Find a detailed industry analysis, an in-depth review of a market state, expert views, a discussion of the competitive landscape, and much more in each of market research reports on South Africa available in our online store.
South Africa: an economic profile
South Africa is one of the world’s few countries to split the role of capital between 3 cities. The official capital, Pretoria, enjoys a population of 1 million. Cape Town serves as the legislative capital with a population of 2.9 million whilst the judiciary is based in the smaller Bloemfontain with only 370,000 residents. The largest city, though, by far is Jonnasburg with 3.2 million people. The country’s total population is 49 million. It is a parliamentary democracy with powers split between President and Parliament. The present President is Jacob Zuma.
Economic background
South Africa had a GDP of USD 578.6 billion as of 2012 and a growth rate of 2.6% – a figure lower that during 1993-2007 when the economy grew for 62 consecutive quarters at a level of around 5% on average. It was hit badly by the crisis of 2008-2009, with growth slowing to around 3%. However, it is still regarded as one of the world’s most important emerging economies, and in 2011, it joined Russia, Brazil, China, and India to become known as the BRIC economies of emerging nations. It has an inflation rate of around 5%, but its unemployment rate is extremely high – around 25%. The government has poured a lot of money in infrastructure, and this combined with the sound legal framework makes it a trusted country for investment. Its top export partners are China, the USA, Japan, Germany and the UK, whilst it imports from the USA, China, Germany, Japan, India, Saudi Arabia, and the UK.
Industrial Analysis
The country has a widely spread industrial base with income generated as follows: agriculture – 2.2%, mining – 10%, manufacturing – around 12.5 %, electricity and water – nearly 2.5%, construction – just under 4%, wholesale retail and motor trade – just over 16%, transport storage and communications – 9%, finance real estate and business services – over 21%, government services – 6.7%, and personal services – close to 6%.
Mining
South Africa is deemed to have the world’s 5th largest mining reserves valued at some USD 2.5 trillion. It has a long history of mineral and metal extraction. Deposits include: platinum, manganese, chromite ore, gold, diamonds, and vanadium.
Gold accounts for one third of the country's exports. The country is also the fourth largest diamond producer in the world. The mining sector generates half of the nation’s foreign exchange. Companies like Exxaro, De Beers, and Anglo American Corporation are recognised as having world class technical expertise. 42% of companies quoted on the Johannesburg stock exchange are mining related. The government is trying to develop downstream industries which add value to the raw material rather than just exporting the raw product. The industry has been suffering recently from a range of industrial relations problems with strikes hitting the gold fields.
Automotive industry
Multinationals from all over the world use South Africa to create components and assemble vehicles because of its low production costs and access to new markets. Companies with manufacturing bases in the Republic comprise BMW, GM, Ford, Toyota, Nissan, Mercedes Benz, Renault, and Volkswagen.
The sector contributes 6% of GDP and 12% of manufacturing exports. 28,000 people are employed directly in the industry, with 61,000 being engaged in component construction. It is based in the Eastern Cape and Gauteng. The Government implemented a plan – "Automotive Development and Production Plan" – aimed to expand production to 1.2 million vehicles by 2020.
Tourism
Tourism is recognised by the government as a key industrial sector. The wonderful natural resources of the country have been enhanced by strategic think as to how they can be used to build the economy. In 2009, it contributed 7.9% to GDP, and it currently supports one in twelve jobs in the economy. The sector was given a tremendous boost in 2010 when the country staged the football World Cup and attracted 8.1 million visitors. This grew to 8.3 million in 2011. No fragment of the tourism market has been neglected. Business tourism has been an expanding area with the country having over 1000 conference and exhibition centers. However, the country also promotes eco tourism, paleo tourism and sports and adventure tourism.
Electronics
Electronics together with transport and storage account for 10% of GDP. It is one of the swiftest growing areas of the economy mainly based around mobile telephony. Its telephone network is 99.9% digital which is the most developed in Africa. It is a world leader in prepayment and fraud prevention systems. Multinational companies with subsidiaries in South Africa include: IBM, Unisys, Microsoft, Intel, Dell, and Compaq.
In conclusion, most research reports see South Africa as an expanding economy with growth in a variety of sectors. It is moving away from reliance on mineral wealth by using the income produced from these industries to diversify its economic base. Multinational companies have not been slow to recognise it as a sound centre from which to develop the expanding African market for a range of products.
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EMA - The South Africa Automotives Market Report 2014
US$ 250.00
... production, sales, imports and exports. Emerging Markets Analysts (EMA)'s South Africa Autos Market Report provides industry professionals and strategists, ... other views - a key input for successful budgetary and planning in the South African automotives market. Target business opportunities and risks in the ...
