Indian Poultry Feed Market Opportunities
![](/report_cover/2352/indian-poultry-feed-market-opportunities_en.gif)
India has emerged as the only country in the developing world with a self-reliant, technology-driven poultry industry with the capability to produce every essential input for successful poultry farming, including indigenous genetic resource & breeding, world class poultry vaccines & medicines, Specific Pathogen-free eggs (SPF), farms & hatchery automation systems, pellet feed, egg processing, poultry processing, nationwide network of disease diagnostic laboratories & facilities for entrepreneurial development and training in both private & public sectors.
Our report “Indian Poultry Feed Market Opportunities” portrays the current scenario of- poultry feed industry in the country with a bird’s eye view on both traditional and packaged feed. Our analysis anticipates the poultry feed market to grow at a CAGR of around 8% till 2019-20. In the coming years, packaged poultry feed is expected to grow at a higher pace compared to the traditional poultry feed. The research report offers a well-framed picture of poultry feed market dynamics, essential to get a grasp of the market nerve.
As per our research, broiler feed consumption is recording faster growth than layer feed consumption. Total poultry feed consumption is anticipated to grow with a CAGR of around 6% till 2019-20. Our study finds, Haryana, country’s largest broiler producer as a key investment destination amongst other Indian states as commercial broiler feed penetration stands at around 90% in the state and it will rise further by 2019-20, the state also becomes important due to its close vicinity to Delhi-NCR, as the region accounts for significant poultry meat and egg consumption.
As per our study, poultry feed companies looking for further expansion would also find Uttar Pradesh as a good investment destination considering growing broiler production in the state to meet its mammoth population’s poultry meat demand. The Indian poultry feed industry, dependent on the sound growth of poultry has a great untapped potential, with Southern and Northern regions accounting for over 65% of country’s total broiler feed consumption together. The report incorporates our analysts comprehensive assessment of the poultry feed market dynamics in states like Andhra Pradesh, West Bengal, Bihar, Odisha, Jharkhand and Assam through multiple interviews with poultry farmers, marketing managers and production heads of feed manufacturing companies. Interviews were taken to understand the technological advancements, annual poultry production and future plans of the companies.
Based on our thorough analysis of the past and present market trends, drivers, challenges and recent developments; forecast for poultry production, feed markets with thorough estimation of market segments have been drawn in a comprehensive manner. Our research clearly depicts the historic, current, and expected future trends of layer and broiler feeds consumption, and of course, the key drivers and constraints influencing the market growth. State-wise poultry feed market of some of the prominent states is an important addition to the research. Government initiatives to boost poultry production and more effective packaged feed have also been precisely incorporated in the study.
Moreover, in order to assess the competition in the poultry feed industry; we have profiled key industry players, covering their business overview and product portfolio. Although the incumbent feed manufacturers are not able to explore the full potential of the Indian market, they are optimistic about the bright future prospects. Their upcoming expansion plans and entry of new players validate the fact. In this way, encompassing all critical aspects of the Indian poultry feed market, the report presents a comprehensive outlook of the sector’s past, present, and future scenario.
Our report “Indian Poultry Feed Market Opportunities” portrays the current scenario of- poultry feed industry in the country with a bird’s eye view on both traditional and packaged feed. Our analysis anticipates the poultry feed market to grow at a CAGR of around 8% till 2019-20. In the coming years, packaged poultry feed is expected to grow at a higher pace compared to the traditional poultry feed. The research report offers a well-framed picture of poultry feed market dynamics, essential to get a grasp of the market nerve.
As per our research, broiler feed consumption is recording faster growth than layer feed consumption. Total poultry feed consumption is anticipated to grow with a CAGR of around 6% till 2019-20. Our study finds, Haryana, country’s largest broiler producer as a key investment destination amongst other Indian states as commercial broiler feed penetration stands at around 90% in the state and it will rise further by 2019-20, the state also becomes important due to its close vicinity to Delhi-NCR, as the region accounts for significant poultry meat and egg consumption.
