresponding Graph/Chart)
Table 4. World 11-Year Perspective for Debit Cards by Geographic Region – Percentage Breakdown by Cards in Use for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets for Years 2005, 2010 & 2015 (includes corresponding Graph/Chart)

15. THE UNITED STATES

A. Market Analysis
Outlook
Debit Cards Market
A Preview
Debit Card Use: Unaffected by Economic Downturn
Debit Cards Market in 2009 - At a Glance
Reg E to Affect Issuers’ Overdraft and Interchange Income
Rising Threat of Fraud
Preference for Cash Transactions Affects Card Usage
Recession Favors Visa & MasterCard
Factors Driving Growth of Debit Cards
Rewards & Prepaid Cards
Routine & Low-Value Transactions
Debit Card Transactions Witness Rapid Growth

Table 5. Payment Cards Market in the US (2009): Percentage Share Breakdown of Transaction Value for Credit Cards, and Debit and Prepaid Cards

Card Associations in the US
Visa & MasterCard – An Intense Battle
Online Vs Offline Debit Cards
Offline: The Dominant Debit Card Program

Table 6. Leading Networks in the US Signature Debit Market (2007): Percentage Share Breakdown of Transaction Volume for Visa and MasterCard
Table 7. Leading Issuers of Signature Debit Cards in the US (2007): Percentage Share Breakdown of Transaction Value for Bank of America, Wells Fargo, JP Morgan Chase, Wachovia, Washington Mutual, U.S. Bank, Regions Bank, Fifth Third, USAA Savings, and Others (includes corresponding Graph/Chart)

PIN Debit – Faster Growing Debit Program
Leaders in the PIN Debit Market

Table 8. Leading Players in the US PIN Debit Market (2008): Percentage Share Breakdown of Purchase and Cash Transactions for Visa, Star, Pulse, NYCE, Accel, and Others (includes corresponding Graph/Chart)
Table 9. Leading Issuers of PIN Debit Cards in the US (2007): Percentage Share Breakdown of Transaction Value for Bank of America, Wells Fargo, Washington Mutual, Wachovia, JP Morgan Chase, Regions Bank, U.S. Bank, SunTrust, Citigroup, and Others (includes corresponding Graph/Chart)

Comparative Analysis of Cost Per Transaction

Table 10. Cost Per Transaction for PIN Debit, Signature Debit, and Credit Transactions in the US
Table 11. Network Pricing for Retail Transactions Using PIN Debit Cards

Trends in Signature & PIN Debit Card Segments
Trends & Developments
Debit Cards – Replacing Cash Payments
Card Networks & Issuers Target Young Consumers
Women Debit Card Users on the Rise
Teen Prepaid Cards Growing Popular
Credit Unions Benefit from Growing Debit Card Usage
Government Agencies Slow to Adopt Debit Cards for Disbursements
Card Issuers Capitalize on ‘Back-to-School’ Spending Period
Debit Cards in Natural Emergencies
Visa Provides E-Payment Facility in Theatres
Surging Use of MasterCard’s PayPass Debit & Credit Cards
Debit Cards Erode Credit Cards Revenues
Rising Debt from Credit Cards Drives Use of Debit Cards
Major Challenges & Issues
Interchange Fee - A Major Challenge for Card Associations
Lack of Consensus on Revenues Hampers Revenue Generation
Multiplicity of Cards – A Major Obstacle for Consumers
Demographic Challenges Hurdle Rapid Adoption
‘Bucket Spending’ Limits Card Usage to Small-Value Transactions
Security – A Key Concern for Issuing Banks
Debit Card Usage at Stores
Reward Programs for Debit Cards
Prepaid Debit Cards Gaining Popularity
Growth Opportunity Lures Card Networks
Prepaid Finds Use in Payments & Remittances
Restrictions on Interchange Fees – A Major Hurdle
Open Loop Prepaid Market – Growth Opportunities & Roadblocks
Rising Debit Card Fraud – A Key Concern for Card Participants

Table 12. US Payments Industry (2009): Percentage Breakdown of Fraud Loss by Payment Type for Credit Card, Check, Signature Debit, PIN Debit and ACH (includes corresponding Graph/Chart)