June 2014
35 pages
EMA - The South Africa Drinks Market Report 2014
US$ 250.00
... products and services, sales, investments, partners and expansion strategies. EMA’s South Africa Drinks Market Report provides industry professionals and strategists, ... input for successful budgeting and strategic business planning in the South African food and drink market. Target business opportunities and ...
June 2014
40 pages
EMA - The South Africa Food Market Report 2014
US$ 250.00
... products and services, sales, investments, partners and expansion strategies. EMA’s South Africa Food Market Report provides industry professionals and strategists, ... key input for successful budgeting and strategic business planning in the South African food and drink market. Target business opportunities and ...
June 2014
43 pages
Amka Products (Pty) Ltd in Home Care (South Africa)
US$ 150.00
... unlikely to implement major product developments in South Africa, due to the challenging economic conditions resulting in lower purchasing power and the rising cost of living. Amka will focus on its existing range of products within home care by promoting its brands through advertising and ...
June 2014
2 pages
Dis-Chem Pharmacies (Pty) Ltd in Home Care (South Africa)
US$ 150.00
Dis-Chem Pharmacies should maintain strong branding in South Africa, thanks to its positioning at the low-end of the market in terms of pricing. ... purpose cleaning wipes by widening its consumer base and target audience in South... Euromonitor International Local Company Profiles are a concise set of briefings ...
June 2014
2 pages
Procter & Gamble (Pty) Ltd in Home Care (South Africa)
US$ 150.00
... thanks to the growing middle-classes, should enable Procter & Gamble to increase its popularity in South Africa. The company is expected to expand its presence ... its household penetration rate with its global brand Ariel. In addition, Procter & Gamble is expected to strengthen its value share within home care ...
June 2014
2 pages
Unilever South Africa (Pty) Ltd in Beauty and Personal Care (South Africa)
US$ 150.00
Unilever is anticipated to be amongst the leading FMCG companies to lead the South African market in terms of innovative R&D. It is anticipated that over the forecast period, the market will witness increased innovation in certain personal care categories, particularly hair care, skin care and deodorants. ...
June 2014
4 pages
Woolworths Holdings Ltd in Retailing (South Africa)
US$ 150.00
The increasing competition from international players within apparel in South Africa will lead Woolworths to consolidate its position with the opening of new ... distribution data. Why buy this report? Get a detailed picture of the Retailing market; Pinpoint growth sectors and identify factors driving change ...
June 2014
4 pages
Kalahari.Net in Retailing (South Africa)
US$ 150.00
Kalahari.Net continued to lead internet retailing in South Africa in 2013. Although internet sales only account for a very small proportion of overall ... , and the rising middle-class, which should help boost internet retailing thanks to more internet access expected at home. Euromonitor International Local ...
June 2014
3 pages
Designer Apparel (Ready-To-Wear) in South Africa
US$ 660.00
... 2013, women’s designer clothing items contributed over 45% of total category sales, while men’s designer clothing contributed... Euromonitor International's Designer Apparel (Ready-to-Wear) in South Africa report offers a comprehensive guide to the size and shape of the Designer Apparel (Ready-to-Wear) market at a national ...
May 2014
20 pages
Luxury Cigars in South Africa
US$ 660.00
... smoked in South Africa by consumers often wishing to uplift their social status rather than satisfy their cravings for smoking. Euromonitor International's Luxury Cigars in South Africa report offers a comprehensive guide to the size and shape of the Luxury Cigars market at a national level. It provides ...
May 2014
16 pages
Meerlust Estate in Luxury Goods (South Africa)
US$ 150.00
Meerlust falls in the league of South Africa’s premium brands and its target market is the upper quarter of the income groups who are generally ... and distribution data. Why buy this report? Get a detailed picture of the Luxury Goods market; Pinpoint growth sectors and identify factors driving change; ...
May 2014
2 pages
Cartier in Luxury Goods (South Africa)
US$ 150.00
Cartier aims to consolidate brand success in the South African jewellery market where the brand is perceived as a watch specialist, yet it is mainly involved in ... distribution data. Why buy this report? Get a detailed picture of the Luxury Goods market; Pinpoint growth sectors and identify factors driving ...
May 2014
2 pages
LVMH Moët Hennessy Louis Vuitton SA in Luxury Goods (South Africa)
US$ 150.00
Louis Vuitton strives to retain its brand heritage through the exclusive distribution of its brands via its two outlets in Johannesburg and Cape Town. No other retailer is authorised to distribute Louis Vuitton brands in South Africa. Euromonitor International Local Company Profiles are a concise ...
