World Global Food & Beverage Industry Executives Surveyed in New Research Study Available at MarketPublishers.com

24 May 2012 • by Natalie Aster

LONDON – Across the global food and beverage industry, increased levels of consolidation are expected; with 46% of respondents anticipating that there will be either a ‘significant increase’ or an ‘increase’ in M&A activities over the next 12 months.

M&A activity is expected to increase as a result of the lack of credit availability, increasing cost pressures, new consolidation opportunities, and the weak liquidity position of many small companies. The need to manage new cost or demand pressures, repay debts, comply with procedures, reduce operational expenses, and attain economies of scale, is also expected to drive M&A activity in the global food and beverage industry.

New research study “Global Food and Beverage Survey 2012–2013: Market Trends, Marketing Spend and Sales Strategies in Food and Beverage Industry” developed by Canadean not only grants access to the opinions and strategies of 210 leading global food and beverage industry executives, but also examines their actions surrounding business priorities.

Report Highlights:

• projected industry trends and revenue growth expectations in 2012; 
• insight into future product investment areas and key growth regions; 
• analysis of major challenges and opportunities and key actions required to maintain and win buyer business; 
• information on how buyer budgets are changing and the direction of spend in the future; 
• overview of the behaviour and changing strategies of industry buyers.

Report Details:

Global Food and Beverage Survey 2012–2013: Market Trends, Marketing Spend and Sales Strategies in Food and Beverage Industry
Published: May, 2012
Pages: 164
Price: US$ 2.000,00

More new research studies by the publisher can be found at Canadean page.

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