Contactless Technology Offer Enormous Growth Potential
Growing Penetration of Debit Cards Among Small Businesses
Rising Use of Debit Cards for Micro-Payments
Debit Cards for Healthcare Benefits Plan Administration
Growing Demand for Debit Cards in Healthcare Benefits Administration Programs
Smart Medical Debit Cards Facilitate Faster Claim Settlements
Debit Cards Facilitate Faster and Secure Child Support Payments
Prepaid Debit Cards – Ideal for Benefits Payments
Payroll Debit Cards for Banked and Un-banked Employees
Card Companies Focus on Minority Communities
Debit Cards Used for Payment of Unemployment Benefits
Prepaid Debit Cards Market in the US
B. Market Analytics

Table 13. US Recent Past, Current & Future Analysis for Debit Cards by Product Segment – Signature (Offline) and PIN (Online) Markets Independently Analyzed with Annual Number of Cards in Use in Million for Years 2009 through 2015 (includes corresponding Graph/Chart)
Table 14. US Historic Review for Debit Cards by Product Segment – Signature (Offline) and PIN (Online) Markets Independently Analyzed with Annual Number of Cards in Use in Million for Years 2003 through 2008 (includes corresponding Graph/Chart)
Table 15. US 11-Year Perspective for Debit Cards by Product Segment – Percentage Breakdown by Cards in Use for Signature (Offline) and PIN (Online) Markets for Years 2005, 2010 & 2015
Table 16. US Recent Past, Current & Future Analysis for Debit Card by Product Segment – Signature (Offline) and PIN (Online) Markets Independently Analyzed with Transaction Volume in Billion for Years 2009 through 2015 (includes corresponding Graph/Chart)
Table 17. US Historic Review for Debit Card by Product Segment – Signature (Offline) and PIN (Online) Markets Independently Analyzed with Transaction Volume in Billion for Years 2003 through 2008 (includes corresponding Graph/Chart)
Table 18. US 11-Year Perspective for Debit Cards by Product Segment – Percentage Breakdown by Transaction Volume for Signature (Offline) and PIN (Online) Markets for Years 2005, 2010 & 2015

16. CANADA

A. Market Analysis
Outlook
Payment Cards Market - An Overview
A Chronology of Select Technological Developments in Canada’s Financial Industry
IDP – Canada’s National Debit Scheme
Tech-Savvy Consumers Facilitate Growth in Electronic Payments Segment
Canada Promotes Use of Chip-Enabled Cards
Consumers Prefer PIN Debit Transactions
B. Market Analytics

Table 19. Canada Recent Past, Current & Future Analysis for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2009 through 2015 (includes corresponding Graph/Chart)
Table 20. Canada Historic Review for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2003 through 2008 (includes corresponding Graph/Chart)

17. JAPAN

A. Market Analysis
Outlook
Payments Cards in Japan – An Overview
A Historical Perspective
Debit Cards System in Japan
Card Associations in Japan
Online Processing Dominates Debit Card Processing Scenario…
B. Market Analytics

Table 21. Japanese Recent Past, Current & Future Analysis for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2009 through 2015 (includes corresponding Graph/Chart)
Table 22. Japanese Historic Review for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2003 through 2008 (includes corresponding Graph/Chart)

18. EUROPE

A. Market Analysis
Outlook
Banking Facilities in Europe
Central and Eastern Europe (CEE) Region
Cards Replace Cash and Paper Transactions
Payments Cards Address Needs of Un-Banked Population
Focus on Prepaid Cards
Single Euro Payments Area (SEPA) Takes Shape in Europe
Rationale Behind SEPA
What is SEPA?
Major Highlights of SEPA
B. Market Analytics

Table 23. European Recent Past, Current and Future Analysis for Debit Cards by Geographic Region – France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets Independently Analyzed with Annual Number of Cards in Use in Million Years 2009 through 2015 (includes corresponding Graph/Chart)
Table 24. European Historic Review for Debit Cards by Geographic Region – France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets Independently Analyzed with Annual Number of Cards in Use in Million Years 2003 through 2008 (includes corresponding Graph/Chart)
Table 25. European 11-Year Perspective for Debit Cards by Geographic Region – Percentage Breakdown by Cards in Use for France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets for Years 2005, 2010 & 2015 (includes corresponding Graph/Chart)

