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The Global Rum Market – Market Analysis, Size, Segmentation, Trends, Consumption, Insights, Opportunities, Challenges and Forecast until 2024

October 2020 | 320 pages | ID: G865F35241B5EN
Williams & Marshall Strategy

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Short Description

This report presents a strategic analysis of the global rum market and a forecast for its development in the medium term. It provides a comprehensive overview of the market volume and value, dynamics, segmentation, characteristics, main players, prices, international trade, trends and insights, growth and demand drivers, challenges, etc. This is the most detailed and comprehensive report about the global rum market, covering all global regions and 151 single countries. The report presents information on each indicator for each of the 151 countries covered, offering unmatched value, accuracy and expert insights.

Report Purpose

The purpose of the report is to describe the state of the global rum market and to present real and expert-verified information about the volumes, values, dynamics, segmentation and characteristics of consumption, prices, imports, and exports. The report also presents a forecast for the market development in the medium term. In addition, the report presents an elaborate analysis of the main market participants, industry trends and insights, growth and demand drivers and challenges and all other factors, influencing the market development.

Questions This Report Answers

The report on the global rum market covers:
  • Market volume, value and dynamics for the last five years;
  • Market segmentation (by region and each covered country; by product groups, etc.) for the last five years;
  • Analysis of the factors, influencing the market development (market trends and insights, drivers and challenges);
  • Value chain analysis and structure of price formation;
  • Analysis of retail price levels and their dynamics for the last five years (broken down by region and each covered country);
  • Analysis of the major international trade flows;
  • Volume, value, dynamics, segmentation (by region and each covered country) and analysis of imports for the last five years;
  • Volume, value, dynamics, segmentation (by region and each covered country) and analysis of exports for the last five years;
  • Volume and dynamics of the average import and export prices for the last five years (broken down by region and each covered country);
  • Volume, value, dynamics, segmentation and analysis of per capita consumption for the last five years (broken down by region and each covered country);
  • Forecast for market development in the medium term (volume, value and segmentation by region and each covered country);
  • Characteristics of the main players on the market;
  • Analysis of the competitive landscape;
  • Five Forces analysis;
  • Analysis and forecast for the global economy and demographics.
How Can You Benefit from This Report?

With the help of this report you can:
  • Discover reliable and expert-verified market data, with which you can confidently make smarter business decisions and drive your business forward;
  • Track market data, including volume, value, segmentation, forecasts, dynamics and structure – past, present and future;
  • Quickly and cost–effectively own a strategic analysis and gain competitive intelligence about the market;
  • Track and identify key market trends and insights and key drivers behind recent market changes;
  • Strategically assess growth potential, opportunities, demand drivers and challenges on the market;
  • Own and compare information at both aggregate level (globally and regionally) and for each individual country, covered in the report;
      • Discover the top-performing markets (strongest and weakest performers) as well as the markets, that are forecast to grow the most in the medium term (rising stars vs. yesterday’s news) in each global region;
  • Build and execute upon a strong strategy based on verified market data and expert insights;
  • Explore and identify new market opportunities in the countries and regions within the market;
  • Discover how each of the markets performed in the past (in the last 5 years) and how it will perform in the future (in the next 6 years);
  • Strategically assess the competitive position of the main market players;
  • Evaluate how diversified the market is in terms of competitive intensity, fragmentation and environment and understand competitive threats;
  • Make important strategic decisions safely and with confidence;
  • Discover data your competitors might already have and be acting upon;
      • Evaluate your position on the market, choose a new market to enter or get to know a completely new market;
  • Receive professional expertise on the market and everything important, connected with its development;
      • Save your time and resources by not having to compile the whole research by yourself;
      • Save money by not having to invest in 151 country reports separately;
  • Get all the data you need in one place and in less than 24 hours;
  • Empower your marketing, branding, strategy, product and business development, consumption and supply functions with valuable market insights;
  • Build your investment strategy by assessing market attractiveness, regional/country attractiveness or company attractiveness;
  • Build your own market entry or market expansion strategy or evaluate your current strategy;
      • Add value to pitches and presentations by using verified market data and expert insights;
          • Evaluate the key macroeconomic indicators to get insight into the general trends within the economy and demographics.
      What Kind of Data Is Presented in This Report?

      This report presents data, which is:
      • Reliable (the report is prepared using a proven methodology, including both primary and secondary research);
      • Expert-verified (the data is cross-checked and confirmed by more than 50 global and local experts, representatives of the main market players);
          • Real (allowing you to confidently make smarter business and strategic decisions);
          • Comprehensive (breaks down the overall global data into separate data for 151 countries);
          • Comparable (the report covers information, which has been calculated in the same units for each indicator, making it comparable among all global countries and regions but still taking into account the local differences of the markets);
                  • Easy to read, perceive and understand (you do not have to be a market expert to understand what really is happening on the market and how it works);
      • Valuable (the value you get from this report is much higher than the investment you make for it);
          • Quick and hassle-free to get (you can be reading this report in less than 24 hours);
              • Commercially feasible - you do not have to invest in 151 country reports separately;
          • All in one place;
              • Easy to get - just a few clicks away!
              What Kind of Decisions You Can Make Based on the Data in This Report?

