Global Consumer Spending Habits Examined in New Online Survey Report Available at MarketPublishers.com
14 Feb 2012 • by Natalie Aster
LONDON – The global economic slump, triggered by the financial crunch of 2007, has had a profound effect on consumer spending habits. In 2009, global real GDP fell by 0.7%, marking the first decline since the early 1930s and prompting some to compare the current crisis with the Wall Street Crash of 1929 and the Great Depression.
Although global GDP rose by 5.1% the following year, fueled largely by strong growth in developing markets, the world’s advanced economies continued to suffer from significant job losses, drastic cuts in consumer spending and private investment, as well as an alarming dip in global demand for consumer goods and services of all types. Growth slowed to 3.9% in 2011, as consumer confidence remained low in the face of economic uncertainty, further job losses and the implementation of various austerity measures by western governments.
New online survey report “Consumer Buying Behaviour in the Recession: Global Online Survey” elaborated by Euromonitor International provides a unique perspective into the mind of today’s global consumer. The study enhances the understanding of the motivations, perceptions and habits of around 16,000 consumers in the face of the ongoing recession; shows how consumers are changing their behaviour when it comes to shopping and spending; as well as determines what the impact will be on consumer markets in future.
Countries mentioned in the report include: the US, the UK, France, Germany, Japan, China, Brazil and India.
Consumer Buying Behaviour in the Recession: Global Online Survey
Published: January, 2012
Price: US$ 2.600,00
More new research studies by the publisher can be found at Euromonitor International page.