Global Vitamins & Dietary Supplements Market to Increase in Coming Years, Informs Euromonitor in Its Report Available at MarketPublishers.com

14 Apr 2017 • by Natalie Aster

LONDON – Today, the popularity of trends towards healthy lifestyles and enhancing disease prevention support drives growth in the world’s market for vitamins and dietary supplements (VDS). The world’s VDS market is set to continue growing at a robust pace in the years ahead.

Easy access to information and connectivity has created a new group of consumers, who have higher customization requirements and look for healthier products. Therefore, the VDS market players need to find ways to connect with these “more informed” consumers and satisfy their demands, including the demand for clean label supplements.

Worldwide, regulations regarding health claims and the quality of ingredients are becoming stricter. In the wake of increasing number of ingredient adulteration cases and product recalls widely covered by mass media, regulatory agencies are working harder to introduce manufacturing “pharma like” standards for VDS companies.

At present, although many top retailers and manufacturers continue to expand their businesses through partnerships and M&As, and try to gain market share in a fragmented VDS market, the rapidly increasing number of start-ups, launching a broad spectrum of products, particularly online platforms, presents the key challenge for the VDS industry.

Meantime, customization and technological advancements bring new growth opportunities for the VDS market players.

Topical research report “Vitamins and Dietary Supplements (VDS): Trends and Prospects 2017” worked out by Euromonitor International, Ltd. contains an all-round analysis of the global marketplace with important details on the market dynamics, segmentation, major influencing factors and prevailing trends. This study includes a comprehensive overview of current scenario across the key regional markets and presents insights into the competitive landscape. The report touches upon the recent developments as well as outlines future growth prospects, opportunities and challenges.

Euromonitor International catalogue contains a wide range of research studies prepared by this publisher.

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