              This report presents reliable and real market data, providing valuable support to make important strategic decisions regarding:
              • Strategic planning;
              • Marketing and sales;
              • Market and industry evaluation;
              • Evaluation of market opportunities, risks and challenges;
              • Regional and country evaluation and opportunity analysis;
              • Market entry;
              • Market growth;
              • Pricing and promotion;
              • New product development;
              • Distribution;
              • Sourcing and supply chain management;
              • Company evaluation;
              • Mergers and acquisitions.
              Who Is This Report for?

              This report is for people who already are actively working on this market, representatives of producers, distributors, importers, exporters, wholesalers, retailers, suppliers:
              • Industry C Level executives;
              • Directors;
              • Industry strategists;
              • Marketing professionals;
              • Business development professionals;
              • Product developers;
              • Product marketers and strategists;
              • Product managers;
              • Project managers;
              • Suppliers;
              • Traders;
              This report is also for people, not directly and actively involved in the market, representatives of investors, consultants, advisors and financial institutions:
              • Management consultants;
              • Investment managers;
              • Financial professionals;
              • Bank managers;
              • M&A managers.
              Short Methodology

              This research report has been prepared using the proven WMStrategy’s methodology, including a blend of qualitative and quantitative data. The information comes from official sources and insights from market experts (representatives of the main market participants), gathered by semi-structured interviews. For this particular report, more than 50 market expert interviews have been conducted with experts from the leading market companies (producers, distributors, retailers, suppliers, etc.). The full list of interviewed experts and a detailed methodology are available upon request.

              Regional Coverage

              The report on the global rum market breaks down the world into the following regions and countries and covers every single one of them:
              • Africa (Algeria, Angola, Benin, Botswana, Burkina Faso, Burundi, Cameroon, Chad, Republic of the Congo, Egypt, Equatorial Guinea, Ethiopia, Gabon, Gambia, Ghana, Guinea, Ivory Coast, Kenya, Lesotho, Madagascar, Malawi, Mauritius, Morocco, Mozambique, Namibia, Niger, Nigeria, Rwanda, Senegal, Seychelles, Sierra Leone, South Africa, Sudan, Tanzania, Togo, Tunisia, Uganda, Zambia, Zimbabwe);
              • Asia and Pacific (Australia, Bangladesh, Bhutan, Brunei Darussalam, Cambodia, Fiji, India, Indonesia, Laos, Malaysia, Mongolia, Myanmar, Nepal, New Zealand, Pakistan, Papua New Guinea, Philippines, Singapore, Sri Lanka, Thailand, Timor-Leste, Vietnam)
              • The CIS countries (Armenia, Azerbaijan, Belarus, Georgia, Kazakhstan, Kyrgyzstan, Moldova, Russian Federation, Tajikistan, Turkmenistan, Ukraine, Uzbekistan);
              • Europe (Albania, Austria, Belgium, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus, The Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Iceland, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, Montenegro, The Netherlands, North Macedonia, Norway, Poland, Portugal, Romania, Serbia, Slovakia, Slovenia, Spain, Sweden, Switzerland, Turkey, The United Kingdom);
              • The Middle East (Bahrain, Iran, Iraq, Israel, Jordan, Kuwait, Lebanon, Oman, Qatar, Saudi Arabia, The United Arab Emirates);
              • North America (Canada, Mexico, The United States of America);
              • North East Asia (China, Hong Kong, Japan, South Korea);
              • South and Central America (Argentina, Belize, Bolivia, Brazil, Chile, Colombia, Costa Rica, Cuba, Dominican Republic, Ecuador, El Salvador, Guatemala, Guyana, Haiti, Honduras, Jamaica, Nicaragua, Panama, Paraguay, Peru, Suriname, Uruguay).
              Besides the fact that this report provides data on each indicator for each and every covered country, the report also breaks down the world into more regions than any other report. For example, North East Asia has been presented separately from Asia and Pacific due to the economic importance of China, Japan and South Korea and their cultural differences from the other countries in Asia and Pacific.

              Product Coverage

              This report covers the following product groups:
              • Rum (including run and taffia; excluding ready-to-drink cocktails, containing rum or taffia).
              Recap
              This is the most valuable, detailed and comprehensive report about the global rum market currently available, covering all global regions and 151 single countries! We also offer similar reports, covering every global country and region separately and offer special terms for bundle purchases. So, if you are interested in the global rum market, this research report will provide you with reliable, expert-verified and real market data you can safely and confidently base your decisions on. In a quick and hassle-free way, it will provide you with a strategic analysis of the market, its recent and future development. In addition, this solution will save you time and money while presenting you all the necessary information, empowering you to make informed commercial decisions and move your business forward!
              This report is the most in-depth publicly available business analysis that exists on this particular market. And it is all here in one place, just a few clicks away!

              Report Customization

              If the report as is does not work for you, you can get it customized, according to your own specific requirements and criteria. Feel free to contact us for more information!

              EXECUTIVE SUMMARY

              The global rum market was equal to 14.01 billion USD (calculated in retail prices) in 2014. Until 2024, the rum market in the world is forecast to reach 19.64 billion USD (in retail prices), thus increasing at a CAGR of 3.71% per annum for the period 2019-2024. This is an increase, compared to the growth of about 3.18% per year, registered in 2014-2018.

