Debit Cards in Switzerland

April 2012 | 28 pages | ID: DED099C9E3DEN
Euromonitor International Ltd

Abstracts

Cash transactions were still strongly favoured in Switzerland in 2011; however, debit cards continued to enjoy its popular image as a cash replacement. The convenience trend also played a significant role in the growth of popularity over the review period as many Swiss used their debit cards for both large and small transactions and also for the settlement of bills online.

Euromonitor International's Debit Transactions in Switzerland report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Debit Transactions market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Debit Cards Category Performance: 2006-2011
  Table 2 Debit Cards Category Performance: Number of Cards in Circulation 2006-2011
  Table 3 Debit Cards Category Performance: % Growth 2006-2011
  Table 4 Debit Cards in Circulation Category Performance: % Growth 2006-2011
  Table 5 Debit Cards: Number of Cards by Issuer 2006-2010
  Table 6 Debit Cards: Number of Cards by Operator 2006-2010
  Table 7 Debit Cards Payment Transaction Value by Issuer 2006-2010
  Table 8 Debit Cards Payment Transaction Value by Operator 2006-2010
  Table 9 Debit Cards Forecast Category Performance: 2011-2016
  Table 10 Debit Cards Forecast Category Performance: Number of Cards in Circulation 2011-2016
  Table 11 Debit Cards Forecast Category Performance: % Growth 2011-2016
  Table 12 Debit Cards in Circulation Forecast Category Performance: % Growth 2011-2016
Postfinance in Financial Cards and Payments (switzerland)
Strategic Direction
Key Facts
  Summary 1 PostFinance: Key Facts
  Summary 2 PostFinance: Operational Indicators
Company Background
Competitive Positioning
  Summary 3 PostFinance: Competitive Position 2010
Executive Summary
Financial Cards and Payments Performs Well, With Credit Cards Performing Best
Swiss Remain Faithful To Cash Despite Proliferation of Financial Cards
Young Consumers Are Key Demographic for Financial Cards
M-commerce Contactless Technology
Financial Cards Growth
Key Trends and Developments
Swiss Consumers Maintain Appetite for Cash Despite Growth in Financial Cards
Current Impact
Outlook
Future Impact
After Further Delays, V Pay Card Announced for Mid-2012 With Raiffeisen Bank
Current Impact
Outlook
Future Impact
M-commerce Slowly Gaining Momentum in Switzerland
Current Impact
Outlook
Future Impact
Competition Commission Begins Targeting Debit Cards in 2011
Current Impact
Outlook
Future Impact
Contactless Cards Slowly Gaining Ground in Switzerland
Market Indicators
  Table 13 Number of POS Terminals 2006-2011
  Table 14 Number of ATMs 2006-2011
  Table 15 Value Lost to Fraud 2006-2011
  Table 16 Card Expenditure by Location 2011
  Table 17 Card Expenditure by Category 2011
  Table 18 Financial Cards in Circulation by Type: % Number of Cards 2006-2011
  Table 19 Domestic versus Foreign Spend 2011
Market Data
  Table 20 Consumer Payments: Value 2006-2011
  Table 21 Consumer Payments: Number of Transactions 2006-2011
  Table 22 Financial Cards: Number of Cards in Circulation 2006-2011
  Table 23 Financial Cards Transactions: Value 2006-2011
  Table 24 Financial Cards: Number of Transactions 2006-2011
  Table 25 Financial Cards: Number of Accounts 2006-2011
  Table 26 Financial Cards: Number of Cards by Issuer 2006-2010
  Table 27 Financial Cards: Number of Cards by Operator 2006-2010
  Table 28 Financial Cards: Card Payment Transaction Value by Operator 2006-2010
  Table 29 Financial Cards: Card Payment Transaction Value by Issuer 2006-2010
  Table 30 Consumer Payments Forecast: Value 2011-2016
  Table 31 Consumer Payments Forecast: Number of Transactions 2011-2016
  Table 32 Financial Cards Forecast: Number of Cards in Circulation 2011-2016
  Table 33 Financial Cards Forecast: Value 2011-2016
  Table 34 Financial Cards Forecast: Number of Transactions 2011-2016
  Table 35 Financial Cards Forecast: Number of Accounts 2011-2016
Definitions
Atm Function
Debit Function
Credit Function
Commercial Credit Cards
Charge Card Function
Commercial Charge Cards
Open Loop Pre-paid Function
Closed Loop Pre-paid Function
Store Cards
Pre-paid
Contact Smart Card
Contactless Smart Card
Card Expenditure by Location
Card Expenditure by Sector
Domestic Versus Foreign
Value Lost To Fraud
Sources
  Summary 4 Research Sources