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Home and Garden Products in Australia

January 2020 | 43 pages | ID: H046A64CDEDEN
MarketLine

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Home and Garden Products in Australia

SUMMARY

Home and Garden Products in Australia industry profile provides top-line qualitative and quantitative summary information including: market size (value 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

KEY HIGHLIGHTS
  • The home and garden products market consists of gardening and outdoor living products, home improvement products, and homewares. Gardening and outdoor living includes garden buildings, manual and electric garden tools, garden utensils, outdoor living products (garden furniture, barbecues, ornaments), and plants and growing media (bulbs, compost, domestic fertilizer, flowering plants, seeds, shrubs and trees). Home improvement includes retail (not trade) sales of decorating materials (paint, varnish, wall tiles, wallpaper), Electricals hardware (alarms, light fittings, plugs, switches), hardware (brackets, locks, nails, bolts, nuts, etc.), other materials (adhesive, aggregates, boards, cement, doors, window frames, glass, bricks, timber, etc.), and manual and power tools. Homewares includes retail sales of home hardware (crockery, cutlery, glassware, rubbish bins, storage, mechanical utensils and home devices e.g. scales), lamps and lampshades, textiles and soft furnishings (bathroom textiles, beddings, cushions, futons, hammocks, mattresses, table linen, furniture covers, doormats), and window dressings (blinds, curtain poles, rails, curtains, hooks). Any currency conversions calculated using constant annual average 2018 exchange rates.
  • The Australian home and garden products market had total revenues of $18.3bn in 2018, representing a compound annual growth rate (CAGR) of 4.1% between 2014 and 2018.
  • The home improvement segment was the market's most lucrative in 2018, with total revenues of $13.1bn, equivalent to 71.8% of the market's overall value.
  • With increasing house prices, potential home owners will consider cheaper fixer-upper houses that involve more investment in home improvements.
SCOPE
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the home & garden products market in Australia
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the home & garden products market in Australia
  • Leading company profiles reveal details of key home & garden products market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Australia home & garden products market with five year forecasts
REASONS TO BUY
  • What was the size of the Australia home & garden products market by value in 2018?
  • What will be the size of the Australia home & garden products market in 2023?
  • What factors are affecting the strength of competition in the Australia home & garden products market?
  • How has the market performed over the last five years?
  • What are the main segments that make up Australia's home & garden products market?
1 EXECUTIVE SUMMARY

1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive Landscape

2 MARKET OVERVIEW

2.1. Market definition
2.2. Market analysis

3 MARKET DATA

3.1. Market value

4 MARKET SEGMENTATION

4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution

5 MARKET OUTLOOK

5.1. Market value forecast

6 FIVE FORCES ANALYSIS

6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry

7 COMPETITIVE LANDSCAPE

7.1. Who are the leading players?
7.2. Which players have been most successful in the recent past?
7.3. What strategies have leading players used over the last year?

8 COMPANY PROFILES

8.1. Inter IKEA Holding BV
8.2. Wesfarmers Limited
8.3. Metcash Ltd
8.4. Harvey Norman Holdings Ltd

9 MACROECONOMIC INDICATORS

9.1. Country data

10 APPENDIX

10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine

LIST OF TABLES

Table 1: Australia home & garden products market value: $ million, 2014-18
Table 2: Australia home & garden products market category segmentation: $ million, 2018
Table 3: Australia home & garden products market geography segmentation: $ million, 2018
Table 4: Australia home & garden products market distribution: % share, by value, 2018
Table 5: Australia home & garden products market value forecast: $ million, 2018-23
Table 6: Inter IKEA Holding BV: key facts
Table 7: Inter IKEA Holding BV: Key Employees
Table 8: Wesfarmers Limited: key facts
Table 9: Wesfarmers Limited: Annual Financial Ratios
Table 10: Wesfarmers Limited: Annual Financial Ratios (Continued)
Table 11: Wesfarmers Limited: Key Employees
Table 12: Metcash Ltd: key facts
Table 13: Metcash Ltd: Annual Financial Ratios
Table 14: Metcash Ltd: Annual Financial Ratios (Continued)
Table 15: Metcash Ltd: Key Employees
Table 16: Harvey Norman Holdings Ltd: key facts
Table 17: Harvey Norman Holdings Ltd: Annual Financial Ratios
Table 18: Harvey Norman Holdings Ltd: Key Employees
Table 19: Australia size of population (million), 2014-18
Table 20: Australia gdp (constant 2005 prices, $ billion), 2014-18
Table 21: Australia gdp (current prices, $ billion), 2014-18
Table 22: Australia inflation, 2014-18
Table 23: Australia consumer price index (absolute), 2014-18
Table 24: Australia exchange rate, 2014-18

LIST OF FIGURES

Figure 1: Australia home & garden products market value: $ million, 2014-18
Figure 2: Australia home & garden products market category segmentation: % share, by value, 2018
Figure 3: Australia home & garden products market geography segmentation: % share, by value, 2018
Figure 4: Australia home & garden products market distribution: % share, by value, 2018
Figure 5: Australia home & garden products market value forecast: $ million, 2018-23
Figure 6: Forces driving competition in the home & garden products market in Australia, 2018
Figure 7: Drivers of buyer power in the home & garden products market in Australia, 2018
Figure 8: Drivers of supplier power in the home & garden products market in Australia, 2018
Figure 9: Factors influencing the likelihood of new entrants in the home & garden products market in Australia, 2018
Figure 10: Factors influencing the threat of substitutes in the home & garden products market in Australia, 2018
Figure 11: Drivers of degree of rivalry in the home & garden products market in Australia, 2018


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