              The average consumption per capita in value terms reached 4.12 USD per capita (in retail prices) in 2014. In the next five years, it grew at a CAGR of 2.77% per annum. In the medium term (by 2024), the indicator is forecast to speed up its growth and increase at a CAGR of 3.05% per annum.
              Rum market has been significantly influenced by the modern drink culture in the past few years. Both consumers and bartenders are seriously interested in deepening their knowledge of alcoholic beverages and rum in particular. In addition, provenance, heritage and style are not only describing the dynamic spirit industry, but also create an emotional appeal and connect with the contemporary consumer. Over the last few years, consumers are increasingly interested in some not so traditional locations for rum production such as Philippines. Similarly, the golden rum is another growing category, prompting the overall rum market across the world. At the same time, as consumers are more willing to try different things, flavored rum is another popular category gaining momentum. Demand for more exotic aromas and unique tastes has stimulated the development and introduction of new taste combinations of fruits and spices such as coffee rum and coconut rum.
              Premiumization is another strong trend, which is driving the overall market, led by customers’ desire to drink less but better. As a matter of fact, the global sales of premium rum, including super-premium and ultra-premium rums have been growing faster than the overall category. Following the growing trend of premiumization, companies are entering into corporate restructuring deals in order to premiumize their portfolios. For instance, in 2019 Diageo announced its agreement with Corporaci?n Cuba Ron to form a joint venture called Ron Santiago. The agreement provides Diageo with an important opportunity to further expand its portfolio in the premium rum category.
1. INTRODUCTION

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. PRODUCT DESCRIPTION

5. STATE OF THE GLOBAL DEMOGRAPHICS AND ECONOMY

5.1. Characteristics of the Global Demographics in 2014-2018
5.2. Characteristics of the Global Economy in 2014-2018
5.3. Forecast for the Development of the Global Economy in the Short Term

6. OVERVIEW, SEGMENTATION AND ANALYSIS OF THE GLOBAL RUM MARKET

6.1. Volume, Value and Dynamics of the Global rum Market in 2014-2018
6.2. Segmentation of the Global rum Market in 2014-2018 by Main Regions
6.3. Segmentation of the Global rum Market in 2014-2018 by Countries
6.4. Trends and Insights of the Global rum Market
6.5. Profiles of the Main Players on the Global rum Market
6.6. Five Forces Analysis
6.7. Competitive Landscape on the Global rum Market
6.8. Drivers and Challenges That Will Affect the Future Development of the Global rum Market

7. CHARACTERISTICS AND ANALYSIS OF THE GLOBAL PRICES OF RUM IN 2014-2018 7.1. VALUE CHAIN ANALYSIS

7.2. Structure of Price Formation
7.3. Segmentation of the Average Retail Prices of rum Globally in 2014-2018 by Main Regions
7.4. Segmentation of the Average Retail Prices of rum Globally in 2014-2018 by Countries

8. GLOBAL FOREIGN TRADE OPERATIONS OF RUM

8.1. Global Foreign Trade Operations of rum in 2014-2018

9. OVERVIEW, SEGMENTATION AND ANALYSIS OF THE GLOBAL IMPORTS OF RUM

9.1. Volume, Value and Dynamics of the Global Imports of rum in 2014-2018
9.2. Segmentation of the Global Imports of rum by Importing Regions in 2014-2018
9.3. Segmentation of the Global Imports of rum by Importing Countries in 2014-2018
9.4. Segmentation of the Average Import Prices of rum by Importing Countries in 2014-2018

10. OVERVIEW, SEGMENTATION AND ANALYSIS OF THE GLOBAL EXPORTS OF RUM

10.1. Volume, Value and Dynamics of the Global Exports of rum in 2014-2018
10.2. Segmentation of the Global Exports of rum by Exporting Regions in 2014-2018
10.3. Segmentation of the Global Exports of rum by Exporting Countries in 2014-2018
10.4. Segmentation of the Average Export Prices of rum by Exporting Countries in 2014-2018

11. CHARACTERISTICS AND SEGMENTATION OF THE GLOBAL CONSUMPTION OF RUM PER CAPITA

11.1. Segmentation of the Global rum Consumption per Capita by Main Regions in 2014-2018
11.2. Segmentation of the Global rum Consumption per Capita by Countries in 2014-2018

12. FORECAST FOR DEVELOPMENT OF THE GLOBAL RUM MARKET IN 2019-2024

12.1. Forecast for Development of the Global rum Market in 2019-2024 in Three Possible Scenarios
12.2. Forecast for Development of the Global rum Market, Broken down by Main Regions in 2019-2024
12.3. Forecast for Development of the Global rum Market, Broken down by Countries in 2019-2024
About us

