Cider/Perry in Estonia

July 2023 | 22 pages | ID: C6EEE2880EFEN
Euromonitor International Ltd

Abstracts

Cider/perry continued to see a dip in off-trade volume sales in 2022. The growing popularity of flavoured/mixed lager had a negative effect on cider/perry. Cider/perry retail unit prices rose in 2022 due to the galloping inflation in the country. While buoying current value sales, this negatively affected product demand. Customers who were not willing to pay high prices switched to cheaper alternatives like flavoured/mixed lager, which had a negative effect on the market size of cider/perry.

Euromonitor International's Cider/Perry in Estonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2018-2022), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Non Alcoholic Cider/Perry, Regular Cider/Perry.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Cider/Perry market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

CIDER/PERRY IN ESTONIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Cider/perry loses ground to cheaper flavoured/mixed lager
Rising prices contribute to fall in demand in the on-trade channel
Smaller players increase the pressure on the leaders
PROSPECTS AND OPPORTUNITIES
Cider/perry to continue its downward demand trajectory
Flavoured and craft options to offer some growth potential
Changing consumer shopping behaviour to disrupt distribution patterns
CATEGORY DATA
Table 1 Sales of Cider/Perry: Total Volume 2017-2022
Table 2 Sales of Cider/Perry: Total Value 2017-2022
Table 3 Sales of Cider/Perry: % Total Volume Growth 2017-2022
Table 4 Sales of Cider/Perry: % Total Value Growth 2017-2022
Table 5 Sales of Cider/Perry by Off-trade vs On-trade: Volume 2017-2022
Table 6 Sales of Cider/Perry by Off-trade vs On-trade: Value 2017-2022
Table 7 Sales of Cider/Perry by Off-trade vs On-trade: % Volume Growth 2017-2022
Table 8 Sales of Cider/Perry by Off-trade vs On-trade: % Value Growth 2017-2022
Table 9 GBO Company Shares of Cider/Perry: % Total Volume 2018-2022
Table 10 NBO Company Shares of Cider/Perry: % Total Volume 2018-2022
Table 11 LBN Brand Shares of Cider/Perry: % Total Volume 2019-2022
Table 12 Forecast Sales of Cider/Perry: Total Volume 2022-2027
Table 13 Forecast Sales of Cider/Perry: Total Value 2022-2027
Table 14 Forecast Sales of Cider/Perry: % Total Volume Growth 2022-2027
Table 15 Forecast Sales of Cider/Perry: % Total Value Growth 2022-2027
ALCOHOLIC DRINKS IN ESTONIA
EXECUTIVE SUMMARY
Alcoholic drinks in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
On-trade vs off-trade split
What next for alcoholic drinks?
MARKET BACKGROUND
Legislation
Legal purchasing age and legal drinking age
Drink driving
Advertising
Smoking ban
Opening hours
On-trade establishments
TAXATION AND DUTY LEVIES
Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2022
OPERATING ENVIRONMENT
Contraband/parallel trade
Duty free
Cross-border/private imports
KEY NEW PRODUCT LAUNCHES
Outlook
MARKET INDICATORS
Table 16 Retail Consumer Expenditure on Alcoholic Drinks 2017-2022
MARKET DATA
Table 17 Sales of Alcoholic Drinks by Category: Total Volume 2017-2022
Table 18 Sales of Alcoholic Drinks by Category: Total Value 2017-2022
Table 19 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2017-2022
Table 20 Sales of Alcoholic Drinks by Category: % Total Value Growth 2017-2022
Table 21 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2022
Table 22 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2022
Table 23 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2022
Table 24 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2022
Table 25 GBO Company Shares of Alcoholic Drinks: % Total Volume 2018-2022
Table 26 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2017-2022
Table 27 Distribution of Alcoholic Drinks by Format and by Category: % Off-trade Volume 2022
Table 28 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2022-2027
Table 29 Forecast Sales of Alcoholic Drinks by Category: Total Value 2022-2027
Table 30 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2022-2027
Table 31 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 2 Research Sources