May 2014
2 pages
Amalgamated Appliance Holdings (Pty) Ltd in Consumer Appliances (South Africa)
US$ 150.00
... forecast period is also likely to witness a change in company name from Amalgamated Appliance Holdings Limited to Home of Living Brands Group Limited; this change ... . Why buy this report? Get a detailed picture of the Consumer Appliances market; Pinpoint growth sectors and identify factors driving change; ...
March 2014
4 pages
Busby Trading SA (Pty) Ltd in Personal Accessories (South Africa)
US$ 150.00
... prefer to align themselves with global trends as well as well-established brands. Busby Trading faces a key challenge in maintaining good relations with leading ... country who always have other suppliers offering services similar to Busby and... Euromonitor International Local Company Profiles are a concise set ...
March 2014
3 pages
Edcon Holdings Pty Ltd in Personal Accessories (South Africa)
US$ 150.00
Edcon Holdings is the largest apparel company in South Africa. Its strategy has been to take advantage of the economic conditions by diversifying, and expanding through ... (Jet Mart). These extensions from its main business have allowed Edcon to leverage its large account holder base. Its main apparel retail ...
March 2014
2 pages
Nu-World Industries Pty Ltd in Consumer Appliances (South Africa)
US$ 150.00
The company is likely to continue to respond to consumer demand for value products as well as build up its portfolio of aspiration brands. Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the ...
March 2014
2 pages
SBacher & Co (Pty) Ltd in Personal Accessories (South Africa)
US$ 150.00
The company’s core business is the marketing and distribution of watches. Being passionate about the pleasure of timepieces, the company offers an impressive range of brands. In the short-to-medium term, the company is predicted to take advantage of the range of its brands that span different segments, which ...
March 2014
2 pages
The Foschini Group Ltd in Personal Accessories (South Africa)
US$ 150.00
The Foschini Group is aiming to become one of the leading clothing, footwear and cosmetics retailers in South Africa. The upgrading of its stores ... it to target a more affluent consumer segment, with a wider variety of products. Foschini also focuses on personal accessories through its American Swiss and ...
March 2014
3 pages
Canned/Preserved Food in South Africa
US$ 990.00
... are likely to grow by 2% to reach 204,000 tonnes. Euromonitor International's Canned/Preserved Food in South Africa report offers a comprehensive guide to the size and shape of the ... coverage: Canned/Preserved Beans, Canned/Preserved Fish/Seafood, Canned/Preserved Fruit, Canned/Preserved Meat and Meat Products, Canned/Preserved Pasta, Canned/Preserved Ready Meals, Canned/Preserved Soup, Canned/Preserved Tomatoes, Canned/Preserved Vegetables, Other Canned/Preserved Food. Data coverage ...
February 2014
58 pages
Profiles of Major Textile and Clothing Manufacturers and Retailers in South Africa
US$ 785.00
... then branching out further afield. This report profiles five textile and clothing manufacturers in South Africa -- namely Celrose Clothing, Kingsgate Clothing, ... a general overview of the textile and clothing industry in South Africa. This report provides valuable insight and analysis into the major players in ...
February 2014
38 pages
Gas Turbine Market in South Africa to 2018 - Market Size, Trends, and Forecasts
US$ 668.00
... 2018 which makes the report an invaluable resource for industry executives, marketing, sales and product managers, analysts, and other experts looking for ... Shares of different product segments of the overall gas turbine market in South Africa, 2007, 2013 and 2018 Market Potential Rates of the overall gas ...
February 2014
19 pages
EMA - The South Africa Defence Market Report 2014
US$ 250.00
... and multinational arms producers and the regulatory environment. EMA’s South Africa Defence Market Report 2014 provides professionals, consultancies, government ... input for successful budgetary and strategic business planning in the South African defence and security market. Target business opportunities and ...
January 2014
29 pages
EMA - The South Africa Oil & Gas Market Report 2014
US$ 250.00
... Africa Oil & Gas Market Report features Emerging Market Analysts (EMA)'s market assessment and independent forecasts covering Oil & Gas exploration, production ... strategic business opportunities. Key Benefits Use EMA’s independent industry forecasts for South Africa to test other views - a key input for ...
January 2014
38 pages
EMA - The South Africa Tourism Market Report 2014
US$ 250.00
... has been researched at source and features Emerging Markets Analysts (EMA)'s independent assessment and forecasts for tourist expenditure; government expenditure ... travel, origin and destination; and the accommodation market. EMA’s South Africa Tourism Market Report 2014 provides industry professionals and ...
January 2014
28 pages
Prospects for the Textile and Clothing Industry in South Africa, December 2013
US$ 910.00
... have been foreign suppliers -- mainly in Asia and other countries in Sub-Saharan Africa -- and clothing imports have grown significantly in recent years. This report looks at the development of the textile and clothing industry in South Africa, its size and structure, and production and consumption ...
