Bangkok City - Comprehensive Overview, PEST Analysis and Analysis of Key Industries including Technology, Tourism and Hospitality, Construction and Retail

February 2024 | 34 pages | ID: C8A0DC1BB36EN
MarketLine

Abstracts

Bangkok City %li%Comprehensive Overview, PEST Analysis and Analysis of Key Industries including Technology, Tourism and Hospitality, Construction and Retail

Summary

“City Profile – Bangkok” provides historical and forecast data on key city level metrics along with analytical coverage of the latest political, economic, social, technological, infrastructural, legal and environmental issues affecting Bangkok.

• The report contains detailed tourism, retail, construction, technology and public infrastructure data and insight into economic, social, and industry trends.

Bangkok (Bangkok metropolis) is the capital city of Thailand and one of the six administrative divisions of Bangkok metropolitan region within Bangkok province. The city is the political, economic, educational and cultural center of Thailand. Bangkok serves as Thailand's economic hub, contributing 29.5% to the nation's GDP in 2023. Key drivers of its 2.7% GDP growth include private investment, revived tourism, increased consumer spending, and government infrastructure projects, particularly supporting the Eastern Economic Corridor (EEC). The Thailand 4.0 initiative aims to foster industrial transformation, with significant investments and incentives for the EEC. Bangkok Vision 2032 envisions the city as a leading capital in ASEAN and Asia, focusing on safety, sustainability, inclusivity, and economic growth.

Scope

• The service sectors remain the key contributors to Bangkok’s economy and the major employers.
• Bangkok is a key tourist destination in Thailand, for both domestic and international tourists. Despite challenges like intermittent COVID-19 outbreaks in China and tensions between Russia and Ukraine affecting tourist influx in 2022, the sector rebounded in 2023–24, especially with the return of Chinese and Russian tourists. Bangkok secured the fourth spot in global tourist destination rankings in 2023, thanks to attractions like Wat Arun and the Grand Palace.
• The construction sector played a modest yet significant role in Bangkok's metropolitan region, contributing 2.1% to the total GVA in 2023, with a growth rate of 0.7% and adding THB106.9 billion ($3.1 billion) to the region's GVA. This growth will be fueled by improved investor and consumer confidence, coupled with government investments in key infrastructure projects.

Reasons to Buy

• Gain a comprehensive knowledge of future economic and demographic trends and understand the performance of various sectors within the city.
• Analyze and understand the business environment in the city to align your investment and expansion strategies.
• The report helps to drive a conclusion in choosing a suitable city to invest or expand according to your business structure.
• Explore new opportunities in the hospitality, tourism, construction, real estate and retail sectors.

Contents

1. CITY SNAPSHOT

2. PEST ANALYSIS

2.1 Political
2.2 Economic
2.3 Social

3. TECHNOLOGY AND INFRASTRUCTURE

3.1 Communications
3.2 Internal Transport Networks
3.3 Connectivity
3.4 Airport
3.5 Port

4. BUSINESS ENVIRONMENT ANALYSIS

5. TRAVEL AND TOURISM

5.1 Tourism Flows
5.2 Hotels
5.3 Attractions
5.4 Events

6. CONSTRUCTION AND REAL ESTATE

6.1 Investment
6.2 Real Estate Market

7. RETAIL

7.1 Retail Market
7.2 Consumption, Income and Prices
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List Of Tables

LIST OF TABLES

Table 1: Bangkok metropolitan region – key facts (estimates), 2023
Table 2: Bangkok metropolitan region – real GDP and real GDP growth, 2000–30
Table 3: Bangkok metropolitan region – economic growth comparison (Index 2010=100), 2000–30
Table 4: Bangkok metropolitan region – GDP per capita comparison, 2000–30 ($)
Table 5: Bangkok metropolitan region – employment structure, 2000–30 (% of total)
Table 6: Bangkok metropolitan area – main universities, 2023
Table 7: Bangkok metropolitan region – population comparison, 2000–30 (million)
Table 8: Bangkok metropolitan region – population by age, 2000–30 (% of total)
Table 9: Bangkok metropolitan region – mass transit network indicators, 2021
Table 10: Bangkok metropolitan region – Suvarnabhumi Airport, key airport indicators, 2019–23 (number)
Table 11: Bangkok metropolitan region – Don Mueang International Airport, key airport indicators, 2019–23 (Number)
Table 12: Bangkok metropolitan region – office rents, H1 2023
Table 13: Bangkok city – number of visitors, 2019–22 (Number)
Table 14: Bangkok city – tourists spending, 2021–22 ($ million)
Table 15: Bangkok metropolitan region – guests in accommodation facilities, 2020–22
Table 16: Bangkok metropolitan region – hotel KPIs, 2019–22
Table 17: Bangkok metropolitan region – MICE and other events

List Of Figures

LIST OF FIGURES

Figure 1: Bangkok metropolitan region – real GDP and real GDP growth, 2000–30
Figure 2: Bangkok metropolitan region – economic growth comparison (Index 2010=100), 2000–30
Figure 3: Bangkok metropolitan region – GDP per capita comparison, 2000–30
Figure 4: Bangkok metropolitan region – employment structure, 2000–30 (% of total)
Figure 5: Bangkok metropolitan region – population comparison, 2000–30
Figure 6: Bangkok metropolitan region – population by age, 2000–30 (% of total)