Intersnack Magyarország Kft in Packaged Food (Hungary)

February 2014 | 3 pages | ID: I6D7BB05BABEN
Euromonitor International Ltd

Abstracts

Intersnack Magyarország has faced serious losses in sales due to the introduction of the public health tax in Hungary. Demand weakened in most categories, where Intersnack held significant market shares. The company therefore aims at expanding its export sales and developing healthier product variants, such as fruit and nut mixes that are considered to be healthy and are, therefore, increasingly popular amongst consumers. Intersnack Magyarország plans to increase its sales through product...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Baby Food, Bakery, Canned/Preserved Food, Chilled Processed Food, Confectionery, Dairy, Dried Processed Food, Frozen Processed Food, Ice Cream, Impulse and Indulgence Products, Meal Replacement, Meal Solutions, Noodles, Nutrition/Staples, Oils and Fats, Pasta, Ready Meals, Sauces, Dressings and Condiments, Snack Bars, Soup, Spreads, Sweet and Savoury Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Packaged Food market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 Intersnack Magyarország Kft: Key Facts
Summary 2 Intersnack Magyarország Kft: Operational Indicators
Company Background
Production
Summary 3 Intersnack Magyarország Kft: Production Statistics 2013
Competitive Positioning
Summary 4 Intersnack Magyarország Kft: Competitive Position 2013