Home and Garden in Poland

May 2023 | 45 pages | ID: HE7457DDA0EEN
Euromonitor International Ltd

Abstracts

PPI

Euromonitor International's Home and Garden in Poland report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2027 illustrate how market demand is expected to evolve in the medium-term


Product coverage: Home Improvement and Gardening, Homewares and Home Furnishings.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Home and Garden market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

HOME AND GARDEN IN POLAND
Home and garden in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for home and garden?
MARKET DATA
Table 1 Sales of Home and Garden by Category: Value 2017-2022
Table 2 Sales of Home and Garden by Category: % Value Growth 2017-2022
Table 3 NBO Company Shares of Home and Garden: % Value 2018-2022
Table 4 LBN Brand Shares of Home and Garden: % Value 2019-2022
Table 5 Penetration of Private Label in Home and Garden by Category: % Value 2017-2022
Table 6 Distribution of Home and Garden by Format: % Value 2017-2022
Table 7 Distribution of Home and Garden by Format and Category: % Value 2022
Table 8 Forecast Sales of Home and Garden by Category: Value 2022-2027
Table 9 Forecast Sales of Home and Garden by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources
GARDENING IN POLAND
KEY DATA FINDINGS
2022 DEVELOPMENTS
Positive retail growth, as the appetite for gardening continues to grow
Sustainability considerations driving growth in watering products
Gardening specialists are key while e-commerce is challenged
PROSPECTS AND OPPORTUNITIES
Gardening benefits from growing health and wellness trends
Robotic lawn mowers grow as price points become more accessible
Horticulture records a healthy demand as indoor plants offer natural decoration
CATEGORY DATA
Table 10 Sales of Gardening by Category: Value 2017-2022
Table 11 Sales of Gardening by Category: % Value Growth 2017-2022
Table 12 NBO Company Shares of Gardening: % Value 2018-2022
Table 13 LBN Brand Shares of Gardening: % Value 2019-2022
Table 14 Distribution of Gardening by Format: % Value 2017-2022
Table 15 Forecast Sales of Gardening by Category: Value 2022-2027
Table 16 Forecast Sales of Gardening by Category: % Value Growth 2022-2027
HOME FURNISHINGS IN POLAND
KEY DATA FINDINGS
2022 DEVELOPMENTS
Rising inflation and low purchasing power negatively impact home furnishing
Premiumisation and multifunctionality are key trends in 2022
Barbecues benefit from the ongoing popularity of gardening
PROSPECTS AND OPPORTUNITIES
Retailers align their innovation efforts with sustainability
Some consumers seek high-quality while others are forced to economise
E-commerce drives growth as marketplaces become increasingly popular
CATEGORY DATA
Table 17 Sales of Home Furnishings by Category: Value 2017-2022
Table 18 Sales of Home Furnishings by Category: % Value Growth 2017-2022
Table 19 NBO Company Shares of Home Furnishings: % Value 2018-2022
Table 20 LBN Brand Shares of Home Furnishings: % Value 2019-2022
Table 21 LBN Brand Shares of Light Sources: % Value 2019-2022
Table 22 Distribution of Home Furnishings by Format: % Value 2017-2022
Table 23 Forecast Sales of Home Furnishings by Category: Value 2022-2027
Table 24 Forecast Sales of Home Furnishings by Category: % Value Growth 2022-2027
HOME IMPROVEMENT IN POLAND
KEY DATA FINDINGS
2022 DEVELOPMENTS
Economic downturn leads to lower demand for bathroom and sanitaryware
Power tool accessories reduce costs and increase functionality
Sustainable materials become increasingly important to consumers
PROSPECTS AND OPPORTUNITIES
Rises in disposable incomes positively impact bathroom and sanitaryware
Cordless drills see a rise in demand as consumers appreciate convenience
Strong potential for e-commerce as new services attract consumers
CATEGORY DATA
Table 25 Sales of Home Improvement by Category: Value 2017-2022
Table 26 Sales of Home Improvement by Category: % Value Growth 2017-2022
Table 27 NBO Company Shares of Home Improvement: % Value 2018-2022
Table 28 LBN Brand Shares of Home Improvement: % Value 2019-2022
Table 29 Distribution of Home Improvement by Format: % Value 2017-2022
Table 30 Forecast Sales of Home Improvement by Category: Value 2022-2027
Table 31 Forecast Sales of Home Improvement by Category: % Value Growth 2022-2027
HOMEWARES IN POLAND
KEY DATA FINDINGS
2022 DEVELOPMENTS
Sales remain lower than pre-pandemic levels, despite growth
Food storage containers and dining sets lose popularity
Despite slower growth e-commerce remains a key distribution channel
PROSPECTS AND OPPORTUNITIES
Sustainability considerations push demand for premium homeware
Active social lives fuel the demand for dinnerware in Poland
Deals, discounts and user reviews benefit the growth of e-commerce
CATEGORY DATA
Table 32 Sales of Homewares by Category: Value 2017-2022
Table 33 Sales of Homewares by Category: % Value Growth 2017-2022
Table 34 Sales of Homewares by Material: % Value 2017-2022
Table 35 NBO Company Shares of Homewares: % Value 2018-2022
Table 36 LBN Brand Shares of Homewares: % Value 2019-2022
Table 37 Distribution of Homewares by Format: % Value 2017-2022
Table 38 Forecast Sales of Homewares by Category: Value 2022-2027
Table 39 Forecast Sales of Homewares by Category: % Value Growth 2022-2027