Debit Cards in Austria

December 2023 | 19 pages | ID: DDEE87CA908EN
Euromonitor International Ltd

Abstracts

Debit card transactions remained the main driver behind the shift from cash to card payments in 2023. Every bank account holder in Austria owns at least one debit card, which is heavily favoured for payments at the POS, with debit card consumers confident that there are no extra fees or hidden costs. The outbreak of COVID-19 boosted the shift from cash to cards further, with retailers recommending cashless payment for safety reasons. Furthermore, the social acceptance of using cards for smaller...

Euromonitor International's Debit Card Transactions in Austria report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.

Product coverage: Commercial Debit Card Transactions, Personal Debit Card Transactions.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Debit Card Transactions market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Debit Cards in Austria
Euromonitor International
December 2023

LIST OF CONTENTS AND TABLES

DEBIT CARDS IN AUSTRIA
KEY DATA FINDINGS

2023 DEVELOPMENTS

Debit cards dominates, increasingly used for small purchases following COVID-19
Debits cards become common for e-commerce and foreign payments
Wьstenrot launches Visa Debit cards as its standard offering
PROSPECTS AND OPPORTUNITIES
Growth potential as consumers increasingly use debit cards abroad
The emergence of Visa Debit will not change Mastercard's dominance
No payment methods are set to challenge debit cards growth
CATEGORY DATA
Table 1 Debit Cards: Number of Cards in Circulation 2018-2023
Table 2 Debit Cards Transactions 2018-2023
Table 3 Debit Cards in Circulation: % Growth 2018-2023
Table 4 Debit Cards Transactions: % Growth 2018-2023
Table 5 Debit Cards: Number of Cards by Issuer 2018-2022
Table 6 Debit Cards: Number of Cards by Operator 2018-2022
Table 7 Debit Cards Payment Transaction Value by Issuer 2018-2022
Table 8 Debit Cards Payment Transaction Value by Operator 2018-2022
Table 9 Forecast Debit Cards: Number of Cards in Circulation 2023-2028
Table 10 Forecast Debit Cards Transactions 2023-2028
Table 11 Forecast Debit Cards in Circulation: % Growth 2023-2028
Table 12 Forecast Debit Cards Transactions: % Growth 2023-2028
FINANCIAL CARDS AND PAYMENTS IN AUSTRIA
EXECUTIVE SUMMARY
Financial cards and payments in 2023: The big picture
New debit cards drive growth, challenging charge and credit cards
There are no strong competitors to prevent growth in card payment transactions
Competitive landscape
What next for financial cards and payments?
MARKET INDICATORS
Table 13 Number of POS Terminals: Units 2018-2023
Table 14 Number of ATMs: Units 2018-2023
Table 15 Value Lost to Fraud 2018-2023
Table 16 Card Expenditure by Location 2023
Table 17 Financial Cards in Circulation by Type: % Number of Cards 2018-2023
Table 18 Domestic versus Foreign Spend 2023
MARKET DATA
Table 19 Financial Cards by Category: Number of Cards in Circulation 2018-2023
Table 20 Financial Cards by Category: Number of Accounts 2018-2023
Table 21 Financial Cards Transactions by Category: Value 2018-2023
Table 22 Financial Cards by Category: Number of Transactions 2018-2023
Table 23 Consumer Payments by Category: Value 2018-2023
Table 24 Consumer Payments by Category: Number of Transactions 2018-2023
Table 25 M-Commerce by Category: Value 2018-2023
Table 26 M-Commerce by Category: % Value Growth 2018-2023
Table 27 Financial Cards: Number of Cards by Issuer 2018-2022
Table 28 Financial Cards: Number of Cards by Operator 2018-2022
Table 29 Financial Cards: Card Payment Transactions Value by Operator 2018-2022
Table 30 Financial Cards: Card Payment Transactions Value by Issuer 2018-2022
Table 31 Forecast Financial Cards by Category: Number of Cards in Circulation 2023-2028
Table 32 Forecast Financial Cards by Category: Number of Accounts 2023-2028
Table 33 Forecast Financial Cards Transactions by Category: Value 2023-2028
Table 34 Forecast Financial Cards by Category: Number of Transactions 2023-2028
Table 35 Forecast Consumer Payments by Category: Value 2023-2028
Table 36 Forecast Consumer Payments by Category: Number of Transactions 2023-2028
Table 37 Forecast M-Commerce by Category: Value 2023-2028
Table 38 Forecast M-Commerce by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources