Birtman SA de CV, Industrias in Consumer Appliances (Mexico)

March 2016 | 2 pages | ID: B21F440B1EBEN
Euromonitor International Ltd

Abstracts

Industrias Birtman will continue to focus on the development of premium-positioned small appliances under its brands Birtman and Breville and distribution through upmarket retailers. The company aims to replicate its performance in refrigeration appliances by introducing a line of electric wine coolers/chillers.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Consumer Appliances market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
  Summary 1 Industrias Birtman SA de CV: Key Facts
Production
Competitive Positioning
  Summary 2 Industrias Birtman SA de CV: Competitive Position 2015