LIST OF TABLES

Global population, broken down by main regions in 2014-2018, in millions of people and in %
Global population growth rate, population density, urban population and life expectancy, broken down by regions in 2014-2018, in %, people per sq.km. and years
Age structure of the global population, broken down by main regions, in %
Sex structure of the global population, broken down by main regions, in %
Global GDP, broken down by main regions, in millions of USD
Global GNI per capita (Atlas method), broken down by main regions, in USD
Global GDP per capita and GDP annual growth, broken down by main regions, in USD per capita and in %
Global unemployment rate, labor force participation rate and GDP per person employed, broken down by regions in 2014-2018, in % and in constant 2011 PPP USD
Global school enrollment (tertiary education), broken down by main regions, in % of gross education
Global inflation rate – consumer prices, GDP deflator, bank capital to assets ratio, and bank nonperforming loans to total gross loans, broken down by main regions, in %
Global imports and exports of goods and services, BoP, broken down by main regions, in millions of USD and in %
Forecasted global GDP, broken down by main regions, in billions of USD
Forecasted global GDP growth, broken down by main regions, in %
Forecasted global GDP per capita, current prices, broken down by main regions, in %
Volume and dynamics of the global rum market in 2014-2018, in million liters and in %
Value (in RSP) and dynamics of the global rum market in 2014-2018, in million USD and in %
Volume and dynamics of the global rum market, broken down by main regions in 2014-2018, in million liters and in %
Value (in RSP) and dynamics of the global rum market, broken down by main regions in 2014-2018, in million USD and in %
Segmentation of the rum market in Africa by countries in 2014-2018, in million liters and in %
Segmentation of the rum market in Africa by countries in 2014-2018 in value terms (in RSP), in million USD and in %
Segmentation of the rum market in Asia and Pacific by countries in 2014-2018, in million liters and in %
Segmentation of the rum market in Asia and Pacific by countries in 2014-2018 in value terms (in RSP), in million USD and in %
Segmentation of the rum market in the CIS countries by countries in 2014-2018, in million liters and in %
Segmentation of the rum market in the CIS countries by countries in 2014-2018 in value terms (in RSP), in million USD and in %
Segmentation of the rum market in Europe by countries in 2014-2018, in million liters and in %
Segmentation of the rum market in Europe by countries in 2014-2018 in value terms (in RSP), in million USD and in %
Segmentation of the rum market in the Middle East by countries in 2014-2018, in million liters and in %
Segmentation of the rum market in the Middle East by countries in 2014-2018 in value terms (in RSP), in million USD and in %
Segmentation of the rum market in North America by countries in 2014-2018, in million liters and in %
Segmentation of the rum market in North America by countries in 2014-2018 in value terms (in RSP), in million USD and in %
Segmentation of the rum market in North East Asia by countries in 2014-2018, in million liters and in %
Segmentation of the rum market in North East Asia by countries in 2014-2018 in value terms (in RSP), in million USD and in %
Segmentation of the rum market in South and Central America by countries in 2014-2018, in million liters and in %
Segmentation of the rum market in South and Central America by countries in 2014-2018 in value terms (in RSP), in million USD and in %
Key financial indicators of Company A for the FY 2014 – FY 2018, in millions of USD and in %
Key financial indicators of Company B for the FY 2014 – FY 2018, in millions of USD and in %
Key financial indicators of Company C for the FY 2014 – FY 2018, in millions of USD and in %
Key financial indicators of Company D for the FY 2014 – FY 2018, in millions of USD and in %
Key financial indicators of Company E for the FY 2014 – FY 2018, in millions of USD and in %
Key financial indicators of Company F for the FY 2014 – FY 2018, in millions of USD and in %
Key financial indicators of Company G for the FY 2014 – FY 2018, in millions of USD and in %
Key financial indicators of Company H for the FY 2014 – FY 2018, in millions of USD and in %
Key financial indicators of Company I for the FY 2014 – FY 2018, in millions of USD and in %
Key financial indicators of Company J for the FY 2014 – FY 2018, in millions of USD and in %
Average annual retail prices of rum globally, broken down by main regions in 2014-2018, in USD per liter and in %
Segmentation of the average annual retail prices of rum in Africa, broken down by countries in 2014-2018, in USD per liter and in %
Segmentation of the average annual retail prices of rum in Asia and Pacific, broken down by countries in 2014-2018, in USD per liter and in %
Segmentation of the average annual retail prices of rum in the CIS countries, broken down by countries in 2014-2018, in USD per liter and in %
Segmentation of the average annual retail prices of rum in Europe, broken down by countries in 2014-2018, in USD per liter and in %
Segmentation of the average annual retail prices of rum in the Middle East, broken down by countries in 2014-2018, in USD per liter and in %
Segmentation of the average annual retail prices of rum in North America, broken down by countries in 2014-2018, in USD per liter and in %
Segmentation of the average annual retail prices of rum in North East Asia, broken down by countries in 2014-2018, in USD per liter and in %
Segmentation of the average annual retail prices of rum in South and Central America, broken down by countries in 2014-2018, in USD per liter and in %
Trade balance of the rum foreign trade by main regions in 2014-2018, in million liters and in %
Trade balance of the rum foreign trade by main regions in 2014-2018, in million USD and in %
Volume and dynamics of the global imports of rum in 2014-2018, in million liters and in %
Value and dynamics of the global imports of rum in 2014-2018, in million USD and in %
