Expert Österreich eGen in Consumer Appliances (Austria)

February 2016 | 3 pages | ID: E0F7EBF9751EN
Euromonitor International Ltd

Abstracts

Expert Österreich is set to continue following a heavily competitive pricing strategy to further consolidate its position as the leading retailer of economy and mid-priced consumer appliances in Austria. Another focus area for the retailer is set to be the improvement of the brand’s customer services, including expert advice and installation services. Expert is set to employ this strategy in a bid to develop a unique selling point and be able to fend off the competition it faces from online reta...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Consumer Appliances market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
  Summary 1 Expert Österreich eGen: Key Facts
  Summary 2 Expert Österreich eGen: Operational Indicators
Company Background
Internet Strategy
Private Label
Competitive Positioning
  Summary 3 Expert Österreich eGen: Competitive Position 2015