January 2014
41 pages
Carpet and Rug Market in South Africa to 2018 - Market Size, Trends, and Forecasts
US$ 675.00
... until 2018 which makes the report an invaluable resource for industry executives, marketing, sales and product managers, analysts, and other people looking for ... study helps identify: What is the size of the carpet and rug market in South Africa? How is the market divided into different product segments? ...
January 2014
21 pages
Woven Carpet and Rug Market in South Africa to 2018 - Market Size, Trends, and Forecasts
US$ 675.00
... until 2018 which makes the report an invaluable resource for industry executives, marketing, sales and product managers, analysts, and other people looking for ... market situation, trends, and future prospects of the woven carpet and rug market in South Africa to 2018 Track industry trends and identify market ...
January 2014
23 pages
The South Africa Oil & Gas Report 2014
US$ 525.00
... It also identifies the key challenges, drivers and restraints in the country's oil and gas industry. Discover the latest market trends and uncover ... Oil & Gas, including: Production Consumption Exports Imports Refining Capacity South Africa Oil & Gas SWOT analysis, project tables for each commodity, ...
December 2013
47 pages
Beige Holdings Ltd in Packaging Industry (South Africa)
US$ 150.00
Beige Holdings will continue on its strategic path to grow market share organically and possibly springboard into markets outside South Africa ... bound by an overall group strategy to become the preferred contract packaging manufacturer in South Africa, supplying more products to its customer base. Euromonitor ...
December 2013
3 pages
Boxmore Plastics SA (Pty) Ltd in Packaging Industry (South Africa)
US$ 150.00
... preforms and bottles to the beverage industry across South and Southern Africa. Boxmore Plastics South Africa has been at the forefront of the ... facilities, it supplies the beverage industry in over 26 countries. Boxmore sees preform supply into Southern Africa as a key part of its growth strategy. Euromonitor ...
December 2013
4 pages
Shoprite Holdings Ltd in Consumer Foodservice (South Africa)
US$ 150.00
Although Shoprite’s interest is mainly focused in grocery retailing and its expansion throughout Sub- Saharan Africa, the company has successfully managed to ... data. Why buy this report? Get a detailed picture of the Consumer Foodservice market; Pinpoint growth sectors and identify factors driving change; ...
December 2013
2 pages
Wax Market in South Africa to 2017 - Market Size, Trends, and Forecasts
US$ 662.00
... 2017 which makes the report an invaluable resource for industry executives, marketing, sales and product managers, analysts, and other people looking for ... key questions such as: What is the size of the wax market in South Africa? How is the market divided into different product segments? Which products ...
November 2013
13 pages
South Africa Oil and Gas Markets Outlook to 2025 - Supply, Demand, Investment Opportunities, Infrastructure (Fields, Blocks, Pipelines, LNG, Refinery, Storage Assets) and Competition
US$ 3,040.00
... feasibility of projects. Production and Consumption forecasts of South Africa oil, gas, gasoline, LPG, kerosene, diesel oil, coal, LNG and electricity to 2025 are ... . The report also analyzes three key companies in South Africa oil and gas industry. Business operations, SWOT Analysis and financial performance ...
November 2013
120 pages
RGS Group (Pty) Ltd in Toys and Games (South Africa)
US$ 150.00
RGS Group will continue to face growing competition within scientific/educational toys from multinationals during the forecast period and may thus struggle ... , and will benefit from its close collaboration with teachers and the South African education system. The company is thus likely to survive with a strong ...
October 2013
2 pages
SISO Toys South Africa (Pty) Ltd in Toys and Games (South Africa)
US$ 150.00
SISO Toys South Africa (Pty) Ltd will continue to play a role in the traditional toys and games category in South Africa. The group is ... positioning through this collection of snapshot company profiles. Product coverage: Traditional Toys and Games, Video Games. Data coverage: market sizes (historic and ...
October 2013
2 pages
Toy Shop (Pty) Ltd, The in Toys and Games (South Africa)
US$ 150.00
The Toy Shop is expected to continue to enjoy strong customer loyalty among mid- to high-income South Africans during the forecast period. ... positioning through this collection of snapshot company profiles. Product coverage: Traditional Toys and Games, Video Games. Data coverage: market sizes (historic ...
October 2013
2 pages
Woolworths (Pty) Ltd in Toys and Games (South Africa)
US$ 150.00
Woolworths is one of the leading retail players whose product range includes apparel, beauty and personal care, food,homeware and traditional toys ... through this collection of snapshot company profiles. Product coverage: Traditional Toys and Games, Video Games. Data coverage: market sizes (historic and ...
October 2013
4 pages