Segmentation of the global imports of rum by importing regions in 2014-2018, in million liters and in %
Segmentation of the global imports of rum by importing regions in 2014-2018, in million USD and in %
Segmentation of the African imports of rum by importing countries in 2014-2018, in million liters and in %
Segmentation of the African imports of rum by importing countries in 2014-2018, in million USD and in %
Segmentation of the Asian and Pacific imports of rum by importing countries in 2014-2018, in million liters and in %
Segmentation of the Asian and Pacific imports of rum by importing countries in 2014-2018, in million USD and in %
Segmentation of the CIS countries’ imports of rum by importing countries in 2014-2018, in million liters and in %
Segmentation of the CIS countries’ imports of rum by importing countries in 2014-2018, in million USD and in %
Segmentation of the European imports of rum by importing countries in 2014-2018, in million liters and in %
Segmentation of the European imports of rum by importing countries in 2014-2018, in million USD and in %
Segmentation of the Middle Eastern imports of rum by importing countries in 2014-2018, in million liters and in %
Segmentation of the Middle Eastern imports of rum by importing countries in 2014-2018, in million USD and in %
Segmentation of the North American imports of rum by importing countries in 2014-2018, in million liters and in %
Segmentation of the North American imports of rum by importing countries in 2014-2018, in million USD and in %
Segmentation of the North East Asian imports of rum by importing countries in 2014-2018, in million liters and in %
Segmentation of the North East Asian imports of rum by importing countries in 2014-2018, in million USD and in %
Segmentation of the South and Central American imports of rum by importing countries in 2014-2018, in million liters and in %
Segmentation of the South and Central American imports of rum by importing countries in 2014-2018, in million USD and in %
Value and dynamics of the average import prices of the rum, imported to Africa by importing countries in 2014-2018, in USD per liter and in %
Value and dynamics of the average import prices of the rum, imported to Asia and Pacific by importing countries in 2014-2018, in USD per liter and in %
Value and dynamics of the average import prices of the rum, imported to the CIS countries by importing countries in 2014-2018, in USD per liter and in %
Value and dynamics of the average import prices of the rum, imported to Europe by importing countries in 2014-2018, in USD per liter and in %
Value and dynamics of the average import prices of the rum, imported to the Middle East by importing countries in 2014-2018, in USD per liter and in %
Value and dynamics of the average import prices of the rum, imported to North America by importing countries in 2014-2018, in USD per liter and in %
Value and dynamics of the average import prices of the rum, imported to North East Asia by importing countries in 2014-2018, in USD per liter and in %
Value and dynamics of the average import prices of the rum, imported to South and Central America by importing countries in 2014-2018, in USD per liter and in %
Volume and dynamics of the global exports of rum in 2014-2018, in million liters and in %
Value and dynamics of the global exports of rum in 2014-2018, in million USD and in %
Segmentation of the global exports of rum by exporting regions in 2014-2018, in million liters and in %
Segmentation of the global exports of rum by exporting regions in 2014-2018, in million USD and in %
Segmentation of the African exports of rum by exporting countries in 2014-2018, in million liters and in %
Segmentation of the African exports of rum by exporting countries in 2014-2018, in million USD and in %
Segmentation of the Asian and Pacific exports of rum by exporting countries in 2014-2018, in million liters and in %
Segmentation of the Asian and Pacific exports of rum by exporting countries in 2014-2018, in million USD and in %
Segmentation of the CIS countries’ exports of rum by exporting countries in 2014-2018, in million liters and in %
Segmentation of the CIS countries’ exports of rum by exporting countries in 2014-2018, in million USD and in %
Segmentation of the European exports of rum by exporting countries in 2014-2018, in million liters and in %
Segmentation of the European exports of rum by exporting countries in 2014-2018, in million USD and in %
Segmentation of the Middle Eastern exports of rum by exporting countries in 2014-2018, in million liters and in %
Segmentation of the Middle Eastern exports of rum by exporting countries in 2014-2018, in million USD and in %
Segmentation of the North American exports of rum by exporting countries in 2014-2018, in million liters and in %
Segmentation of the North American exports of rum by exporting countries in 2014-2018, in million USD and in %
Segmentation of the North East Asian exports of rum by exporting countries in 2014-2018, in million liters and in %
Segmentation of the North East Asian exports of rum by exporting countries in 2014-2018, in million USD and in %
Segmentation of the South and Central American exports of rum by exporting countries in 2014-2018, in million liters and in %
Segmentation of the South and Central American exports of rum by exporting countries in 2014-2018, in million USD and in %
Value and dynamics of the average export prices of the rum, exported from Africa by exporting countries in 2014-2018, in USD per liter and in %
Value and dynamics of the average export prices of the rum, exported from Asia and Pacific by exporting countries in 2014-2018, in USD per liter and in %
Value and dynamics of the average export prices of the rum, exported from the CIS countries by exporting countries in 2014-2018, in USD per liter and in %
Value and dynamics of the average export prices of the rum, exported from Europe by exporting countries in 2014-2018, in USD per liter and in %
Value and dynamics of the average export prices of the rum, exported from the Middle East by exporting countries in 2014-2018, in USD per liter and in %
