Botanika Dis Ticaret in Home and Garden (Turkey)

October 2013 | 2 pages | ID: B112DDCBE67EN
Euromonitor International Ltd

Abstracts

Botanika is expected to record further growth during the forecast period as hobby gardening is the new trend in Turkey, growing rapidly due to the post-crisis behaviour of consumers who would like to stay at home and concentrate on gardening and also due to the boom in construction. There is also a shift towards rural or suburban locations, where consumers are able to afford larger houses with gardens, plus there are even garden areas on the 10th floor of luxury buildings now.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Gardening, Home Furnishings, Home Improvement, Homewares.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Home and Garden market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 Botanika Dis TIC AS: Key Facts
Summary 2 Botanika Dis TIC AS: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Botanika Dis TIC AS: Competitive Position