Distribuidora de Industrias Nacionales SA in Consumer Appliances (Chile)

March 2014 | 4 pages | ID: D1907520CF5EN
Euromonitor International Ltd

Abstracts

Distribuidora de Industrias Nacionales SA faces the challenge of defending its market position – especially outside Santiago – now that the largest retailers have expanded their coverage to second-tier cities and towns. The company will continue modernising its offer, at the same time as it improves its product portfolio. It is also investing a great deal of resources in advertising its stores through aggressive television campaigns using a famous impersonator in Chile. Distribuidora de...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Consumer Appliances market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 Distribuidora de Industrias Nacionales SA: Key Facts
Summary 2 Distribuidora de Industrias Nacionales SA: Operational Indicators
Company Background
Internet Strategy
Private Label
Summary 3 Distribuidora de Industrias Nacionales SA: Private Label Portfolio
Competitive Positioning
Summary 4 Distribuidora de Industrias Nacionales SA: Competitive Position 2013