18A.FRANCE

A. Market Analysis
Outlook
Payment Cards Market in France – An Overview
Debit Cards in France
Carte Bleue – The National Debit Card Scheme
B. Market Analytics

Table 26. French Recent Past, Current & Future Analysis for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2009 through 2015 (includes corresponding Graph/Chart)
Table 27. French Historic Review for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2003 through 2008 (includes corresponding Graph/Chart)

18B.GERMANY

A. Market Analysis
Outlook
An Overview of the German Payment Cards Market
B. Market Analytics

Table 28. German Recent Past, Current & Future Analysis for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2009 through 2015 (includes corresponding Graph/Chart)
Table 29. German Historic Review for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2003 through 2008 (includes corresponding Graph/Chart)

18C.ITALY

A. Market Analysis
Outlook
Payment Cards Market – An Insight

Table 30. Italian Payment Cards Market (2008): Percentage Breakdown of Transaction Volume for Credit and Debit Cards

Payment Network
MasterCard Vs Visa
B. Market Analytics

Table 31. Italian Recent Past, Current & Future Analysis for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2009 through 2015 (includes corresponding Graph/Chart)
Table 32. Italian Historic Review for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2003 through 2008 (includes corresponding Graph/Chart)

18D.UNITED KINGDOM

A. Market Analysis
Outlook
Impact of Recession
Payments Market – An Overview
At a Glance

Table 33. Payment Cards Market in the UK (2006- 2009): Percentage Share Breakdown of Purchase Value for Credit Cards, Charge Cards, and Debit Cards (includes corresponding Graph/Chart)
Table 34. Frequency of Payment Card Used (2009): Breakdown for Credit Card, Charge Card, and Debit Card (includes corresponding Graph/Chart)

Debit Cards Outshine Credit Cards

Table 35. Debit Card Schemes in the UK (2006-2009): Percentage Share Breakdown of Transaction Value for Visa, Electron, Maestro, and Others (includes corresponding Graph/Chart)

Card Associations in the UK
Chip & PIN Technology Lowers Card Fraud Losses
Growing Demand for Prepaid Cards
Open-Loop Prepaid Cards Market
UK Introduces Contactless Cards for Low-Value Transactions
B. Market Analytics

Table 36. UK Recent Past, Current & Future Analysis for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2009 through 2015 (includes corresponding Graph/Chart)
Table 37. UK Historic Review for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2003 through 2008 (includes corresponding Graph/Chart)

18E.SPAIN

A. Market Analysis
Outlook
Overview of Spanish Payment Cards Market
B. Market Analytics

Table 38. Spanish Recent Past, Current & Future Analysis for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2009 through 2015 (includes corresponding Graph/Chart)
Table 39. Spanish Historic Review for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2003 through 2008 (includes corresponding Graph/Chart)

18F.RUSSIA

A. Market Analysis
Outlook
Debit Card Usage Grows
B. Market Analytics

Table 40. Russian Recent Past, Current & Future Analysis for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2009 through 2015 (includes corresponding Graph/Chart)
Table 41. Russian Historic Review for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2003 through 2008 (includes corresponding Graph/Chart)

18G.REST OF EUROPE

A. Market Analysis
Outlook
Payment Cards Set for Rapid Growth in Central Europe
Select Regional Markets – An Overview
Belgium
Mobile Phones As Debit Cards
Finland
Greece
Ireland
Overview
Laser – The National Debit Card Scheme
Declining Share of Check-Based Payments
Portugal
The Netherlands
Turkey
An Insight into Turkish Payment Cards Market
Credit Cards Hold Sway in Turkish Payments Market
Advanced Infrastructure Facilities to Drive Cards Market
B. Market Analytics

