General Electric de Chile SA in Consumer Appliances (Chile)

March 2014 | 3 pages | ID: G149D2D1C54EN
Euromonitor International Ltd

Abstracts

General Electric de Chile still competes in the local consumer appliances market. However, the distribution of some of its major consumer appliances, such as cookers, home laundry appliances and refrigeration appliances, is mostly controlled by Comercial Mabe Chile (Mabe). Mabe is one of the largest companies in the consumer appliances industry in Latin America, and was recently launched in Chile to compete in a segment in which GE does not have a strong position: the low-priced segment.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Consumer Appliances market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 General Electric de Chile: Key Facts
Company Background
Production
Summary 2 General Electric de Chile: Production Statistics 2009-2013
Summary 3 General Electric de Chile: Production Statistics 2013
Competitive Positioning
Summary 4 General Electric de Chile: Competitive Position 2013
Summary 5 Comercial Mabe Chile Ltda: Competitive Position 2013