Most Up-to-Date Market Studies by Euromonitor International Now Available at MarketPublishers.com

14 Feb 2012 • by Natalie Aster

LONDON – Market Publishers Ltd informs that new up-to-date market research reports by Euromonitor International have been added to its catalogue.

Alcoholic Drinks 2011 Part 2: Riding the Upsurge and Entering the Eye of the Storm. The top line figures for the vast majority of alcoholic drinks categories are pointing in the direction of a sustained rebound, however the global economy still teeters precariously on the brink of renewed crisis. Beer, wine and spirits are all posting gains on the back of emerging markets, at the same time that niche categories are scrambling for gains in the mature Western nations. The report is an in-depth examination of the marker, marketers, new trends and developments …

Corporate Strategy in Consumer Finance: Assessing the Operating Landscape. The key US-based international card networks dedicated significant capital to acquisitions in 2010 and 2011 to further boost internet and mobile payment processing capabilities. As the operators looked to establish a competitive edge domestically, they expanded merchant acceptance abroad, which contributed to consistent card payment value growth. The study is a complete examination of the market landscape, its major developments, key market participants and brands, future forecasts …

Online Travel: Shift of Power to Consumers. The online travel revolution which has taken place in the last 10 years has led to substantial changes in the travel industry's competitive environment. These are so significant to force companies re-think their business models. In particular, consumers now play a much more central and active role, while technology players have become essential partners for travel companies. Customer knowledge and social interaction are key requirements to compete successfully in this new environment. More details on the online travel industry and its future projections are presented in the study …

Cider/Perry in the Philippines. The report offers insightful analysis of the market for cider (Perry) in the Philippines. According to the report in 2011, volume sales of cider remained negligible as most Filipinos are not aware of and have never tasted it. Availability continued to be limited, usually offered in mid-range and high-end on-trade establishments that serve a wide range of alcoholic beverages, and supply in most cases is inconsistent. Majority of off-trade sellers, including specialist retailers, do not carry cider in their selection because it is unprofitable due to the lack of demand …

Fast Food in Israel. The recession had an impact on the major chains within fast food and new cheaper menus and offerings were witnessed. In January 2009, leading chained burger fast food player McDonald's Israel decided to reduce the prices of its meal offerings. The report provides thorough information on the fast food industry in Israel, featuring the prices and key trends on the market, foodservice sales, the number of outlets and the number of transactions by sector. Eating habits, lifestyle changes, tourism spending or legislative issues are also reviewed. The report offers insightful forecasts through 2014 …

More new market reports by the publisher can be found at Euromonitor International page.

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