Table 42. Rest of Europe Recent Past, Current & Future Analysis for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2009 through 2015 (includes corresponding Graph/Chart)
Table 43. Rest of Europe Historic Review for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2003 through 2008 (includes corresponding Graph/Chart)

19. ASIA-PACIFIC

A. Market Analysis
Outlook
B. Market Analytics

Table 44. Asia-Pacific Recent Past, Current and Future Analysis for Debit Cards by Geographic Region – Australia, China, India, Singapore and Rest of Asia-Pacific Markets Independently Analyzed with Annual Number of Cards in Use in Million Years 2009 through 2015 (includes corresponding Graph/Chart)
Table 45. Asia-Pacific Historic Review for Debit Cards by Geographic Region – Australia, China, India, Singapore and Rest of Asia-Pacific Markets Independently Analyzed with Annual Number of Cards in Use in Million for Years 2003 through 2008 (includes corresponding Graph/Chart)
Table 46. Asia-Pacific 11-Year Perspective for Debit Cards by Geographic Region – Percentage Breakdown by Cards in Use for Australia, China, India, Singapore and Rest of Asia-Pacific Markets for Years 2005, 2010 & 2015 (includes corresponding Graph/Chart)

19A.AUSTRALIA

A. Market Analysis
Outlook
Overview
EMV Compliance & Technological Advancements Hold Key to Growth
RBA Introduces New Regulations for Payment Cards Industry
Debit Cards in Australia
Recession Fosters Debit Card Use

Table 47. Payment Modes in Australia (2008): Percentage Share Breakdown of Transaction Value for Credit Cards, Debit Cards, and Cash and Checks (includes corresponding Graph/Chart)

Interchange Fee in Australia
RBA Proposes Reforms to ATM Fees
Debit Card Fraud in Australia
B. Market Analytics

Table 48. Australian Recent Past, Current & Future Analysis for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2009 through 2015 (includes corresponding Graph/Chart)
Table 49. Australian Historic Review for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2003 through 2008 (includes corresponding Graph/Chart)

19B.CHINA

A. Market Analysis
Outlook
China’s Bankcard Industry – An Overview

Table 50. Bankcards Industry in China (2008): Percentage Share Breakdown of Cards Issued by Payment Card for Debit and Credit Cards

Rise in Personal Accounts Facilitate Debit Card Use…
Government Promotes Use of Bankcards
Additional Services Ensure Continuous Growth for Debit Cards
B. Market Analytics

Table 51. Chinese Recent Past, Current & Future Analysis for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2009 through 2015 (includes corresponding Graph/Chart)
Table 52. Chinese Historic Review for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2003 through 2008 (includes corresponding Graph/Chart)

19C.INDIA

A. Market Analysis
Outlook
Financial Cards Industry in India

Table 53. Payments Card Industry in India (2007- 2009): Percentage Share Breakdown of Number of Cards in Circulation for Debit Cards and Credit Cards (includes corresponding Graph/Chart)
Table 54. Payments Card Industry in India (2008- 2009): Percentage Share Breakdown of Transaction Value for Debit Cards and Credit Cards

Debit Cards – A Dominant Presence
Recession Fails to Dent Growth Prospects

Table 55. Average Annual Debit Card Spending at Merchant POS Terminals (2006-2009) (includes corresponding Graph/Chart)

Issues & Trends
Credit Cards – Preferred for High-Value Purchases
Prepaid & Premium Cards – Potential for Higher Debit Card Utilization
Increased Adoption of Electronic Systems Boosts Demand for Debit Cards
Low Utilization Rates at POS Terminals
Overcoming Infrastructure Challenges

Table 56. Density of ATMs in Select Countries (includes corresponding Graph/Chart)

Focus Shifts to Smaller Towns & Cities
Visa Initiates ADP Program for Developing Infrastructure in Smaller Cities
SBI Promotes Debit Card Usage in Small Cities
MasterCard & Visa Offer Differentiated Products
Card Use for Routine Payments Grows
Banks Promote Card Usage for Modernization of Banking Operations
Visa Provides Zero Liability Protection Program for Debit Cardholders
SBI Dominates Debit Card Issuance Scenario