As per our study, poultry feed companies looking for further expansion would also find Uttar Pradesh as a good investment destination considering growing broiler production in the state to meet its mammoth population’s poultry meat demand. The Indian poultry feed industry, dependent on the sound growth of poultry has a great untapped potential, with Southern and Northern regions accounting for over 65% of country’s total broiler feed consumption together. The report incorporates our analysts comprehensive assessment of the poultry feed market dynamics in states like Andhra Pradesh, West Bengal, Bihar, Odisha, Jharkhand and Assam through multiple interviews with poultry farmers, marketing managers and production heads of feed manufacturing companies. Interviews were taken to understand the technological advancements, annual poultry production and future plans of the companies.
Based on our thorough analysis of the past and present market trends, drivers, challenges and recent developments; forecast for poultry production, feed markets with thorough estimation of market segments have been drawn in a comprehensive manner. Our research clearly depicts the historic, current, and expected future trends of layer and broiler feeds consumption, and of course, the key drivers and constraints influencing the market growth. State-wise poultry feed market of some of the prominent states is an important addition to the research. Government initiatives to boost poultry production and more effective packaged feed have also been precisely incorporated in the study.
Moreover, in order to assess the competition in the poultry feed industry; we have profiled key industry players, covering their business overview and product portfolio. Although the incumbent feed manufacturers are not able to explore the full potential of the Indian market, they are optimistic about the bright future prospects. Their upcoming expansion plans and entry of new players validate the fact. In this way, encompassing all critical aspects of the Indian poultry feed market, the report presents a comprehensive outlook of the sector’s past, present, and future scenario.
