Hygiene and Triple Bottom Line Examined by Euromonitor International14 Feb 2012 • by Natalie Aster
Although green products constitute only a small share of even the most developed hygiene markets, environmental issues now permeate from raw material extraction, manufacturing and on to disposal. The sustainability debate has, however, been in constant development and the inclusion of the "triple bottom line" into corporate culture has heralded an era of accelerated development in the way that companies now look at sustainability across their operations.
Rather than being confined to green consumers in a few of the most developed economies, the triple bottom line (3BL) view of sustainability makes sustainability applicable to consumers in the developing as well as the developed world.
According to the report “Hygiene and the Triple Bottom Line” by Euromonitor International, although in developed nations, the disposable nappy/diaper is increasingly frowned upon as a large volume waste producer, life cycle analysis points to higher efficiency compared with re-usable towel formats.
The development of flushable wipes has been one of the most significant sustainability developments in hygiene. The advent of a modern sewage system in Europe prolonged lives by 20 years, and protection of sewerage remains paramount.
The development of the 3BL has revolutionised manufacturers’ view of sustainability; however, only the broader roll out of these principles of sustainability across all territories will safeguard companies’ future prospects for growth.
Hygiene and the Triple Bottom Line
Published: January, 2012
Price: US$ 2.000,00
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More information can be found in the report “Hygiene and the Triple Bottom Line” by Euromonitor International.
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