North America Mobile Money Market Analysed in In-demand Ken Research Private Report Available at MarketPublishers.com31 Aug 2015 • by Natalie Aster
LONDON – In North America, the value of the mobile money transactions grew at 35.8% CAGR during 2009-2014. The region’s mobile payment market is highly fragmented, featured with technological splits and battling business models. The mobile transactions are gaining traction in the market although the initial adoption of the mobile payment services in the region was less aggressive in comparison with the markets of Europe.
The market for mobile payments services is still in the initial stage of growth in North America and has begun expanding only recently in the USA with the launch of Apple Pay in the autumn of 2014. The expansion of mobile payments has been hindered by the sluggish pace of the adoption of near field communication (NFC) technology and also adversarial negotiations amongst different stakeholders that failed to reach any sort of consensus on a prospective deployment strategy. This has led to the influx of various and competing technological payment methods, making the landscape of mobile payments highly cluttered. The surging interest demonstrated by mobile subscribers in Canada will likely drive the the mobile payments market in the country, where a host of pilot models are currently being tested for the commercial launch of the mobile payment services.
In-demand report “North America Mobile Money Industry Review to 2019 - Driven by Collaborations and Increasing Interest in NFC Payments” developed by Ken Research Private provides an in-depth analysis of the North American mobile money marketplace. The study provides a comprehensive assessment of the market size of the global and North American mobile money market by transaction value, offers detailed market segmentation based on countries, source of funding, proximity and remote payments, macro and micro payments, and the purpose of payments. The report covers the market size of the US mobile money industry based on transaction value; offers detailed market segmentation of the US mobile money industry by funding source, remote and proximity payments, and macro and micro payments; consumers profile and usage patterns of mobile money in the USA. It also presents a detailed overview and market size of Canada’s mobile money industry. The study discusses key developments and trends in North America and the USA, business models and an analysis of the value chain; the competitive landscape of the top players in the region and product portfolios of key offerings. Future outlook and forecasts of the mobile money sector on a regional scale and in the USA can also be found in the research report.
North America Mobile Money Industry Review to 2019 - Driven by Collaborations and Increasing Interest in NFC Payments
Date: April, 2015
Price: US$ 1,400.00
More studies by the publisher can be found at Ken Research Private Ltd.