1. ANALYST VIEW
2. RESEARCH METHODOLOGY
3. POULTRY FARMING: MARKET OUTLOOK TO 2020
3.1 Broiler Production
3.2 Layer Production
4. POULTRY FEED MARKET OUTLOOK TO 2020
4.1 Broiler Feed Market
4.1.1 Regional Demand Analysis
4.2 Layer Feed Market
4.2.1 Regional Demand Analysis
5. STATE-WISE POULTRY FEED CONSUMPTION TO 2020
5.1 Andhra Pradesh
5.1.1 Production
5.1.2 Feed Consumption
5.2 West Bengal
5.2.1 Production
5.2.2 Feed Consumption
5.3 Odisha
5.3.1 Production
5.3.2 Feed Consumption
5.4 Bihar
5.4.1 Production
5.4.2 Feed Consumption
5.5 Jharkhand
5.5.1 Production
5.5.2 Feed Consumption
5.6 Assam
5.6.1 Production
5.6.2 Feed Consumption
6. MARKET DRIVERS AND RESTRAINTS
6.1 Drivers
6.1.1 Rising Per Capita Consumption of Poultry Products
6.1.2 Increasing Penetration of Low FCR Poultry Feed
6.1.3 Poultry Feed Heading towards Automation
6.1.4 Integrated Farming Business
6.2 Restraints
6.2.1 High Prices of Feed Ingredients
6.2.2 Price Gap between Commercial and Traditional Feed
6.2.3 Inadequate Poultry Feed Supply
6.2.4 Disease Outbreak
7. GOVERNMENT POLICIES
8. COMPETITIVE ASSESSMENT (KEY PLAYERS)
8.1 SKM Animal Feeds & Foods Limited
8.2 Godrej Agrovet
8.3 Suguna Foods
8.4 Venky’s
8.5 Amrit Group
8.6 Vimla Feeds
8.7 Sampoorna Feeds
8.8 CP India
8.9 Shanthi Poultry
8.10 Skylark Feeds (Pvt.) Ltd.
8.11 Hindustan Animal Feed
2. RESEARCH METHODOLOGY
3. POULTRY FARMING: MARKET OUTLOOK TO 2020
3.1 Broiler Production
3.2 Layer Production
4. POULTRY FEED MARKET OUTLOOK TO 2020
4.1 Broiler Feed Market
4.1.1 Regional Demand Analysis
4.2 Layer Feed Market
4.2.1 Regional Demand Analysis
5. STATE-WISE POULTRY FEED CONSUMPTION TO 2020
5.1 Andhra Pradesh
5.1.1 Production
5.1.2 Feed Consumption
5.2 West Bengal
5.2.1 Production
5.2.2 Feed Consumption
5.3 Odisha
5.3.1 Production
5.3.2 Feed Consumption
5.4 Bihar
5.4.1 Production
5.4.2 Feed Consumption
5.5 Jharkhand
5.5.1 Production
5.5.2 Feed Consumption
5.6 Assam
5.6.1 Production
5.6.2 Feed Consumption
6. MARKET DRIVERS AND RESTRAINTS
6.1 Drivers
6.1.1 Rising Per Capita Consumption of Poultry Products
6.1.2 Increasing Penetration of Low FCR Poultry Feed
6.1.3 Poultry Feed Heading towards Automation
6.1.4 Integrated Farming Business
6.2 Restraints
6.2.1 High Prices of Feed Ingredients
6.2.2 Price Gap between Commercial and Traditional Feed
6.2.3 Inadequate Poultry Feed Supply
6.2.4 Disease Outbreak
7. GOVERNMENT POLICIES
8. COMPETITIVE ASSESSMENT (KEY PLAYERS)
8.1 SKM Animal Feeds & Foods Limited
8.2 Godrej Agrovet
8.3 Suguna Foods
8.4 Venky’s
8.5 Amrit Group
8.6 Vimla Feeds
8.7 Sampoorna Feeds
8.8 CP India
8.9 Shanthi Poultry
8.10 Skylark Feeds (Pvt.) Ltd.
8.11 Hindustan Animal Feed
LIST OF FIGURES:
Figure 3-1: Broiler Production (Billion), 2015-16 to 2019-20
Figure 3-2: Broiler Meat Production (Million Tonnes), 2015-16 to 2019-20
Figure 3-3: Layer Production (Million), 2015-16 to 2019-20
Figure 3-4: Eggs Production (Billion), 2015-16 to 2019-20
Figure 4-1: Poultry Feed Consumption (Million Tonnes), 2015-16 to 2019-20
Figure 4-2: Poultry Feed Market (Billion INR), 2015-16 to 2019-20
Figure 4-3: Share of Commercial Feed in Total Poultry Feed Market (2016-17)
Figure 4-4: Broiler Feed Consumption (Million Tonnes), 2015-16 to 2019-20
Figure 4-5: Broiler Feed Market (Billion INR), 2015-16 to 2019-20
