Wal-Mart Chile SA in Consumer Appliances (Chile)

March 2014 | 5 pages | ID: W6A47D0671AEN
Euromonitor International Ltd

Abstracts

Wal-Mart Chile SA, formerly Distribución y Servicios D&S SA, benefits from Wal-Mart’s international presence and size, which grants it a better negotiating position, allowing the company to obtain attractive prices for consumers and introduce new imported brands. In the coming years the company will focus on reaching the lower-income segments (C3 and D), through its retail brands Ekono and SuperBodega Acuenta. Wal-Mart also wants to reinforce its position outside the capital city with the...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Consumer Appliances market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 Wal-Mart Chile SA: Key Facts
Summary 2 Wal-Mart Chile SA: Operational Indicators
Company Background
Internet Strategy
Private Label
Summary 3 Wal-Mart Chile SA: Private Label Portfolio
Competitive Positioning
Summary 4 Wal-Mart Chile SA: Competitive Position 2013