Value and dynamics of the average export prices of the rum, exported from North America by exporting countries in 2014-2018, in USD per liter and in %
Value and dynamics of the average export prices of the rum, exported from North East Asia by exporting countries in 2014-2018, in USD per liter and in %
Value and dynamics of the average export prices of the rum, exported from South and Central America by exporting countries in 2014-2018, in USD per liter and in %
Volume and dynamics of the global per capita consumption of rum by consuming regions in 2014-2018, in liters per capita and in %
Value and dynamics of the per capita global consumption of rum by consuming regions in 2014-2018, in USD per capita and in %
Volume and dynamics of the average annual consumption of rum per capita in Africa by consuming countries in 2014-2018, in liters per capita and in %
Value and dynamics of the average annual consumption of rum per capita in Africa by consuming countries in 2014-20188, in USD per capita and in %
Volume and dynamics of the average annual consumption of rum per capita in Asia and Pacific by consuming countries in 2014-2018, in liters per capita and in %
Value and dynamics of the average annual consumption of rum per capita in Asia and Pacific by consuming countries in 2014-2018, in USD per capita and in %
Volume and dynamics of the average annual consumption of rum per capita in the CIS countries by consuming countries in 2014-2018, in liters per capita and in %
Value and dynamics of the average annual consumption of rum per capita in the CIS countries by consuming countries in 2014-2018, in USD per capita and in %
Volume and dynamics of the average annual consumption of rum per capita in Europe by consuming countries in 2014-2018, in liters per capita and in %
Value and dynamics of the average annual consumption of rum per capita in Europe by consuming countries in 2014-2018, in USD per capita and in %
Volume and dynamics of the average annual consumption of rum per capita in the Middle East by consuming countries in 2014-2018, in liters per capita and in %
Value and dynamics of the average annual consumption of rum per capita in the Middle East by consuming countries in 2014-2018, in USD per capita and in %
Volume and dynamics of the average annual consumption of rum per capita in North America by consuming countries in 2014-2018, in liters per capita and in %
Value and dynamics of the average annual consumption of rum per capita in North America by consuming countries in 2014-2018, in USD per capita and in %
Volume and dynamics of the average annual consumption of rum per capita in North East Asia by consuming countries in 2014-2018, in liters per capita and in %
Value and dynamics of the average annual consumption of rum per capita in North East Asia by consuming countries in 2014-2018, in USD per capita and in %
Volume and dynamics of the average annual consumption of rum per capita in South and Central America by consuming countries in 2014-2018, in liters per capita and in %
Value and dynamics of the average annual consumption of rum per capita in South and Central America by consuming countries in 2014-2018, in USD per capita and in %
Volume, value (in RSP) and dynamics of the global rum market in 2014-2018 and forecast for its development in 2019-2024 (within the framework of the base scenario), in million liters, in million USD and in %
Volume, value (in RSP) and dynamics of the global rum market in 2014-2018 and forecast for its development in 2019-2024 (within the framework of the pessimistic scenario), in million liters, in million USD and in %
Volume, value (in RSP) and dynamics of the global rum market in 2014-2018 and forecast for its development in 2019-2024 (within the framework of the optimistic scenario), in million liters, in million USD and in %
Forecast for development of the global rum market in 2019-2024 (base scenario), broken down by main regions, in million liters and in %
Forecast for development of the global rum market in 2019-2024 (base scenario), broken down by main regions, in million USD and in %
Forecast for development of the rum market in Africa in 2019-2024, broken down by countries, in million liters and in %
Forecast for development of the rum market in Africa in 2019-2024, broken down by countries, in million USD and in %
Forecast for development of the rum market in Asia and Pacific in 2019-2024, broken down by countries, in million liters and in %
Forecast for development of the rum market in Asia and Pacific in 2019-2024, broken down by countries, in million USD and in %
Forecast for development of the rum market in the CIS countries in 2019-2024, broken down by countries, in million liters and in %
Forecast for development of the rum market in the CIS countries in 2019-2024, broken down by countries, in million USD and in %
Forecast for development of the rum market in Europe in 2019-2024, broken down by countries, in million liters and in %
Forecast for development of the rum market in Europe in 2019-2024, broken down by countries, in million USD and in %
Forecast for development of the rum market in the Middle East in 2019-2024, broken down by countries, in million liters and in %
Forecast for development of the rum market in the Middle East in 2019-2024, broken down by countries, in million USD and in %
Forecast for development of the rum market in North America in 2019-2024, broken down by countries, in million liters and in %
Forecast for development of the rum market in North America in 2019-2024, broken down by countries, in million USD and in %
Forecast for development of the rum market in North East Asia in 2019-2024, broken down by countries, in million liters and in %
Forecast for development of the rum market in North East Asia in 2019-2024, broken down by countries, in million USD and in %
Forecast for development of the rum market in South and Central America in 2019-2024, broken down by countries, in million liters and in %
Forecast for development of the rum market in South and Central America in 2019-2024, broken down by countries, in million USD and in %
LIST OF FIGURES