Figure 4-6: Broiler Feed Consumption by Region (%), 2016-17
Figure 4-7: Layer Feed Consumption (Million Tonnes), 2015-16 to 2019-20
Figure 4-8: Layer Feed Market (Billion INR), 2015-16 to 2019-20
Figure 4-9: Layer Feed Consumption by Region (%), 2016-17
Figure 5-1: Andhra Pradesh - Broiler Production (Million), 2011-12 to 2015-16
Figure 5-2: Andhra Pradesh - Layer Production (Million), 2011-12 to 2015-16
Figure 5-3: Andhra Pradesh - Poultry Feed Consumption (Million Tonnes), 2015-16 to 2019-20
Figure 5-4: Andhra Pradesh - Broiler Feed Consumption (Million Tonnes), 2015-16 to 2019-20
Figure 5-5: Andhra Pradesh - Layer Feed Consumption (Million Tonnes), 2015-16 to 2019-20
Figure 5-6: West Bengal - Broiler Production (Million), 2011-12 to 2015-16
Figure 5-7: West Bengal - Layer Production (Million), 2011-12 to 2015-16
Figure 5-8: West Bengal - Poultry Feed Consumption (Million Tonnes), 2015-16 to 2019-20
Figure 5-9: West Bengal - Broiler Feed Consumption (Million Tonnes), 2015-16 to 2019-20
Figure 5-10: West Bengal - Layer Feed Consumption (Million Tonnes), 2015-16 to 2019-20
Figure 5-11: Odisha - Broiler Production (Million), 2011-12 to 2015-16
Figure 5-12: Odisha - Layer Production (Million), 2011-12 to 2015-16
Figure 5-13: Odisha - Poultry Feed Consumption (‘000 Tonnes), 2015-16 to 2019-20
Figure 5-14: Odisha - Broiler Feed Consumption (‘000 Tonnes), 2015-16 to 2019-20
Figure 5-15: Odisha - Layer Feed Consumption (‘000 Tonnes), 2015-16 to 2019-20
Figure 5-16: Bihar - Broiler Production (Million), 2011-12 to 2015-16
Figure 5-17: Bihar - Layer Production (Million), 2011-12 to 2015-16
Figure 5-18: Bihar - Poultry Feed Consumption (‘000 Tonnes), 2015-16 to 2019-20
Figure 5-19: Bihar Broiler Feed Consumption (‘000 Tonnes), 2015-16 to 2019-20
Figure 5-20: Bihar - Layer Feed Consumption (‘000 Tonnes), 2015-16 to 2019-20
Figure 5-21: Jharkhand - Broiler Production (Million), 2011-12 to 2015-16
Figure 5-22: Jharkhand - Layer Production (Million), 2011-12 to 2015-16
Figure 5-23: Jharkhand - Poultry Feed Consumption (‘000 Tonnes), 2015-16 to 2019-20
Figure 5-24: Jharkhand - Broiler Feed Consumption (‘000 Tonnes), 2015-16 to 2019-20
Figure 5-25: Jharkhand - Layer Feed Consumption (‘000 Tonnes), 2015-16 to 2019-20
Figure 5-26: Assam - Broiler Production (Million), 2011-12 to 2015-16
Figure 5-27: Assam - Layer Production (Million), 2011-12 to 2015-16
Figure 5-28: Assam - Poultry Feed Consumption (‘000 Tonnes), 2015-16 to 2019-20
Figure 5-29: Assam - Broiler Feed Consumption (‘000 Tonnes), 2015-16 to 2019-20
Figure 5-30: Assam - Layer Feed Consumption (‘000 Tonnes), 2015-16 to 2019-20
Figure 6-1: Per Capita Egg Availability (Units), 2010-11 to 2014-15
Figure 3-1: Broiler Production (Billion), 2015-16 to 2019-20
Figure 3-2: Broiler Meat Production (Million Tonnes), 2015-16 to 2019-20
Figure 3-3: Layer Production (Million), 2015-16 to 2019-20
Figure 3-4: Eggs Production (Billion), 2015-16 to 2019-20
Figure 4-1: Poultry Feed Consumption (Million Tonnes), 2015-16 to 2019-20
Figure 4-2: Poultry Feed Market (Billion INR), 2015-16 to 2019-20
Figure 4-3: Share of Commercial Feed in Total Poultry Feed Market (2016-17)
Figure 4-4: Broiler Feed Consumption (Million Tonnes), 2015-16 to 2019-20