Table 57. Leading Players in the Indian Debit Cards Market (2008-09): Percentage Share Breakdown of Cards Issued for State Bank of India, ICICI Bank, Axis Bank, HDFC, PNB, Canara Bank, Andhra Bank, BOB, and Others (includes corresponding Graph/Chart)
Table 58. Leading Indian Banks by Number of ATM Outlets (2009): Percentage Share Breakdown for SBI, ICICI, Axis, HDFC, PNB, Canara Bank, UBI, and Others (includes corresponding Graph/Chart)
Table 59. Leading Indian Banks by Number of Merchant POS Terminals (2009): Percentage Share Breakdown for ICICI, Axis, HDFC, HSBC, Citibank, BOB, and Others (includes corresponding Graph/Chart)

B. Market Analytics

Table 60. Indian Recent Past, Current & Future Analysis for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2009 through 2015 (includes corresponding Graph/Chart)
Table 61. Indian Historic Review for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2003 through 2008 (includes corresponding Graph/Chart)

19D.SINGAPORE

A. Market Analysis
Outlook
An Insight into Singapore’s Cards Market
B. Market Analytics

Table 62. Singaporean Recent Past, Current & Future Analysis for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2009 through 2015 (includes corresponding Graph/Chart)
Table 63. Singaporean Historic Review for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2003 through 2008 (includes corresponding Graph/Chart)

19E.REST OF ASIA-PACIFIC

A. Market Analysis
Outlook
Select Regional Markets – An Overview
Malaysia
Recession Fosters Debit Card Use
EMV Compliance Fosters Debit Card Growth
Major Card Issuers in Malaysia
South Korea
The Philippines
Growing Popularity of Debit Cards
Debit Cards for Payroll & Benefit Remittance Applications
Thailand
Vietnam
B. Market Analytics

Table 64. Rest of Asia-Pacific Recent Past, Current & Future Analysis for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2009 through 2015 (includes corresponding Graph/Chart)
Table 65. Rest of Asia-Pacific Historic Review for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2003 through 2008 (includes corresponding Graph/Chart)

20.LATIN AMERICA

A. Market Analysis
Outlook
Payments Industry in Latin America – An Introduction
Low Penetration of Banking Services – A Major Obstacle
Impact of Inter-Country Differences
Debit Cards Market in Latin America
The Beginning
Banks & Governments Promote Debit Card Usage
Low Consumer Savings Imply Lesser POS Transactions
Debit Card Issuers Face the Heat from Credit Cards
Visa’s Card Transactions Grow Rapidly in Latin America
Electronic Payment Systems Infrastructure in Latin America
Clearing House
Card Networks
B. Market Analytics

Table 66. Latin America Recent Past, Current and Future Analysis for Debit Cards by Geographic Region – Brazil, Argentina, Mexico, Rest of Latin America Markets Independently Analyzed with Annual Number of Cards in Use in Million for Years 2009 through 2015 (includes corresponding Graph/Chart)
Table 67. Latin America Historic Review for Debit Cards by Geographic Region – Brazil, Argentina, Mexico, Rest of Latin America Markets Independently Analyzed with Annual Number of Cards in Use in Million for Years 2003 through 2008 (includes corresponding Graph/Chart)
Table 68. Latin America 11-Year Perspective for Debit Cards by Geographic Region – Percentage Breakdown by Cards in Use for Brazil, Argentina, Mexico, Rest of Latin America Markets for Years 2005, 2010 & 2015 (includes corresponding Graph/Chart)

20A.ARGENTINA

A. Market Analysis
Outlook
Debit Cards Market – An Insight
B. Market Analytics

Table 69. Argentinean Recent Past, Current & Future Analysis for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2009 through 2015 (includes corresponding Graph/Chart)
Table 70. Argentinean Historic Review for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2003 through 2008 (includes corresponding Graph/Chart)

20B.BRAZIL

A. Market Analysis
Outlook
Rising Popularity of Plastic Payments

Table 71. Payment Cards Market in Brazil (2008): Percentage Share Breakdown of Number of Cards for Credit Cards, Debit Cards, and Private Label Cards (includes corresponding Graph/Chart)
Table 72. Payment Cards Market in Brazil (2008 & 2009): Percentage Share Breakdown of Turnover for Credit Cards and Debit Cards

