Arçelik AS in Consumer Appliances (Turkey)

January 2015 | 5 pages | ID: A60623053D9EN
Euromonitor International Ltd

Abstracts

Arçelik is expected to benefit from a number of factors in the forecast period, including strong customer trust, wide distribution via its own outlets and a wide range of products in consumer appliances. The company is also expected to benefit from ongoing strong investment in TV advertising.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Consumer Appliances market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
Summary 1 Arçelik AS: Key Facts
Summary 2 Arçelik AS: Operational Indicators
Company Background
Production
Summary 3 Arçelik AS: Turkish Production Sites 2014
Competitive Positioning
Summary 4 Arçelik AS: Competitive Position 2014