Figure 4-5: Broiler Feed Market (Billion INR), 2015-16 to 2019-20
Figure 4-6: Broiler Feed Consumption by Region (%), 2016-17
Figure 4-7: Layer Feed Consumption (Million Tonnes), 2015-16 to 2019-20
Figure 4-8: Layer Feed Market (Billion INR), 2015-16 to 2019-20
Figure 4-9: Layer Feed Consumption by Region (%), 2016-17
Figure 5-1: Andhra Pradesh - Broiler Production (Million), 2011-12 to 2015-16
Figure 5-2: Andhra Pradesh - Layer Production (Million), 2011-12 to 2015-16
Figure 5-3: Andhra Pradesh - Poultry Feed Consumption (Million Tonnes), 2015-16 to 2019-20
Figure 5-4: Andhra Pradesh - Broiler Feed Consumption (Million Tonnes), 2015-16 to 2019-20
Figure 5-5: Andhra Pradesh - Layer Feed Consumption (Million Tonnes), 2015-16 to 2019-20
Figure 5-6: West Bengal - Broiler Production (Million), 2011-12 to 2015-16
Figure 5-7: West Bengal - Layer Production (Million), 2011-12 to 2015-16
Figure 5-8: West Bengal - Poultry Feed Consumption (Million Tonnes), 2015-16 to 2019-20
Figure 5-9: West Bengal - Broiler Feed Consumption (Million Tonnes), 2015-16 to 2019-20
Figure 5-10: West Bengal - Layer Feed Consumption (Million Tonnes), 2015-16 to 2019-20
Figure 5-11: Odisha - Broiler Production (Million), 2011-12 to 2015-16
Figure 5-12: Odisha - Layer Production (Million), 2011-12 to 2015-16
Figure 5-13: Odisha - Poultry Feed Consumption (‘000 Tonnes), 2015-16 to 2019-20
Figure 5-14: Odisha - Broiler Feed Consumption (‘000 Tonnes), 2015-16 to 2019-20
Figure 5-15: Odisha - Layer Feed Consumption (‘000 Tonnes), 2015-16 to 2019-20
Figure 5-16: Bihar - Broiler Production (Million), 2011-12 to 2015-16
Figure 5-17: Bihar - Layer Production (Million), 2011-12 to 2015-16
Figure 5-18: Bihar - Poultry Feed Consumption (‘000 Tonnes), 2015-16 to 2019-20
Figure 5-19: Bihar Broiler Feed Consumption (‘000 Tonnes), 2015-16 to 2019-20
Figure 5-20: Bihar - Layer Feed Consumption (‘000 Tonnes), 2015-16 to 2019-20
Figure 5-21: Jharkhand - Broiler Production (Million), 2011-12 to 2015-16
Figure 5-22: Jharkhand - Layer Production (Million), 2011-12 to 2015-16
Figure 5-23: Jharkhand - Poultry Feed Consumption (‘000 Tonnes), 2015-16 to 2019-20
Figure 5-24: Jharkhand - Broiler Feed Consumption (‘000 Tonnes), 2015-16 to 2019-20
Figure 5-25: Jharkhand - Layer Feed Consumption (‘000 Tonnes), 2015-16 to 2019-20
Figure 5-26: Assam - Broiler Production (Million), 2011-12 to 2015-16
Figure 5-27: Assam - Layer Production (Million), 2011-12 to 2015-16
Figure 5-28: Assam - Poultry Feed Consumption (‘000 Tonnes), 2015-16 to 2019-20
Figure 5-29: Assam - Broiler Feed Consumption (‘000 Tonnes), 2015-16 to 2019-20
Figure 5-30: Assam - Layer Feed Consumption (‘000 Tonnes), 2015-16 to 2019-20
Figure 6-1: Per Capita Egg Availability (Units), 2010-11 to 2014-15
LIST OF TABLES:
Table 3-1: State-wise Broiler & Broiler Meat Production (2012-13 & 2013-14)
Table 3-2: State-wise Layer & Eggs Production (2012-13 & 2013-14)
Table 6-1: Minimum Support Price (INR per Quintal), 2014-15 to 2017-18
Table 7-1: Major Government Schemes
Table 3-1: State-wise Broiler & Broiler Meat Production (2012-13 & 2013-14)
Table 3-2: State-wise Layer & Eggs Production (2012-13 & 2013-14)
Table 6-1: Minimum Support Price (INR per Quintal), 2014-15 to 2017-18
Table 7-1: Major Government Schemes