Debit Cards: Driving Payments Market
B. Market Analytics

Table 73. Brazilian Recent Past, Current & Future Analysis for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2009 through 2015 (includes corresponding Graph/Chart)
Table 74. Brazilian Historic Review for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2003 through 2008 (includes corresponding Graph/Chart)

20C.MEXICO

A. Market Analysis
Outlook
An Introduction to Mexican Payments System
Debit Cards Market in Mexico
A Preview
Debit Cards – Low Utilization Rates Offers Growth Prospects
Banks Collaborate with Government Agencies to Promote Card Use
B. Market Analytics

Table 75. Mexican Recent Past, Current & Future Analysis for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2009 through 2015 (includes corresponding Graph/Chart)
Table 76. Mexican Historic Review for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2003 through 2008 (includes corresponding Graph/Chart)

20D.REST OF LATIN AMERICA

A. Market Analysis
Outlook
A Brief Overview of Select Regional Markets
Chile
Colombia
Peru
Venezuela
B. Market Analytics

Table 77. Rest of Latin America Recent Past, Current & Future Analysis for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2009 through 2015 (includes corresponding Graph/Chart)
Table 78. Rest of Latin America Historic Review for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2003 through 2008 (includes corresponding Graph/Chart)

21. REST OF WORLD

A. Market Analysis
Outlook
Select Regional Markets – An Overview
South Africa
Debit Cards – Driving Force for Financial Cards Market
Un-banked Population – Potential for Growth
Fighting Card Fraud with EMV Compliance
Kenya
Inadequate Telecom Infrastructure – A Major Obstacle for Debit Card Usage
Nigeria
Rise in Debit Card-Based Online Payments Across the Middle East…
B. Market Analytics

Table 79. Rest of World Recent Past, Current & Future Analysis for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2009 through 2015 (includes corresponding Graph/Chart)
Table 80. Rest of World Historic Review for Debit Cards Market Analyzed with Annual Number of Cards in Use in Million for Years 2003 through 2008 (includes corresponding Graph/Chart)

Total Companies Profiled: 171 (including Divisions/Subsidiaries - 194)
Region/CountryPlayers
The United States86
Canada
Japan
Europe
France
Germany
The United Kingdom
Italy
Rest of Europe
Asia-Pacific (Excluding Japan)
Latin America
Africa
Middle-East
Caribbean


Please read Global Industry Analysts, Inc., - Sales Policy below before placing an order:
All Publications from Global Industry Analysts, Inc., (GIA) are protected per protocols of the Universal Copyrights Convention and the United States Copyrights Office. It is GIA’s policy that once purchased, these publications may not be returned for any reason. GIA makes all reasonable attempts to report current and accurate information in its publications.
GIA will not be responsible for any type of damages (financial or other) incurred by the client (company or individual) in the usage of GIA’s publications or services. The client agrees that in case a legal resolution becomes necessary, the venue shall be the city of San Francisco, California, USA. Under any circumstances, GIA’s liability shall be limited to the exact price of the product or service paid to GIA by the client.
This publication is sold as a single-user single-site license. Electronic versions operate like normal PDF files once installed and permit unlimited print and cut & paste. Digital controls and watermarks are set on electronic copies and are protected against copying. Extra licenses can be purchased for the same location at 10% of the list price.
Skip to top


Debit Cards in Belgium US$ 900.00 Apr, 2012 · 27 pages
Debit Cards in Brazil US$ 990.00 Oct, 2016 · 21 pages
Debit Cards in Canada US$ 990.00 Oct, 2016 · 24 pages
Debit Cards in Chile US$ 990.00 Oct, 2016 · 19 pages
Debit Cards in China US$ 990.00 Oct, 2016 · 21 pages

Ask Your Question

Debit Cards: Market Research Report
Company name*:
Contact person*:
Phone/fax*:
Email*:
Request invoice
Your enquiry:
Please click on a Check Box below to confirm you are not a robot: