Toys & Games Market Research Reports & Industry Analysis

The toys and games category comprises various types of game equipment and accessories. Toys as well as games execute several key functions: entertaining and educational. Besides, they assist in the development of imagination. Companies active in the market offer a huge number of products: dolls, teddy bears, computer programs, tennis rackets, and a far more. The toys and games market is divided into three segments: traditional toys, video games and accessories.

The USA and Europe are the top purchasers. At present, the market for traditional toys is witnessing a decline in demand, whereas the buying interest for video, online games and intelligent toys is on an upward trajectory. In the future, the industry growth is expected to be spurred by new opportunities for toys and games companies emerging in Latin America and the Asia Pacific.

The Catalogue offers the research reports providing in-depth analyses of the toys and games market. The reports contain all-inclusive descriptions of the leading players along with data on revenues. The research studies examine prices and demand-supply equilibrium. The reports also discuss future opportunities of the market.

Found 581 publications
Game-Based Learning Trends: Market Research Report US$ 1,450.00

... to build knowledge, skills and concepts. People have been playing popular games such as Yahtzee, Scrabble, Mastermind, Monopoly and Clue for developing ... and presents an overview of Game-Based Learning market worldwide. Supported with 5 market data tables, the report provides a review of market trends, growth ...

Jan, 2014 35 pages
Global Helicopter Market 2014-2018 US$ 2,500.00

... could pose a challenge to the growth of this market. TechNavio's report, the Global Helicopter Market 2014-2018, has been prepared based on an in-depth ... years. The report also includes a discussion of the Key Vendors operating in this market. Key Vendors dominating this space are AgustaWestland NV, Bell ...

Mar, 2014 57 pages
Social Gaming Market - Global Industry Analysis, Size, Share, Growth, Trends and Forecast, 2013 - 2019 US$ 4,795.00

... the drivers, restraints, and opportunities (DROs), and value chain of the social gaming market. In addition, the forecast from 2013 to 2019 has been also ... current and future trends that are expected to impact demand. By geography, the market has been segmented into North America, Europe, Asia Pacific, and ...

Feb, 2014 80 pages
Zvezda OAO in Toys and Games (Russia) US$ 150.00

Zvezda will continue to propose military-patriotic modelling as part of education programmes, to promote patriotism and develop children’s engineering skills. Due to the company’s ... data. Why buy this report? Get a detailed picture of the Toys and Games market; Pinpoint growth sectors and identify factors ...

Feb, 2014 3 pages
Vesna Fabrika Igrushek OAO in Toys and Games (Russia) US$ 150.00

... and technical specifications. In 2013, the company aims to ensure compliance with EU safety requirements. This strategy is closely connected with Vesna’s aspiration to enter new markets. Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken ...

Feb, 2014 3 pages
Nordplast OOO in Toys and Games (Russia) US$ 150.00

Nordplast is Russia’s leading manufacturer of plastic toys. The company aims to retain its strong position via constant updates of assortments, the renewal of ... distribution data. Why buy this report? Get a detailed picture of the Toys and Games market; Pinpoint growth sectors and identify factors driving ...

Feb, 2014 3 pages
Mir Detstva OOO in Toys and Games (Russia) US$ 150.00

Mir Detstva plans to strengthen its competitive position by increasing its brand presence in Russia's regions. The company is rapidly expanding in the regions through ... distribution data. Why buy this report? Get a detailed picture of the Toys and Games market; Pinpoint growth sectors and identify factors ...

Feb, 2014 4 pages
Grand Toys Group in Toys and Games (Russia) US$ 150.00

Begemot/Begemotik, part of Grand Toys Group, is one of the largest “other” leisure and personal goods specialist retailers. The retail brand ... positioning through this collection of snapshot company profiles. Product coverage: Traditional Toys and Games, Video Games. Data coverage: market sizes (historic ...

Feb, 2014 4 pages
Detsky Mir-Tsentr OAO in Toys and Games (Russia) US$ 150.00

Detsky Mir-Tsentr has the largest chain of leisure and personal goods stores, specialising in children’s goods, in Russia. The company plans ... positioning through this collection of snapshot company profiles. Product coverage: Traditional Toys and Games, Video Games. Data coverage: market sizes (historic ...

Feb, 2014 4 pages
1C-SoftClub in Toys and Games (Russia) US$ 150.00

1C-SoftClub will continue to take an active part in the localisation of foreign video games projects and their distribution in Russia and CIS markets. It ... distribution data. Why buy this report? Get a detailed picture of the Toys and Games market; Pinpoint growth sectors and identify factors driving change ...

Feb, 2014 4 pages
Wang Dek Toys Land Co Ltd in Toys and Games (Thailand) US$ 150.00

Wang Dek Toys Land aims to expand its number of distribution channels in response to the ongoing urbanisation trend in Thailand. Seasonal discounts to motivate sales ... distribution data. Why buy this report? Get a detailed picture of the Toys and Games market; Pinpoint growth sectors and identify factors ...

Feb, 2014 3 pages
VTech Holdings Ltd in Toys and Games (Hong Kong, China) US$ 150.00

... status as the world’s leader of developmental stage-based learning toys. Over the forecast period, VTech is going to invest more resources in its online ... through this collection of snapshot company profiles. Product coverage: Traditional Toys and Games, Video Games. Data coverage: market sizes (historic ...

Feb, 2014 2 pages
Toys Retailing (Thailand) Co Ltd in Toys and Games (Thailand) US$ 150.00

... the import of Furby Party Rocker to exclusively retail through its 11 outlets in Thailand. The popularity of Furby in Thailand is expected to generate incredible sales as the ... data. Why buy this report? Get a detailed picture of the Toys and Games market; Pinpoint growth sectors and identify factors ...

Feb, 2014 4 pages
Tomy (Hong Kong) Ltd in Toys and Games (Hong Kong, China) US$ 150.00

Tomy (Hong Kong) Ltd is expected to follow the medium term strategic plan set out by its mother company, Takara Tony Co Ltd. The medium term plan focuses on re-engineering the company’s toys business through reinforcing and expanding its core business, expanding ...

Feb, 2014 2 pages
Playmates Toys Ltd in Toys and Games (Hong Kong, China) US$ 150.00

... of Teenage Mutant Ninja Turtles in the 1990s, Playmates planned to release a new line of Teenage Mutant Ninja Turtles toys in the second half of 2012, ... through this collection of snapshot company profiles. Product coverage: Traditional Toys and Games, Video Games. Data coverage: market sizes (historic ...

Feb, 2014 2 pages
Plan Creations Co Ltd in Toys and Games (Thailand) US$ 150.00

Facing the pressure from the countrywide minimum wage hike policy, Plan Creation is planning to replace its labour intensive approach with the import of cutting-edge machinery to effectively control costs of production, given the price competition of the wooden toys made ...

Feb, 2014 3 pages
Nichi World Co Ltd in Toys and Games (Thailand) US$ 150.00

Nichi World is aiming to enhance its features of an online platform to create the opportunity to expand its consumer base nationwide. Its active integrated marketing campaigns are expected to continue supporting the new collection of top brands such as Barbie and Hot Wheels. Due to its strong distribution ...

Feb, 2014 3 pages
Map Active (Thailand) Co Ltd in Toys and Games (Thailand) US$ 150.00

Map Active (Thailand) revealed that it would extend the new line of products apart from branded toys, responding to the foreseeable free ... proportion of toys and introduce a greater number of leading imported brands to Thailand. The scientific/educational toys or other categories related to learning development ...

Feb, 2014 2 pages
Li & Fung Ltd in Toys and Games (Hong Kong, China) US$ 150.00

Together with Toys ‘R’ Us Inc, Li & Fung Ltd is expected to continue its promotion of Toys ‘R’ Us and its products to maintain its position as the worldwide authority on children, families and fun. The company’s wide reach and popularity will help with this strategy. Euromonitor International Local Company ...

Feb, 2014 3 pages
Lego Hong Kong Ltd in Toys and Games (Hong Kong, China) US$ 150.00

The company expects to continue its strong growth in the forecast period despite the global economic uncertainty. Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and ...

Feb, 2014 2 pages
HMV Hong Kong Ltd in Toys and Games (Hong Kong, China) US$ 150.00

AID Partner Capital Ltd is looking to grow the brand, HMV, in the Asian market. With this, the company invested a substantial amount of working ... . With this injection of capital and the experienced team, (the management team of HMV Asia remained unchanged), the company is expected to grow over the forecasted ...

Feb, 2014 2 pages
Blue Box International Ltd in Toys and Games (Hong Kong, China) US$ 150.00

Blue Box will continue to strengthen and consolidate its core toys business in infant (19-36 months), pre-school (3-4 year-old), girls, boys ... -year forecasts to assess how the market is predicted to develop. Euromonitor International has over 40 years' experience of publishing market research reports, business ...

Feb, 2014 2 pages
Asiasoft Corp Plc in Toys and Games (Thailand) US$ 150.00

Asiasoft Corp Plc is aiming to expand its business throughout Southeast Asia, including greater penetration of the Philippines apart from its strong footprint in Thailand, Singapore, Malaysia, Vietnam and Indonesia. The company aspires to lead Thailand’s community to the ...

Feb, 2014 3 pages
Apex Toys Co Ltd in Toys and Games (Thailand) US$ 150.00

Apex Toys is expected to introduce new imported branded toys to Thailand, particularly the renowned Japanese toy brands to stress distinctive competencies of the ... Apex Corner to high traffic zones after the establishment of the first own toy specialty stores in Siam Square. Its active marketing campaigns will ...

Feb, 2014 2 pages
Toys "R" Us GmbH in Toys and Games (Germany) US$ 150.00

Toys "R" Us GmbH offers a wide range of toys and games at various price points and child-friendly retail outlets which are equipped with ... positioning through this collection of snapshot company profiles. Product coverage: Traditional Toys and Games, Video Games. Data coverage: market sizes (historic and ...

Jan, 2014 3 pages
Toys "R" Us (Australia) Pty Ltd in Toys and Games (Australia) US$ 150.00

Toys “R” Us (Australia) Pty Ltd has 35 stores and nine Babies “R” Us stores in Australia. In the forecast period, the company is expected to continue with its ... distribution data. Why buy this report? Get a detailed picture of the Toys and Games market; Pinpoint growth sectors and identify factors driving ...

Jan, 2014 3 pages
Simba-Dickie Group GmbH & Co KG in Toys and Games (Germany) US$ 150.00

Simba-Dickie remained one of the key players in traditional toys and games in Germany in 2012, ranking fourth. The main strategic direction of the group is sustainable growth and ongoing expansion of its production facilities and brand portfolio. For example, Simba-Dickie acquired four new ...

Jan, 2014 3 pages
Reliance Retail Ltd in Toys and Games (India) US$ 150.00

... positioning through this collection of snapshot company profiles. Product coverage: Traditional Toys and Games, Video Games. Data coverage: market sizes (historic and ... data. Why buy this report? Get a detailed picture of the Toys and Games market; Pinpoint growth sectors and identify factors ...

Jan, 2014 2 pages
Ravensburger AG in Toys and Games (Germany) US$ 150.00

... promote learning and brain usage. Ravensburger intends to expand further in the field of scientific/educational toys owing to the success of its Tiptoi ... through this collection of snapshot company profiles. Product coverage: Traditional Toys and Games, Video Games. Data coverage: market sizes (historic ...

Jan, 2014 3 pages
Pantaloon Retail India Ltd in Toys and Games (India) US$ 150.00

Pantaloon Retail India Ltd has historically focused on a “top eight city” strategy to gain leadership on the retail front. However, the company has changed its focus towards smaller cities, as they contribute to higher margins and lower operational costs. The company leverages on ...

Jan, 2014 3 pages
My Baby Excels Ltd in Toys and Games (India) US$ 150.00

My Baby Excels Ltd will continue to focus on launching advanced and interesting traditional toys and games products in India. Its strategy of selling licensed toys and games will prove extremely beneficial to the company in the long run. The company has obtained many ...

Jan, 2014 2 pages
Mitashi Edutainment Pvt Ltd in Toys and Games (India) US$ 150.00

Mitashi Edutainment Pvt Ltd is aggressively expanding in video games through its presence in hand-held video game consoles with its brand, Game In. The company will also capitalise on its leading position in scientific/educational toys. Besides this, the company also has a presence in consumer ...

Jan, 2014 2 pages
Mega Brands Australia in Toys and Games (Australia) US$ 150.00

Mega Brands Australia’s strategy involves actively innovating and focusing on new product developments, in order to drive interest and value growth in its toys and games offerings. The company invests 3-4% of annual sales in new product designs, engineering and development. Licensed products form a key ...

Jan, 2014 2 pages
Margarete Steiff GmbH in Toys and Games (Germany) US$ 150.00

Margarete Steiff GmbH is a traditional German family-run manufacturer and designer of plush toys. The Steiff brand is well-known and popular ... positioning through this collection of snapshot company profiles. Product coverage: Traditional Toys and Games, Video Games. Data coverage: market sizes (historic ...

Jan, 2014 3 pages
Idee + Spiel Fördergemeinschaft Spielwaren Facheinzelhandels GmbH & Co KG in Toys and Games (Germany) US$ 150.00

... in birth rate over the forecast period. With new, innovative promotional activities and direct marketing campaigns, as well as comprehensive branding for Idee + Spiel, the... Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. ...

Jan, 2014 3 pages
Hunter Products Ltd in Toys and Games (Australia) US$ 150.00

Hunter Products Ltd is a company positioned for strong value growth, as its strategic focus involves attaining the rights to import internationally successful ... distribution data. Why buy this report? Get a detailed picture of the Toys and Games market; Pinpoint growth sectors and identify factors driving ...

Jan, 2014 2 pages
Hanung Toys & Textiles Ltd in Toys and Games (India) US$ 150.00

Hanung Toys & Textiles Ltd will focus on capitalising its brand, Play-n-Pets, in traditional toys and games by aggressive promotion in branded retail outlets across India. The company aims to be one of the most recognisable brands in branded plush toys. Euromonitor International ...

Jan, 2014 2 pages
Halfbrick Studios Pty Ltd in Toys and Games (Australia) US$ 150.00

One of Australia’s largest ‘indie’ game developers, Halfbrick Studios Pty Ltd offers premium paid digital gaming content, and is consistently creating meaningful content for consumers and using a number of platforms to grow its consumer base both locally and internationally. Euromonitor ...

Jan, 2014 2 pages
Habermaass GmbH in Toys and Games (Germany) US$ 150.00

Habermaass GmbH is a German medium-sized producer of innovative creative toys and games, as well as unique products and accessories for the home, ... through this collection of snapshot company profiles. Product coverage: Traditional Toys and Games, Video Games. Data coverage: market sizes (historic and ...

Jan, 2014 3 pages
Geobra Brandstätter GmbH & Co KG in Toys and Games (Germany) US$ 150.00

Geobra Brandstatter GmbH & Co KG’s main strategic objectives over the forecast period are expansion and sustainable growth. In addition to developing new innovative products in the field of action figures and accessories, Geobra Brandstatter is still working on the development of its construction toys ...

Jan, 2014 3 pages
Funtastic Ltd in Toys and Games (Australia) US$ 150.00

Despite the subdued retail environment, Funtastic Ltd is concentrating on making successful acquisitions, and expanding successful brands. In 2012 the company acquired ... distribution data. Why buy this report? Get a detailed picture of the Toys and Games market; Pinpoint growth sectors and identify factors ...

Jan, 2014 3 pages
Funskool India Ltd in Toys and Games (India) US$ 150.00

Funskool India Ltd will continue to focus on aggressively launching new and exciting products in the forecast period. This will be on the same lines ... through this collection of snapshot company profiles. Product coverage: Traditional Toys and Games, Video Games. Data coverage: market sizes (historic and ...

Jan, 2014 3 pages
Toys and Games Retailing in the United States: Market Snapshot to 2017 US$ 75.00

... research covering the United States Toys and Games Retailing. It provides detailed historic and forecast sales value of the market at category level. ' ... the categories active across the United States Sports and Leisure Equipment Retailing market for the period 2007 through to 2017. Reasons To Buy Provides ...

Jan, 2014 13 pages
Toys and Games Retailing in the United Kingdom: Market Snapshot to 2017 US$ 75.00

... research covering the United Kingdom Toys and Games Retailing. It provides detailed historic and forecast sales value of the market at category level. ' ... categories active across the United Kingdom Sports and Leisure Equipment Retailing market for the period 2007 through to 2017. Reasons To Buy Provides ...

Jan, 2014 13 pages
Toys and Games Retailing in the United Arab Emirates: Market Snapshot to 2017 US$ 75.00

... research covering the United Arab Emirates Toys and Games Retailing. It provides detailed historic and forecast sales value of the market at category level. ' ... the categories active across the United Arab Emirates Sports and Leisure Equipment Retailing market for the period 2007 through to 2017. Reasons To ...

Jan, 2014 13 pages
Trudi SpA in Toys and Games (Italy) US$ 150.00

Trudi SpA’s strategy is to provide products positioned with a strong reputation for quality, safety, innovation and design, while maintaining a bond with its ... company is expected to perform well in Italy over the forecast period. In particular the company will focus on value-added plush toys such as its new ...

Jan, 2014 3 pages
Toys 'R' Us Iberia SA in Toys and Games (Spain) US$ 150.00

... The company continues investing in growth and opening new stores. In 2013, Toys 'R' us wants to open five small stores and a big one in Andalusia. ... through this collection of snapshot company profiles. Product coverage: Traditional Toys and Games, Video Games. Data coverage: market sizes (historic and ...

Jan, 2014 3 pages
Toys and Games in Emerging Markets: Consumer Fundamentals Falling into Place US$ 2,000.00

... now will determine their success in coming years. Euromonitor International's Toys and Games in Emerging Markets: Consumer Fundamentals Falling into Place global briefing offers a comprehensive guide to the Toys and Games market at an international level. It looks at both global and regional level ...

Jan, 2014 52 pages
Liscianigiochi Srl in Toys and Games (Italy) US$ 150.00

In 2013, Liscianigiochi will be looking to improve product innovation, development and quality in order to face the economic crisis and perform positively. At the same ... distribution data. Why buy this report? Get a detailed picture of the Toys and Games market; Pinpoint growth sectors and identify factors ...

Jan, 2014 3 pages
Juguetes Falomir SA in Toys and Games (Spain) US$ 150.00

Valencian family business Falomir is currently focused on launching traditional board games on smartphones. Euromonitor International Local Company Profiles are a concise set of ... data. Why buy this report? Get a detailed picture of the Toys and Games market; Pinpoint growth sectors and identify factors ...

Jan, 2014 2 pages
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