Hong Kong Suning Citicall Appliance Ltd in Consumer Appliances (Hong Kong, China)

July 2014 | 2 pages | ID: HA272407F5CEN
Euromonitor International Ltd

Abstracts

Over the forecast period, Hong Kong Suning Citicall Appliance Ltd is likely to focus on expanding its retail network in Hong Kong. This is mainly to maximise its proximity to consumers so as to increase its competitiveness in electronics and appliance specialist retailing. It is also expected to focus on mid-priced brands to maximise its reach among the mass consumers.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Consumer Appliances market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 Hong Kong Suning Citicall Appliance Ltd: Key Facts
Summary 2 Hong Kong Suning Citicall Appliance Ltd: Operational Indicators
Company Background
Internet Strategy
Private Label
Competitive Positioning
Summary 3 Hong Kong Suning Citicall Appliance Ltd: Competitive Position 2013