Volume and dynamics of the global rum market in 2014-2018, in million liters and in %
Value (in RSP) and dynamics of the global rum market in 2014-2018, in million USD and in %
Segmentation of the global rum market by main regions in volume terms in 2018, in % to the total
Segmentation of the global rum market by main regions in value terms in 2018, in % to the total
Segmentation of the rum market in Africa in volume terms in 2018 by countries, in %
Segmentation of the rum market in Africa in value terms (in RSP) in 2018 by countries, in %
Segmentation of the rum market in Asia and Pacific in volume terms in 2018 by countries, in %
Segmentation of the rum market in Asia and Pacific in value terms (in RSP) in 2018 by countries, in %
Segmentation of the rum market in the CIS countries in volume terms in 2018 by countries, in %
Segmentation of the rum market in the CIS countries in value terms (in RSP) in 2018 by countries, in %
Segmentation of the rum market in Europe in volume terms in 2018 by countries, in %
Segmentation of the rum market in Europe in value terms (in RSP) in 2018 by countries, in %
Segmentation of the rum market in the Middle East in volume terms in 2018 by countries, in %
Segmentation of the rum market in the Middle East in value terms (in RSP) in 2018 by countries, in %
Segmentation of the rum market in North America in volume terms in 2018 by countries, in %
Segmentation of the rum market in North America in value terms (in RSP) in 2018 by countries, in %
Segmentation of the rum market in North East Asia in volume terms in 2018 by countries, in %
Segmentation of the rum market in North East Asia in value terms (in RSP) in 2018 by countries, in %
Segmentation of the rum market in South and Central America in volume terms in 2018 by countries, in %
Segmentation of the rum market in South and Central America in value terms (in RSP) in 2018 by countries, in %
Value chain analysis, in %
Structure of price formation, in %
Deviation of the average retail prices of rum globally, broken down by main regions in 2018, in USD per liter
Deviation of the segmentation of the average annual retail prices of rum in Africa, broken down by countries in 2018, in USD per liter
Deviation of the segmentation of the average annual retail prices of rum in Asia and Pacific, broken down by countries in 2018, in USD per liter
Deviation of the segmentation of the average annual retail prices of rum in the CIS countries, broken down by countries in 2018, in USD per liter
Deviation of the segmentation of the average annual retail prices of rum in Europe, broken down by countries in 2018, in USD per liter
Deviation of the segmentation of the average annual retail prices of rum in the Middle East, broken down by countries in 2018, in USD per liter
Deviation of the segmentation of the average annual retail prices of rum in North America, broken down by countries in 2018, in USD per liter
Deviation of the segmentation of the average annual retail prices of rum in North East Asia, broken down by countries in 2018, in USD per liter
Deviation of the segmentation of the average annual retail prices of rum in South and Central America, broken down by countries in 2018, in USD per liter
Volume and dynamics of the global imports of rum in 2014-2018, in million liters and in %
Value and dynamics of the global imports of rum in 2014-2018, in million USD and in %
Segmentation of the global imports of rum by importing regions in volume terms in 2018, in % to the total global imports
Segmentation of the global imports of rum by importing regions in value terms in 2018, in % to the total global imports
Segmentation of the imports of rum to Africa by importing countries in volume terms in 2018, in % to the total African imports
Segmentation of the imports of rum to Africa by importing countries in value terms in 2018, in % to the total African imports
Segmentation of the imports of rum to Asia and Pacific by importing countries in volume terms in 2018, in % to the total Asian and Pacific imports
Segmentation of the imports of rum to Asia and Pacific by importing countries in value terms in 2018, in % to the total Asian and Pacific imports
Segmentation of the imports of rum to the CIS countries by importing countries in volume terms in 2018, in % to the total CIS countries’ imports
Segmentation of the imports of rum to the CIS countries by importing countries in value terms in 2018, in % to the total CIS countries’ imports
Segmentation of the imports of rum to Europe by importing countries in volume terms in 2018, in % to the total European imports
Segmentation of the imports of rum to Europe by importing countries in value terms in 2018, in % to the total European imports
Segmentation of the imports of rum to the Middle East by importing countries in volume terms in 2018, in % to the total Middle Eastern imports
Segmentation of the imports of rum to the Middle East by importing countries in value terms in 2018, in % to the total Middle Eastern imports
Segmentation of the imports of rum to North America by importing countries in volume terms in 2018, in % to the total North American imports
Segmentation of the imports of rum to North America by importing countries in value terms in 2018, in % to the total North American imports
Segmentation of the imports of rum to North East Asia by importing countries in volume terms in 2018, in % to the total North East Asian imports
Segmentation of the imports of rum to North East Asia by importing countries in value terms in 2018, in % to the total North East Asian imports
Segmentation of the imports of rum to South and Central America by importing countries in volume terms in 2018, in % to the total South and Central American imports
Segmentation of the imports of rum to South and Central America by importing countries in value terms in 2018, in % to the total South and Central American imports
Deviation of the average import prices of the rum, imported to Africa by importing countries in 2018, in USD per liter
Deviation of the average import prices of the rum, imported to Asia and Pacific by importing countries in 2018, in USD per liter
Deviation of the average import prices of the rum, imported to the CIS countries by importing countries in 2018, in USD per liter
Deviation of the average import prices of the rum, imported to Europe by importing countries in 2018, in USD per liter
Deviation of the average import prices of the rum, imported to the Middle East by importing countries in 2018, in USD per liter
Deviation of the average import prices of the rum, imported to North America by importing countries in 2018, in USD per liter
Deviation of the average import prices of the rum, imported to North East Asia by importing countries in 2018, in USD per liter
Deviation of the average import prices of the rum, imported to South and Central America by importing countries in 2018, in USD per liter
