Home and Garden in Spain

May 2023 | 47 pages | ID: H0D0C27EF32EN
Euromonitor International Ltd

Abstracts

While gardening and home improvement continued to record dynamic and accelerating growth in 2022, homewares and home furnishings both saw considerable slowdowns, resulting in markedly different performances of the various home and garden categories. Inflation and consumer confidence in Spain were mainly in line with the wider European context in 2022, with confidence levels falling mildly throughout the year.

Euromonitor International's Home and Garden in Spain report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2027 illustrate how market demand is expected to evolve in the medium-term


Product coverage: Home Improvement and Gardening, Homewares and Home Furnishings.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Home and Garden market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

HOME AND GARDEN IN SPAIN
EXECUTIVE SUMMARY
Home and garden in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for home and garden?
MARKET DATA
Table 1 Sales of Home and Garden by Category: Value 2017-2022
Table 2 Sales of Home and Garden by Category: % Value Growth 2017-2022
Table 3 NBO Company Shares of Home and Garden: % Value 2018-2022
Table 4 LBN Brand Shares of Home and Garden: % Value 2019-2022
Table 5 Penetration of Private Label in Home and Garden by Category: % Value 2017-2022
Table 6 Distribution of Home and Garden by Format: % Value 2017-2022
Table 7 Distribution of Home and Garden by Format and Category: % Value 2022
Table 8 Forecast Sales of Home and Garden by Category: Value 2022-2027
Table 9 Forecast Sales of Home and Garden by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources
GARDENING IN SPAIN
KEY DATA FINDINGS
2022 DEVELOPMENTS
Gardening continues to enjoy strong growth
Greater focus on sustainability in gardening
E-commerce gardening sales remain elevated in 2022
PROSPECTS AND OPPORTUNITIES
Gardening set to experience slower growth but remain positive performer
Climate change and watering systems
Robotic lawn mowers to overtake sales of other formats by 2027
CATEGORY DATA
Table 18 Sales of Gardening by Category: Value 2017-2022
Table 19 Sales of Gardening by Category: % Value Growth 2017-2022
Table 20 NBO Company Shares of Gardening: % Value 2018-2022
Table 21 LBN Brand Shares of Gardening: % Value 2019-2022
Table 22 Distribution of Gardening by Format: % Value 2017-2022
Table 23 Forecast Sales of Gardening by Category: Value 2022-2027
Table 24 Forecast Sales of Gardening by Category: % Value Growth 2022-2027
HOME FURNISHINGS IN SPAIN
KEY DATA FINDINGS
2022 DEVELOPMENTS
Energy crisis and regulations prompt consumers to switch to LEDs
Innovation within mattresses, including temperature regulation
Sustainability drives sales of second-hand furniture
PROSPECTS AND OPPORTUNITIES
Slow to moderate growth expected over forecast period
E-commerce to continue growing, albeit at a slower pace
CATEGORY DATA
Table 10 Sales of Home Furnishings by Category: Value 2017-2022
Table 11 Sales of Home Furnishings by Category: % Value Growth 2017-2022
Table 12 NBO Company Shares of Home Furnishings: % Value 2018-2022
Table 13 LBN Brand Shares of Home Furnishings: % Value 2019-2022
Table 14 LBN Brand Shares of Light Sources: % Value 2019-2022
Table 15 Distribution of Home Furnishings by Format: % Value 2017-2022
Table 16 Forecast Sales of Home Furnishings by Category: Value 2022-2027
Table 17 Forecast Sales of Home Furnishings by Category: % Value Growth 2022-2027
HOME IMPROVEMENT IN SPAIN
KEY DATA FINDINGS
2022 DEVELOPMENTS
Premiumisation within kitchens sparks innovation
Dynamic growth for power tools supported by lasting DIY trend
Roca Sanitario consolidates dominance of bathroom and sanitaryware
PROSPECTS AND OPPORTUNITIES
Growth expected to stabilise for home improvement over forecast period
Supply chain disruptions to depress growth in floor covering in 2023
Growth of home improvement via e-commerce likely to slow
CATEGORY DATA
Table 25 Sales of Home Improvement by Category: Value 2017-2022
Table 26 Sales of Home Improvement by Category: % Value Growth 2017-2022
Table 27 NBO Company Shares of Home Improvement: % Value 2018-2022
Table 28 LBN Brand Shares of Home Improvement: % Value 2019-2022
Table 29 Distribution of Home Improvement by Format: % Value 2017-2022
Table 30 Forecast Sales of Home Improvement by Category: Value 2022-2027
Table 31 Forecast Sales of Home Improvement by Category: % Value Growth 2022-2027
HOMEWARES IN SPAIN
KEY DATA FINDINGS
2022 DEVELOPMENTS
Energy crisis pushes up glass prices and causes manufacturing disruptions
Pandemic trends remain relevant within homewares
Ikea extends leadership, while small manufacturers remain dominant
PROSPECTS AND OPPORTUNITIES
Some dining products set to record flat growth, while other others will be more dynamic
Tritan plastic expected to dominate food storage materials
CATEGORY DATA
Table 32 Sales of Homewares by Category: Value 2017-2022
Table 33 Sales of Homewares by Category: % Value Growth 2017-2022
Table 34 Sales of Homewares by Material: % Value 2017-2022
Table 35 NBO Company Shares of Homewares: % Value 2018-2022
Table 36 LBN Brand Shares of Homewares: % Value 2019-2022
Table 37 Distribution of Homewares by Format: % Value 2017-2022
Table 38 Forecast Sales of Homewares by Category: Value 2022-2027
Table 39 Forecast Sales of Homewares by Category: % Value Growth 2022-2027