Bakery Retail Values to Amount to USD 465 Billion in 2012, Says Euromonitor International

04 Dec 2012 • by Natalie Aster

With retail values rising to US$465 billion in 2012, the global bakery market still has good growth potential. Added value innovation focusing on health and convenience is strongly driven by developed markets, as obesity and time pressures mount. However, emerging market consumers are also becoming more willing – and able – to spend more on added value formats, such as high fibre. Meanwhile, volatile input costs, coupled with clean label and other ingredient trends, continue to drive product development.

The pursuit of health remains the key. Within bakery, this is manifesting itself via more nutritionally beneficial offerings. Whether through increasing fibre content, replacing fat or sugar, or addressing particular nutritional conditions, such as gluten intolerance or diabetes, the diversity of bakery is increasing and still represents a clear method of value addition to satisfy global consumers.

According to the report “What’s Hot in Bakery: Global Industry Developments and Product Trends” by Euromonitor International, changing lifestyles and increasing time pressures are forcing consumers to seek easy snacking and breakfast options. Single-serve cakes and pastries represent a simple method of portion control, which is attractive for indulgence-seeking while also health conscious consumers. Packaging types and formats also remain key to successful convenience-oriented products.

Report Details:

What’s Hot in Bakery: Global Industry Developments and Product Trends
Published: November, 2012
Pages: 49
Price: US$ 2.000,00

Small day-to-day luxuries are clearly more affordable than larger and more expensive purchases. As the economic uncertainty from the European sovereign debt crisis continues, and the 2012 US drought starts driving up retail prices, consumers may increasingly look to small food purchases as treats over larger, more expensive electrical or clothing items.

More information can be found in the report “What’s Hot in Bakery: Global Industry Developments and Product Trends” by Euromonitor International.

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