Volume and dynamics of the global exports of rum in 2014-2018, in million liters and in %
Value and dynamics of the global exports of rum in 2014-2018, in million USD and in %
Segmentation of the global exports of rum by exporting regions in volume terms in 2018, in % to the total exports
Segmentation of the global exports of rum by exporting regions in value terms in 2018, in % to the total global exports
Segmentation of the African exports of rum by exporting countries in volume terms in 2018, in % to the total African exports
Segmentation of the African exports of rum by exporting countries in value terms in 2018, in % to the total African exports
Segmentation of the Asian and Pacific exports of rum by exporting countries in volume terms in 2018, in % to the total Asian and Pacific exports
Segmentation of the Asian and Pacific exports of rum by exporting countries in value terms in 2018, in % to the total Asian and Pacific exports
Segmentation of the CIS exports of rum by exporting countries in volume terms in 2018, in % to the total CIS countries’ exports
Segmentation of the CIS exports of rum by exporting countries in value terms in 2018, in % to the total CIS countries’ exports
Segmentation of the European exports of rum by exporting countries in volume terms in 2018, in % to the total European exports
Segmentation of the European exports of rum by exporting countries in value terms in 2018, in % to the total European exports
Segmentation of the Middle Eastern exports of rum by exporting countries in volume terms in 2018, in % to the total Middle Eastern exports
Segmentation of the Middle Eastern exports of rum by exporting countries in value terms in 2018, in % to the total Middle Eastern exports
Segmentation of the North American exports of rum by exporting countries in volume terms in 2018, in % to the total North American exports
Segmentation of the North American exports of rum by exporting countries in value terms in 2018, in % to the total North American exports
Segmentation of the North East Asian exports of rum by exporting countries in volume terms in 2018, in % to the total North East Asian exports
Segmentation of the North East Asian exports of rum by exporting countries in value terms in 2018, in % to the total North East Asian exports
Segmentation of the South and Central American exports of rum by exporting countries in volume terms in 2018, in % to the total South and Central American exports
Segmentation of the South and Central American exports of rum by exporting countries in value terms in 2018, in % to the total South and Central American exports
Deviation of the average export prices of the rum, exported from Africa by exporting countries in 2018, in USD per liter
Deviation of the average export prices of the rum, exported from Asia and Pacific by exporting countries in 2018, in USD per liter
Deviation of the average export prices of the rum, exported from the CIS countries by exporting countries in 2018, in USD per liter
Deviation of the average export prices of the rum, exported from Europe by exporting countries in 2018, in USD per liter
Deviation of the average export prices of the rum, exported from the Middle East by exporting countries in 2018, in USD per liter
Deviation of the average export prices of the rum, exported from North America by exporting countries in 2018, in USD per liter
Deviation of the average export prices of the rum, exported from North East Asia by exporting countries in 2018, in USD per liter
Deviation of the average export prices of the rum, exported from South and Central America by exporting countries in 2018, in USD per liter
Deviation of the annual average per capita consumption of rum globally in 2018, broken down by consuming regions in volume terms, in liters per capita
Deviation of the annual average per capita consumption of rum globally in 2018, broken down by consuming regions in value terms (in RSP), in USD per capita
Deviation of the average annual consumption of rum per capita in Africa by consuming countries in 2018 in volume terms, in liters per capita
Deviation of the average annual consumption of rum per capita in Africa by consuming countries in 2018 in value terms, in USD per capita
Deviation of the average annual consumption of rum per capita in Asia and Pacific by consuming countries in 2018 in volume terms, in liters per capita
Deviation of the average annual consumption of rum per capita in Asia and Pacific by consuming countries in 2018 in value terms, in USD per capita
Deviation of the average annual consumption of rum per capita in the CIS countries by consuming countries in 2018 in volume terms, in liters per capita
Deviation of the average annual consumption of rum per capita in the CIS countries by consuming countries in 2018 in value terms, in USD per capita
Deviation of the average annual consumption of rum per capita in Europe by consuming countries in 2018 in volume terms, in liters per capita
Deviation of the average annual consumption of rum per capita in Europe by consuming countries in 2018 in value terms, in USD per capita
Deviation of the average annual consumption of rum per capita in the Middle East by consuming countries in 2018 in volume terms, in liters per capita
Deviation of the average annual consumption of rum per capita in the Middle East by consuming countries in 2018 in value terms, in USD per capita
Deviation of the average annual consumption of rum per capita in North America by consuming countries in 2018 in volume terms, in liters per capita
Deviation of the average annual consumption of rum per capita in North America by consuming countries in 2018 in value terms, in USD per capita
Deviation of the average annual consumption of rum per capita in North East Asia by consuming countries in 2018 in volume terms, in liters per capita
Deviation of the average annual consumption of rum per capita in North East Asia by consuming countries in 2018 in value terms, in USD per capita
Deviation of the average annual consumption of rum per capita in South and Central America by consuming countries in 2018 in volume terms, in liters per capita
Deviation of the average annual consumption of rum per capita in South and Central America by consuming countries in 2018 in value terms, in USD per capita
Volume and dynamics of the global rum market in 2014-2018 and forecast for its development in 2019-2024 (within the framework of the base scenario), in million liters and in %
Volume and dynamics of the global rum market in 2014-2018 and forecast for its development in 2019-2024 (within the framework of the pessimistic scenario), in million liters and in %
Volume and dynamics of the global rum market in 2014-2018 and forecast for its development in 2019-2024 (within the framework of the optimistic scenario), in mil


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