Darty SA in Consumer Appliances (France)

April 2013 | 4 pages | ID: D47D5CE6316EN
Euromonitor International Ltd

Abstracts

In response to the decline recorded in its sales revenues during 2011 and 2012, Darty SA has shifted its focus onto consumer appliances and multimedia. The company’s strategy of moving into internet retailing is expected to become more important over the forecast period. The company is likely to continue establishing new retail outlets and it is also possible that there will be some restructuring involved as it seeks to improve its prospects over the forecast period. Some of its non-performing...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Consumer Appliances market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 Darty SA: Key Facts
Summary 2 Darty SA: Operational Indicators
Company Background
Chart 1 Darty SA in Angers
Internet Strategy
Private Label
Summary 3 Darty SA: Private Label Portfolio
Competitive Positioning
Summary 4 Darty SA : Competitive Position 2012