Smaller Food Packaging Formats to Gain Momentum, Says Euromonitor in Its Report Available at MarketPublishers.com

08 Jul 2016 • by Natalie Aster

LONDON – Global food packaging sales amounted to 2 trillion units in 2015, leading to a surge in market saturation in developed countries as well. By 2020-end, brand owners that are operating in North America and Western Europe are increasingly likely to require to right-size their packaging. With snacking on-the-go being on the rise and portion sizing helping in controlling calorie intake, smaller food packaging formats are poised to claim momentum moving forward; giving a boost to flexible plastic in confectionery and biscuits and pouches in dairy produce. Thin wall containers will call for convenience at home.

Comprehensive market research report “Sizing Strategies in Global Food Packaging: Smaller Packs for Higher Value” elaborated by Euromonitor International offers a detailed, unbiased analysis of the worldwide packaging market, focusing on the food packaging segment.

The study presents an analysis of the size and shape of the market; casts light on the impact of emerging geographic regions, categories and consumers’ trends on the packaging universe. It highlights the leading types of packs, offers a strategic analysis of key factors having an effect on the packaging marketplace such as product innovations, an upsurge in consumption, category switching, lifestyle and economic influences, legislation issues and environmental problems. An analysis of the growth sectors and factors boosting change is included. The report also scrutinises the competitive scenario, profiles the top players and identifies the key brands. Additionally, forecasts illustrating how the sector is likely to change are provided, as are criteria for success.

For more comprehensive research reports by the publisher, please, visit the Euromonitor page.

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